Social Media Strategery

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A Community of Practice Is More Than a Website

Social Media Strategery

A community of practice (CoP) is, according to cognitive anthropologists Jean Lave and Etienne Wenger , a group of people who share an interest, a craft, and/or a profession. A group of people who share an interest, a craft and/or a profession. A CoP is built around conversation. Sounds pretty simple, right?

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What Kind of Online Community Do You Have Behind Your Firewall?

Social Media Strategery

What group/community receives the most visits and/or posts on a particular day? The Android/iPhone User Group. An group focused on the core mission/operations. The conversations that occur within your community most resemble: An empty room. The Intranet development team. The Social Media/Web 2.0/New A board meeting.

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Can Greater Social Connections Improve Higher Education?

Social Media Strategery

the Schools App allows you to create a private, branded social network for your students within Facebook that will engage them in ways that Pages and Groups can’t. Groups are great for small groups of people to share and communicate. Created by Inigral Inc. , Pages are great for brands to push out information.

Education 130
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If You Want a Culture of Collaboration, You Need to Accept the LOLCats Too

Social Media Strategery

Before our VPs starting using Yammer to communicate with the workforce, we had groups of Android geeks and fitness gurus.I'm After engaging in that conversation about your favorite burrito, it's suddenly easier to join the conversation about the new IT policy.

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How a Social Media Evangelist Became a Social Media Realist

Social Media Strategery

I was part of a small group of people who recognized this and committed to using this newfound knowledge to help the government become more efficient, more open, more transparent, and more collaborative. Back then, using social media in the government was like being among the first cavemen to discover fire.

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How Average Players Use Twitter and a Human Voice to Become Social Media Superstars

Social Media Strategery

" They are, for better or worse, acting like themselves and talking to their fans on Twitter like they might talk with a group of their friends. They want to participate in the conversations going on behind the corporate firewall." This is just one of many conversations between Brandon and his wife. Definitely.

Twitter 106
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More Than Words: How to Really Redefine the Term “Public Relations”

Social Media Strategery

has to be more about facilitating the ongoing conversation in an always-on world.”. PR cannot exist in a vacuum – I realize that my PR efforts will be more effective if I collaborate and communicate regularly with marketing, advertising, strategy, operations and other groups throughout the organization. ” Now, P.R.