Waxing UnLyrical

article thumbnail

Monday Roundup: Conversations

Waxing UnLyrical

Conversation.” Conversations, when initiated and managed well, can drive reputation, expand reach, and build brand loyalty. This week’s roundup features seven posts from around the web that focus on conversations. Why: Is your brand using multiple social media sites to converse with potential customers?

article thumbnail

How to Boost Social Media Engagement with Influencer Marketing

Waxing UnLyrical

Influencer marketing is more than just a buzzword. According to a 2015 report by Augure , marketers are increasingly achieving positive results with influencer marketing campaigns. Like most other things in the digital marketing space, garnering the support of influencers in your niche takes time , and sustained effort.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

Trending Sources

article thumbnail

Become the Pied Piper of Community Building

Waxing UnLyrical

Content will only bring people to your community, but it’s the conversations and interactions that will help to build relationships with them. According to Post Planner , “The better service you can deliver to your customers, the more you build trust and loyalty. She is an experienced marketing and communications expert.

article thumbnail

How Socially Responsible Communications Maintain Your Community Cool

Waxing UnLyrical

I recently received a notification from another influencer marketing tool seeking to engage me by flattering my ego, which will inevitably re-stir the frenzy of excited tweets, criticism , and everything in between. No one enjoys having their value reduced to a number, or bid for at an auction.

article thumbnail

Monday Roundup: Smart Reporting

Waxing UnLyrical

Get a head start on the conversation with this week’s roundup. PR and Marketing Data: Impressions, Reach and Relevance, Oh My! Geeky Data Increases Customers and Loyalty. Why Marketers Can’t Afford to Chase a Silver Bullet Strategy. Suck Less | A Plea For User-Centric Design: Powered By You!

Report 100
article thumbnail

What “Saved by the Bell” Teaches us About Influence and Ambassadors

Waxing UnLyrical

The more you know… There’s another lesson that can be learned from that episode and it has nothing to do with drugs and everything to do with marketing communications. And your ambassadors’ allegiance often shows up in those conversations. You know, the one that taught us “There’s no hope with dope.”. Thanks, NBC.

article thumbnail

You Should Really be Using Instagram Stories in Your Marketing Mix

Waxing UnLyrical

During the last couple of years, several trends have impacted the way businesses carry out social media marketing. Generally speaking, marketers tend to focus on high-quality images and videos, alongside posts that have the potential to go viral. Guest post by Alex Slichnyi. Why is Instagram Stories Feature Important? Bottom Line.

Instagram 157