Mindjumpers

NOVEMBER 30, 2011

Tweet This post is part of The Executive Series which is written by Jonas Klit Nielsen, CEO and Founder of Mindjumpers. Listen to the right conversation, gather data, analyze the data and get insights of high value for your company. A lot of people have been stating the importance of listening to conversations in social media.

Data 239

Data Social Media CSR Nielsen 239

Pam Moore

MAY 9, 2017

The glory days of massive organic reach on Facebook without a solid content, social and conversion plan are dead and gone. They are blurring them all together and as a results wasting millions of dollars, ticking off their audiences, ruining relationships with thought leaders and influencers and the list goes on. episode 98).

Nielsen 165

Nielsen How To Influencer Overview 165

Buffer Social

MAY 8, 2019

And now, Ugly Drinks is creating a new, healthier future for the $392 billion soft drinks industry, challenging giants like The Coca-Cola Company, PepsiCo and Red Bull head on. Keep reading to uncover the four key steps Ugly has taken to build an industry-disrupting, global business in under five years…. Build a unique brand.

Industry 74

Industry Meme Survey Authentication 74

Webbiquity SMM

OCTOBER 13, 2010

Other than your company’s website, most mentions were likely in well-known online news sites or trade industry publication sites. I’ve used this tool on behalf of small clients for finding hundreds of key influencers on Twitter, blogs and various other social networking sites and forums. Social Mention.

SM2 202

SM2 Vocus Alterian Radian6 202

Socialmedia.biz

FEBRUARY 23, 2019

Not only this, 40% of millennials feel that their favorite content creator or ‘influencer’ understands them better than their ‘real-life’ friends. Not only this, 40% of millennials feel that their favorite content creator or ‘influencer’ understands them better than their ‘real-life’ friends.

Instagram 105

Instagram Nielsen Collaboration Influencer 105

Pixlee

OCTOBER 18, 2016

Brands are quickly catching on to the value of influencer marketing. In particular, social influencers on networks like Instagram have significant value as 74% of consumers turn to social media networks for advice before making a major purchase. The Current State of Influencer Marketing. Choosing the Right Influencers.

Influencer 42

Influencer Brands Nielsen ROI 42

Sprout Social

NOVEMBER 2, 2023

Every business and industry has its unique customer journey maps, but the fundamentals remain the same. Recently, our social team talked about using social media for the customer journey in the auto industry. Emotions heavily influence purchase decisions and brand loyalty which is exactly why it’s so important to include them.

Examples 103

Examples Template Templates How To 103

Sprout Social

DECEMBER 29, 2022

According to Nielsen Media, as of 2022 there are over half a million brands globally. There’s also power in brands prioritizing online conversations that are visible to the masses. Social listening taps into online conservations centered around your brand or industry. How popular a conversation is around your brand.

Reputation 89

Reputation Sentiment Loyalty Nielsen 89

Mindjumpers

AUGUST 31, 2010

» Flowtown – an Interesting Social Marketing Tool Posted by Jonas Klit Nielsen Aug 31st, 2010 Tweet What if you could take your e-mail customer or lead list, and very easy get their social profile and get to know them? Identify the Influencers Flowtown identifies the influencers for you.

Tools 210

Tools Marketing Nielsen Social CRM 210

Bill Hartzer

MAY 26, 2010

This is one of the best tools around because it allows you to smoothly, and discreetly uncover the most prominent opinions of top influencers in the social media arena. You can also measure and track engagement while determining which conversations in chat rooms, forums, etc.

Cymfony 152

Cymfony Social Media Tools SM2 152

Mindjumpers

JULY 30, 2010

The fact that people rely more on peer advice, the explosion of online ‘conversations’ and the increasingly public nature of word-of-mouth in a digital space, provides businesses both opportunities and challenges. But with the arrival of digital channels and social media, word-of-mouth is increasingly used for marketing purposes.

Marketing 251

Marketing Nielsen Forums Groups 251

Proactive Report

MAY 12, 2013

Some brands and agencies are going one step further – hiring journalists cut loose by the media layoffs and publishing industry news sites (brand journalism.). Twitter has signed an exclusive multi-year agreement to create the “Nielsen Twitter TV Rating” for the US market.

Nielsen 61

Nielsen Syndication Wikipedia Tumblr 61

Proactive Report

MAY 12, 2013

Some brands and agencies are going one step further – hiring journalists cut loose by the media layoffs and publishing industry news sites (brand journalism.). Twitter has signed an exclusive multi-year agreement to create the “Nielsen Twitter TV Rating” for the US market.

Nielsen 40

Nielsen Syndication Wikipedia Tumblr 40

Proactive Report

MAY 12, 2013

Some brands and agencies are going one step further – hiring journalists cut loose by the media layoffs and publishing industry news sites (brand journalism.). Twitter has signed an exclusive multi-year agreement to create the “Nielsen Twitter TV Rating” for the US market.

Nielsen 40

Nielsen Syndication Wikipedia Tumblr 40

Oktopost

APRIL 22, 2019

An attribution model is a set of rules that helps you determine a consistent way to assign credit for sales to the various touch points in your customers’ path to conversion. The YouTube ad would get 100% of the credit for that conversion. Nielsen Visual IQ. What Are Attribution Models? There are a few notable caveats.

Software 101

Software Marketing Analytics B2B 101

Ignite Social Media

FEBRUARY 11, 2021

The social media world is full of crazy terminology, and the terms keep adding up the more the industry evolves. Designated Market Area (DMA): A geographic area that represents specific television markets as defined by and updated annually by the Nielsen Company. Lower-Funnel: Conversions. CPL CPA CPC ROAS.

Social Media 171

Social Media CPC CPA Aggregator 171

Rebekah Radice

NOVEMBER 24, 2017

Social listening, on the other hand, requires analysis and lets you see the bigger picture behind the conversation. All while keeping your finger on the pulse of your industry and the health of your brand. Here you can start tracking their conversations. Get involved in the conversation. Your next step is outreach.

Hashtag 138

Hashtag Influencer Trends Industry 138

Diva Marketing Blog

MAY 19, 2009

To help you understand how to participate in the "new" conversation without getting blown-up. Liz was recently named among Nielsen's Power Mom 50 for 2009, and called one of ten Mommy 'Hood Gurus by Forbes. Don’t ignore them either, but remember that the key is influence, not volume. 30-minutes. Miss today's show?

Blogger 40

Blogger Marketing Nielsen Press Release 40

Webbiquity SMM

JULY 22, 2014

The awesome Wendy Marx provides an entertaining and video-rich look at how the PR industry has changed over the past decade. Guides to Influencer and Blogger Outreach. How to Find Niche Influencers in Google+, Twitter and the World at Large by Bruce Clay Blog. How to Find Key Online Influencers by MyBeak Social Media.

Press Release 217

Press Release Nielsen Blogger SEO 217

Keyhole.co

AUGUST 10, 2023

This positive association can influence decision-making when potential clients consider your products or services. That way, employees become brand advocates by sharing their spotlights with their networks, which can attract potential clients, partners, and talent who are influenced by the positive experiences and stories shared.

LinkedIn 52

LinkedIn Engagement Content Case Study 52

Keyhole.co

AUGUST 10, 2023

This positive association can influence decision-making when potential clients consider your products or services. That way, employees become brand advocates by sharing their spotlights with their networks, which can attract potential clients, partners, and talent who are influenced by the positive experiences and stories shared.

LinkedIn 52

LinkedIn Engagement Content Case Study 52

ProBlogger

APRIL 26, 2017

From influencing millions to making millions , the world’s most successful bloggers manage to turn visitors into readers, readers into customers, and customers into fans without breaking a sweat. According to an eye-tracking study by the Jakob Nielsen group, viewer attention drops dramatically beyond the fold. Just how do they do it?

Blogger 54

Blogger Conversation Nielsen Study 54

Rebekah Radice

NOVEMBER 24, 2017

Social listening, on the other hand, requires analysis and lets you see the bigger picture behind the conversation. All while keeping your finger on the pulse of your industry and the health of your brand. Here you can start tracking their conversations. Get involved in the conversation. Your next step is outreach.

Hashtag 60

Hashtag Influencer Trends Industry 60

Convince & Convert

SEPTEMBER 21, 2010

Research: How do people talk about your industry and who are the influencers? What’s the client/competitor/industry name(s)? • On-going monitoring: What are people saying about your brand and how can you use that information to either repair your reputation or identify opportunities? How hard will it be to filter?

Social Media 155

Social Media Radian6 Strategy SM2 155

Convince & Convert

NOVEMBER 20, 2015

Influencer marketing has been on the rise with brands exploring sponsorships with YouTubers, Instagrammers, Viners, Snapchatters, and every other emerging social platform. Bloggers are in many ways the first influencers, and brands started these partnerships as early as 10 years ago. video, streaming, Snapchat, etc.),

Advertising 60

Advertising Data Collaboration Blogger 60

Oktopost

JUNE 9, 2020

Social networks tend to prioritize meaningful interactions between people over branded content which doesn’t spark back and forth conversations. A Nielsen Global online customer survey shows that only 33% of buyers trust the company whilst 90% of customers trust product or service recommendations from people they know. Building Trust.

B2B 144

B2B Survey ROI Metrics 144

Convince & Convert

APRIL 6, 2010

It’s an example of an industry with poor understanding of taxonomy – the words and phrases used to describe products and services. Remember however, that many factors influence popularity at the individual content piece level. .&# Not found. Look under “E&# for “eye glasses.&# link] Top ?

Brands 143

Brands Content Social Media Consultant 143

Buffer Social

JUNE 12, 2016

Reach out to influencers. Create amazing things and be a leader in your industry. Nielsen research conducted a study for Twitter UK back in March, revealing the top ten reasons why people follow brands. Place a Facebook/Twitter/Instagram logo on your blog. Engage with others on the social platforms. Stay active.

Twitter 81

Twitter Strategy Instagram Facebook 81

Webbiquity SMM

FEBRUARY 7, 2011

The Social Media Marketing List: 45 things you should be doing but probably aren’t by Conversation Marketing. The squealing of the music industry and desire of Google to add some respectability to the video-sharing site put an end to that. 5 strategies for a captivating social media conversation by iMedia Connection.

Social Media 198

Social Media Tools Tips ROI 198

Convince & Convert

APRIL 14, 2015

Listen to Twitter chats in your industry, or point blank ask your audience a question to understand what they’re going through. Conversely, if readers have a particularly bad experience with a blog, they’ll predict that the blog will treat them poorly in the future as well and, thus, will be reluctant to return to the blog.

Process 60

Process How To Team Publishing 60

Webbiquity SMM

JANUARY 17, 2011

Which social media platforms are most effective at influencing buyer behavior? What Americans Do Online: Social Media And Games Dominate Activity by Nielsen Wire. Social Marketing Lifts Organic Conversions by MarketingSherpa. ** 5 Stars. Conversely, telemarketing and direct mail saw the biggest declines in spending.

Research 210

Research Social Media B2B Marketing 210

Webbiquity SMM

FEBRUARY 7, 2012

Website traffic is the most commonly measured social media metric, followed by conversions, positive mentions and number of fans/followers. Market share leadership in an industry, the final self-reported performance measure, (also) correlated positively with the integration of social tools in employees’ day-to-day work.”

Statistics 190

Statistics Research Social Media B2B 190

Buffer Social

MARCH 16, 2017

TrackMaven studied 26,965 brands across all industries and found that brands saw a 100 percent median follower growth from 2015 to 2016. Topics — Do your target audience talk about your industry/product/service on Instagram? Conversions. Conversions. It can influence people’s decision to watch your ad.

Instagram 111

Instagram Advertising URL FAQ 111