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How a Small New York City Hotel Put Itself on the Map through.

Techipedia: Tamar Weinberg

Did you know that there are other hotels beyond the Hyatts, the Hiltons, the Omnis, the Sheratons, and the Marriotts of the world in NYC? When you go to a conference in Manhattan, you probably seek out hotels that you’ve also heard of. How does one small hotel possibly compete with these hotel franchises?

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4 Ways E-commerce Can Drive Conversions From Green Initiatives

Buzz Marketing for Technology

Many marketers may not realize that catering specifically to this type of consumer can actually increase conversion rates, while maintaining your image as a green-friendly organization. Test out highlighting hotels that invest in green initiatives in the search results and hotel details page. Posted in eCommerce Personalization.

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Why Hotel Brands Need to Curate Experiences to Drive Business

Pixlee

There’s no reason why hotel brands can’t excel in this space by showcasing their extensive knowledge of local culture through robust curated experiences. Finally, it can help a brand reach a wider audience by joining the larger conversation around sought-after experiences. How hotels can incentivize content.

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Social Pros 11 – Vanessa Sain-Dieguez, Hilton Hotels

Convince & Convert

Our friend, Vanessa Sain-Dieguez from Hilton Hotels is going to join us in a little bit. Eric : I imagine there’s some business development guys at Twitter and Google that are maybe having some difficult conversations or maybe scratching their heads, wondering why they didn’t move more quickly or even moved at all.

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Hotels and Social Media Travel Tourism

Laurel Papworth

Just had a rather crappy experience with Discover Australia – they advertised “Free Internet -Exclusive&# for the hotel we wanted to stay in, then after we booked (we sent a confirmation email with a question on the internet) said “Oh it’s just a FREE 1/2 HOUR&#. features and functionality on the hotel website.

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Conversations: Schools going Skype

Firebelly

This use of Skype could not only be applied to high-priority speakers but to keynote speakers at graduations and other celebration ceremonies, saving schools money on airfare, hotels and appearance fees.

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Social Spotlight: Hilton’s pandemic strategy proves the business value of social

Sprout Social

Like most hotels, resorts and other travel destinations, the initial challenge for Hilton was managing the fallout from cancellations. In addition to the everyday challenge of standing out among other hotel choices, Hilton also needed to overcome new hesitations and objections about travel during a pandemic.

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