Mindjumpers

MAY 15, 2012

Parts of Big Data are produced via Big Data Applications (BDA) such as LinkedIn or Facebook. Breaking down BDAs’ structure to us, Raj De Datta’s article explains: “ Every user that joins LinkedIn adds a signal to the LinkedIn BDA stack, enabling the recruiter to harness all their millions of profiles, not just their individual silos.

Data 262

Data Software Applications Compete 262

Pam Moore

JANUARY 4, 2017

They optimize their LinkedIn company profiles. You also need to understand things like conversion funnels, social listening, engagement, influencer or micro-influencer marketing, KPIs, content marketing strategies, and the list goes on. Supporting Resources: How to Get Your Social Marketing Budget Approved (white paper).

Social Media 167

Social Media Social Networking Training Instagram 167

Hootsuite

JULY 12, 2022

LinkedIn is an office party with all your colleagues. Be conversational—whether that’s the energy of a serious convo or a group chat with your BFFs. This might mean being dressed up for LinkedIn, cheeky and opinionated on Twitter, and down-to-earth on TikTok. The core brand purpose stays the same, but the vib e changes.

Brands 114

Brands HootSuite Module Meme 114

Hootsuite

MAY 31, 2023

Luckily, ChatGPT, a conversational artificial intelligence (AI) tool that generates human-like content, promises to make social media success more attainable. Repurposing content Looking to turn a white paper into an Instagram post? Want a synopsis of your last webinar to share on LinkedIn? ChatGPT: [Output.]

Social Media 140

Social Media HootSuite How To URL 140

Pam Moore

JUNE 8, 2017

Relationships are human to human and are not based on cookie cutter conversations or content frameworks. Digital Body Language: 105 Factors Impacting Your Brand (white paper). 10 Reasons Personal Branding is a Requirement Not an Option (white paper). 7 Top Personal Branding Goals to Build Your Strategy .

Authentication 167

Authentication Brands Training Communities 167

Twist Image

MAY 3, 2012

The best business to business sales are done through relationships, testimonials, white papers and general content marketing (unless you're in a highly structured, regulated and procurement driven process, but there is still an opportunity to leverage social media). They're on Facebook, Twitter and LinkedIn. white paper.

Findability 106

Findability Social Media Case Study ROI 106

Sprout Social

JULY 20, 2016

Unlike social networks such as Facebook, Twitter or Instagram where users sign up for a variety of purposes, a majority of LinkedIn users are there for business. Most people sign up for LinkedIn for one of three reasons: Networking. LinkedIn lead generation is a mystery for a lot of companies. Job hunting. Lead generation.

LinkedIn 40

LinkedIn Groups Groups B2B 40

Pam Moore

MAY 6, 2019

There is not a lack of blogs to read, LinkedIn, Facebook and Instagram live video streams to engage in, YouTube channels to watch, or podcasts to listen to. This is the second in a series of conversations that will cover influencer marketing in detail. 8 Steps to Develop a Social Business Plan (white paper).

Influencer 60

Influencer Activities Content How To 60

Mindjumpers

AUGUST 27, 2010

You can connect with him on Twitter @Conversionation Alterian has launched a series of white papers earlier this year under the name ‘social Media ROI’. You can download the white paper here. Like Mindjumpers, he is associated with Social Marketing Forum.

Engineering 171

Engineering Social Media Alterian Tag Cloud 171

Pam Moore

NOVEMBER 29, 2016

Long before Facebook, Twitter, LinkedIn, Instagram and even blogs, people have been buying from people. Download our 105 Factors Impacting Your Digital Brand white paper. The social web is really one big fat social conversation and relationship, made up of many micro-conversations and relationships.

Brands 60

Brands Strategy Small Business Authentication 60

Webbiquity SMM

MAY 23, 2011

LinkedIn (much more important in the B2B world than in B2C, particularly in light of recent marketing enhancements to the platform). White paper downloads. Landing page conversion rates. While these other connections will never buy from you directly, they can certainly influence the marketing and direct business your way.

B2B 190

B2B Social Media Case Study Study 190

Webbiquity SMM

APRIL 11, 2012

Though nine of the 10 companies are on LinkedIn, though only three have complete, optimized company profiles and product listings. Listen to the conversation for a while before jumping in, so you get a solid sense for the tone, etiquette and group dynamics of each social venue as well the popularity of various specific discussion topics.

Social Media 176

Social Media B2B Exercises Hubspot 176

Pixlee

SEPTEMBER 7, 2018

For consumers browsing your brand’s website, UGC increases on-site conversion rates by 12%. Start small by highlighting user quotes and photos that performed well, and then move onto measuring social growth, conversion rates, customer loyalty, and revenue. LinkedIn advertisement. Measure Success.

UGC 40

UGC Content Authentication Curation 40

Pam Moore

SEPTEMBER 23, 2016

The social networks such as Facebook, Twitter, and LinkedIn present a goldmine of data and insights that can help you learn about your audience, understand their behaviors and empower you to connect with your audience in a unique, relevant and human way. Conversion Rate Optimization: 20 Factors Impacting Your Sales and ROI.

Data 60

Data Social Media Brands Authentication 60

yMarketingMatters

JUNE 22, 2012

While social media marketing like Facebook, Google+, Pinterest, Twitter, and LinkedIn are getting tons of interest, email is still KING. Offer an Awesome, Valuable Free Gift: Depending on your business, you may offer 20% discount, an eBook, a White Paper, 30-minute free consulting… 4. How much more?

List 257

List Organization Tips Newsletter 257

Buzz Marketing for Technology

MARCH 9, 2010

Take for example your classic white paper. Social Media done right should help you amplify what you already do as well as listen and engage in those conversations about your brand that you want to take part in. Share this on Linkedin. Tweet This! Share this on Facebook. Share this on del.icio.us. Share this on Reddit.

B2B 198

B2B Social Media Marketing Survey 198

Pam Moore

DECEMBER 9, 2019

Social networks such as Facebook, Instagram, LinkedIn and even Twitter are being forced to implement stronger algorithms that filter out the fluff, noise, spam and irrelevant content so that they form the interesting conversations, engagement and evoke feelings of connection to the social network. Monthly conversation theme.

Template 78

Template Templates Social Media Content 78

Convince & Convert

OCTOBER 9, 2013

Conversely, the last client I picked up at my current firm, Converse Digital , took exactly one call and a meeting over beers. Instead, I spend my time creating great content in the form of blog posts, white papers and helpful marketing and sales tips and techniques. Exact same result. Far less effort and expense.

Content 141

Content Proposal Meeting B2B 141

Webbiquity SMM

FEBRUARY 16, 2016

White paper and eBook downloads are the top producers of B2B leads, cited by 59% of marketers. LinkedIn Pulse ). LinkedIn Pulse ). LinkedIn Pulse ). LinkedIn Pulse ). LinkedIn Pulse ). 74% use LinkedIn, and 42% use Twitter. 74% use LinkedIn, and 42% use Twitter. MediaPost ).

B2B 110

B2B Social Media Marketing Survey 110

Pam Moore

DECEMBER 9, 2019

Social networks such as Facebook, Instagram, LinkedIn and even Twitter are being forced to implement stronger algorithms that filter out the fluff, noise, spam and irrelevant content so that they form the interesting conversations, engagement and evoke feelings of connection to the social network. Monthly conversation theme.

Template 78

Template Templates Social Media Content 78

Pam Moore

JANUARY 24, 2020

Long before Facebook, Twitter, LinkedIn, Instagram and even blogs, people have been buying from people. Download our 105 Factors Impacting Your Digital Brand white paper. The social web is really one big fat social conversation and relationship, made up of many micro-conversations and relationships.

Sample 78

Sample Samples Strategy Brands 78

Mindjumpers

AUGUST 27, 2010

You can connect with him on Twitter @Conversionation Alterian has launched a series of white papers earlier this year under the name ‘social Media ROI’. You can download the white paper here. Like Mindjumpers, he is associated with Social Marketing Forum.

Engineering 113

Engineering Social Media Alterian Tag Cloud 113

yMarketingMatters

JUNE 22, 2012

While social media marketing like Facebook, Google+, Pinterest, Twitter, and LinkedIn are getting tons of interest, email is still KING. Offer an Awesome, Valuable Free Gift: Depending on your business, you may offer 20% discount, an eBook, a White Paper, 30-minute free consulting… 4. How much more?

List 217

List Organization Tips Newsletter 217

Mindjumpers

AUGUST 27, 2010

You can connect with him on Twitter @Conversionation Alterian has launched a series of white papers earlier this year under the name ‘social Media ROI’. You can download the white paper here. Like Mindjumpers, he is associated with Social Marketing Forum.

Engineering 113

Engineering Social Media Alterian Tag Cloud 113

Mindjumpers

JULY 1, 2010

3) Different types of content The content must be valuable but it must also be available in various forms and channels so that the prospect or customers can receive or find it in the format he prefers: a blogpost, a white paper, an online video, a presentation, an autoresponder email series, a printed document, etc.

B2B 189

B2B Strategy Content Marketing 189

Pam Moore

NOVEMBER 28, 2018

Social networks such as Facebook, Instagram, LinkedIn and even Twitter are being forced to implement stronger algorithms that filter out the fluff, noise, spam and irrelevant content so that they form the interesting conversations, engagement and evoke feelings of connection to the social network. Monthly conversation theme.

Template 60

Template Templates Content Social Media 60

Pam Moore

NOVEMBER 28, 2018

Social networks such as Facebook, Instagram, LinkedIn and even Twitter are being forced to implement stronger algorithms that filter out the fluff, noise, spam and irrelevant content so that they form the interesting conversations, engagement and evoke feelings of connection to the social network. Monthly conversation theme.

Template 60

Template Templates Content Social Media 60

Buzz Marketing for Technology

MAY 26, 2010

In a recent conversation I was having with the Bloom Group they believe “the practice of publishing white papers must come to a close because of the utter proliferation of white papers, and the poor content contained within so many of them.” Kill the white paper!” Share this on Linkedin.

B2B 252

B2B eBook Marketing Aggregator 252

Pam Moore

MAY 27, 2016

Instead focus on connecting with people you can learn from, people who you can share mutual value and have relevant, meaningful conversations not only on Facebook, but also in real life when possible. The norms, language, tone of content and conversations is different. Every social network is different. episode 4).

Facebook 113

Facebook Marketing Groups Groups 113

Socialmedia.biz

APRIL 13, 2017

In fact, it’s a critical part of the conversion process. Use LinkedIn for initial outreach to contacts. While LinkedIn is solid as a business platform, Twitter is the more immediate and open channel for communication. Include a lot of educational content like white papers and case studies in your social marketing plans.

Social Media 63

Social Media Hubspot Cost Case Study 63

Pam Moore

JUNE 28, 2019

Social networks such as Facebook, Instagram, LinkedIn and even Twitter are being forced to implement stronger algorithms that filter out the fluff, noise, spam and irrelevant content so that they form the interesting conversations, engagement and evoke feelings of connection to the social network. Monthly conversation theme.

Template 60

Template Templates Content Marketing 60

Laurel Papworth

APRIL 28, 2011

In contrast, a Twitter share is only worth $0.43, and a LinkedIn share is worth $0.90. in either race registration conversions or ad impressions. 3) 1.3% = Conversion rate (originating from FB); [2.9% White Paper: Value of a Facebook Fan - An Empirical Review. worth of ticket sales. for Eventbrite. PowerReviews.

Facebook 110

Facebook Directory Statistics Review 110

Webbiquity SMM

JANUARY 2, 2013

B2B buyers are most likely to share useful vendor content via email (79%), followed by LinkedIn (53%), Twitter (39%) and Facebook (18%). Women make up the larger share of users on Facebook (58% to 42%) and are a slightly larger share on Twitter (52% to 48%) while men are the predominate users of LinkedIn (63% to 37%) and Google+ (71% to 29%).

Social Media 245

Social Media B2B Marketing SEO 245

Convince & Convert

MAY 3, 2013

This week: From ExactTarget , a free white paper called “ 3 Truths Every CMO Needs to Know About Social Media and the Customer Experience “ From Expion , a case study about how H&R Block mobilized 90,000 tax professionals in social media using Expion to guide their activity. Four Your Information.

Social Media 130

Social Media Retail Education Airlines 130

Keyhole.co

JANUARY 4, 2022

LinkedIn is the most popular professional social network. Each day, more than 30 million companies use LinkedIn for business while over 800 million professionals use it to make connections and share knowledge. LinkedIn for business gives direct access to customers, investors, prospective employees and leads. There are 2.9

LinkedIn 130

LinkedIn How To Marketing Newsletter 130

Waxing UnLyrical

MARCH 11, 2015

Even well-established agencies publish jargon-y white papers about metrics that qualify the quality and reach of a media placement rather than the impact to support the corporate goals. After Wittlake’s answer, a conversation morphed into what PR is and isn’t. ” ~ Sandra Fathi, Past President, PRSA NY.

Metrics 100

Metrics How To Discount Analytics 100

Convince & Convert

JULY 29, 2012

” white paper. The accuracy of this reporting is improved with multi-channel attribution that shows when customers use multiple means (for example: google search, twitter, linkedin, blog post, webinar) before purchase. The software does the math, but it’s only as good as the set up.

ROI 138

ROI Social Media Social CRM Survey 138