Convince & Convert

AUGUST 10, 2010

Joe Fernandez is CEO of Klout , a provider of influence metrics that is being incorporated into a variety of social media tools (including CoTweet , a client of mine) Jay Baer : What’s changed in the last two years or so with regard to access to influencer information? I did not work on the Klout campaign.

Social CRM 133

Social CRM Influencer Klout Social Media 133

Webbiquity SMM

MAY 3, 2011

Director of Sales for @ klout. Interactive Minnesotan skilled in web strategy, conversion rate optimization (CRO), e-commerce, SEO, social media, QR codes (she knows a lot about QR codes), design, UX, analytics and inbound marketing. Amber Buhl. A USC grad, Amber’s past includes stints at Hulu, Yahoo! Angie Schottmuller.

Twitter 279

Twitter Pharmaceuticals B2B Biotechnology 279

Convince & Convert

JULY 6, 2012

Jim : It’s great for leads and stuff, but as a conversational tool for me to post updates, I don’t see it. But there’s not a lot of day-to-day engagement and conversations that are happening there, at least for me. Jim : Because it’s more of a conversation. Now, certainly the ROI has been going down.

LinkedIn 114

LinkedIn Twitter Hosting Social Media 114

Convince & Convert

FEBRUARY 10, 2010

They also have a nice integration with Klout – the leading service to gauge Twitter influence – automatically including Klout scores for each person. Export your email subscriber or customer database to Flowtown, and you’ll know in minutes what percentage of your audience is on Facebook or some other social outpost.

Social Media 127

Social Media Marketing Social CRM Consultant 127

Convince & Convert

JUNE 17, 2010

Certainly, it’s not a comprehensive influence formula like Klout , or other Twitter-influence arbiters ( interesting study this week from Sysomos ), but it’s easy to calculate, and I think it makes sense. So, I’ve started to look at followers per tweet as a metric that focuses on the efficiency of time spent.

Twitter 125

Twitter Metrics Social CRM Consultant 125

SocMed Sean

DECEMBER 9, 2011

And it’s certainly not the same as Klout. The word “viral” should be replaced in all conversations with the word “valuable” I know it sounds funny, but wouldn’t you rather have your content “go valuable on Twitter?” Feel free to leave a comment! Social can do both.

Social Media 255

Social Media Social CRM Creative Commons Sentiment 255

Webbiquity SMM

OCTOBER 23, 2012

Then he provides several tips for improvement such as participating in Tweet chats and actually conversing with people. ” Tailoring Twitter: The ROI of Curating Content on Twitter by Successful Blog. The Top 10 Reasons You Need to Use Twitter Lists Now by Bad Redhead Media. It’s like you invited them to an exclusive party.”

Tools 203

Tools Tips Twitter Klout 203

Webbiquity SMM

JUNE 14, 2011

Last week’s Online Marketing Summi t in Minneapolis drew an intense crowd of local agency and corporate attendees focused on learning the latest strategies for SEO and search, conversion rate optimization (CRO), QR codes, PPC, social video marketing, integrated analytics, social media measurement and more. Buy his new book ! . •

B2B 164

B2B Sentiment SEO Klout 164

Webbiquity SMM

FEBRUARY 7, 2011

ROI remains a contentious issue, but in at least a few areas best practices began to emerge. The Social Media Marketing List: 45 things you should be doing but probably aren’t by Conversation Marketing. 5 strategies for a captivating social media conversation by iMedia Connection. Social Media Metrics and ROI.

Social Media 198

Social Media Tools Tips ROI 198

Convince & Convert

AUGUST 24, 2012

Another is sort of consumer-influenced analytics , obviously Klout being the only thing in that quadrant. I mean, it’s not really an enjoyable conversation to have. One of them is sort of consumer engagement apps. ” That type of clarity from Twitter is welcome to us.

Social Media 115

Social Media API Training Class 115

Writtent Blog

MAY 15, 2014

If you’re not focusing on SEO and conversion-optimized landing pages and lead generation content like eBooks in addition to blogging, it’s time to expand your repertoire. Some content case studies have shown as high as a 35% web conversion rate based on generating more and better-quality whitepapers and other offers. Conversions.

Content 103

Content Marketing Metrics Klout 103

Webbiquity SMM

JANUARY 31, 2011

Active interacting with others, engaging in conversations, and linking to valuable content.&#. Twitter success stories: Explaining the ROI of Twitter by {grow}. Somewhat surprisingly, Klout scores appear to have little correlation with retweet rates. 13 Twitter Tips for Increasing Engagement by Sazbean. by Sexy Social Media.

Tools 193

Tools Twitter Tips Hubspot 193

Convince & Convert

AUGUST 26, 2010

Conversation Driver Analysis – Examination of words, phrases, themes Location Analysis – Where conversations about you are occurring in the “real&# world People Analysis – Who’s talking about you? Surprised to see my name is in that Klout chart! The standard charts and graphs are entirely useful.

Social Media 119

Social Media Strategy Analysis Reputation 119

Webbiquity SMM

OCTOBER 5, 2010

In other words, the 14 million odd people who regularly go on Twitter (as opposed to the 95 million that have signed up), are already active in social media, know how to make things happen and to create noise – good or bad – online, and take conversations elsewhere, be that to blogs, forums, other social networks, or even the mainstream media.&#.

Tools 207

Tools Twitter Tips Statistics 207

Convince & Convert

JULY 27, 2012

Read on for insights from Jay Baer & Eric Boss ‘s Social Media Stat of the Week ( This week : The Altimeter Group released the public report, The Social Media ROI Cookbook. By the time this recording is mixed down and published, it will be a public report, The Social Media ROI Cookbook. Listen Now. Eric: Yeah.

Airlines 115

Airlines Sentiment Hotels ROI 115

Techipedia: Tamar Weinberg

JANUARY 5, 2011

Social Media: Measurement and ROI. 100 Thoughts on Social Media (Conversation Agent): This may be one of the shortest blogs post I’ve added to this 2010 list. Social Media: Measurement and ROI. Can You Measure the ROI of Your Social Media Marketing? Social Media (and Beyond): Small Business. Social Media: General.

Marketing 279

Marketing Affiliate marketing Small Business SEO 279

ProBlogger

MARCH 11, 2014

I’ll discuss re-using your content in five awesome ways that will save you time, energy, and increase your content ROI in the new year. Comments on Influencer’s content and on social platforms – keeps you in the conversation. Start the conversation below! In this article I’ll dive into content marketing smart, not hard.

Content 52

Content Case Study eBook Statistics 52

Hootsuite

MARCH 31, 2020

Specialized analytics programs like Hootsuite Analytics can provide more in-depth information and reports that include metrics such as team performance and social ROI. A chat is an online conversation with one or more people. Chat” can also be used to mean a moderated public conversation on social media, organized around a hashtag.

List 145

List Social Media HootSuite URL 145

Webbiquity SMM

JUNE 6, 2011

Should there be an ROI on relationships? Dan is not always able to tweet b/c of responsibilities or out on missions…but here are a couple more of my favorite tweets from Dan sent on 5/21 @AdScientist : ‘What is beautiful about social media are the relationships that can be built/started, conversations shared.’

Twitter 196

Twitter B2B Crowdsourcing Hubspot 196

Convince & Convert

JULY 9, 2010

I recently got chose as an influencer by Klout ( [link] ) and Virgin Airlines to take a free round-trip flight. [link] 40deuce Taking it from the online to offline is always great to make the whole “influencer&# thing more real.

Influencer 122

Influencer Ustream Authentication Social CRM 122