SocialFish

APRIL 6, 2011

We’ve just published our latest white paper, Social CRM for Associations: What association executives should know about applying social media to membership management. The white paper deconstructs Social CRM into its basic parts and applies the concept to association management. Social media monitoring and responding.

Social CRM 192

Social CRM Collaboration Curation Newsletter 192

SocialFish

MARCH 16, 2011

Social CRM is a term fraught with some confusion. It was coined in the corporate world to describe a business strategy for managing customer relationships in the age of social media. What specific objectives might a Social CRM practice help associations achieve? This all sounds great in theory, doesn’t it?

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Social CRM Skills Project Process 213

SocialFish

SEPTEMBER 9, 2010

Anticipation of prospects and customers using Social CRM technology. Supply chain is influenced by social data in real time. Everyone’s trying to figure out how to staff their social media management efforts. Tags: Featured associations social media strategy. You know and track ROI]. (We’ve

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Social CRM ROI Collaboration Social Media Management 176

SocialFish

APRIL 4, 2011

With all this talk about influence metrics , here’s my take on what I think you should pay attention to when looking for influencers in your open community. Influence has to do with relationships between people – both online and offline. Who would participate in a particular conversation if I requested their input.

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Influencer Avatar Social CRM Communities 279

SocialFish

NOVEMBER 2, 2010

The list below is for serendipity ; if you prefer our “Must Read&# shares about important stuff for association social media, please click here to subscribe , or click here to browse. 4 ways keywords can drive your blog’s editorial calendar (SmartBlog on Social Media). The Art of Social. Outspoken Media).

Klout 157

Klout Analysis Journal Curation 157

SocialFish

FEBRUARY 1, 2011

The list below is for serendipity ; if you prefer our “Must Read&# shares about important stuff for association social media, please click here to subscribe , or click here to browse. How to easily view a Twitter conversation on a single page – Lifehacks. created the social media bubble – Geoff Livingston.

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comScore Journal Analysis Proposal 172