Harp Interactive
JANUARY 27, 2010
In order to participate in the conversations, either reactively or pro-actively, you need to know they are happening. Set up alerts for mentions of your name, your business name or brand, your competition, key words, industry leaders, and your twitter handle. In other words, what are some ways to do this?
Harp Interactive
NOVEMBER 9, 2009
For the social media writer it can be an onerous task to consistently deliver such effective messages in a conversational style. Monitor Conversation & Analyze the Environment: Before you start setting up your profile on these social networks, spend some time monitoring relevant conversations.
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Harp Interactive
FEBRUARY 3, 2010
This will help to establish your Twitter credibility and establish your brand as a leader in its field/industry. That is, 80% of your tweets should be helpful or conversational while only 20% should be promotional. Be conversational vs. corporate (again, speak with a human voice vs. a corporate voice). or ow.ly (from HootSuite).
Harp Interactive
FEBRUARY 9, 2010
“Amplify is a service for engaging in conversation around web pages, paragraphs, images, videos or original ideas that make people think.&#. Use this free tool to monitor your name, brand, business, competition, industry leaders, keywords, etc. Use this to find industry specific content from which to learn or to share.
Harp Interactive
JULY 13, 2010
This, in terms of clicks, time spent on page leading to proportionate increase in leads, conversions and so on. Visit popular industry forums, blogs etc and comment (create a Gravatar linked to your company email first). times more than #5 position. The first five results attract a whopping three quarters of the total clicks!
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