Navolutions

JANUARY 21, 2014

Here’s a snippet of The Cluetrain Manifesto that was dead-on about the fundamentals: “…Markets are conversations. It won’t turn out so well if their conversational skills are being stifled by super-strict guidelines and intrusive micromanagement. How Does Twitter Help My ROI? Who has time to micromanage anyway?

Social Media 100

Social Media ROI Press Release Conversation 100

Laurel Papworth

JULY 2, 2013

Facebook, Twitter, Social Media Dashboards, Google Plus, Social Media Measurement. Are you looking for an intensive social media strategy and campaign course with hands on practical setting up of blogs, Facebook, Twitter and other social media tools? A Facebook personal profile and a LinkedIn or Twitter account is assumed.

Course 102

Course Social Media Press Release Class 102

Pam Moore

JANUARY 19, 2020

However, this h asn't stopped lazy marketers from putting all of their digital eggs in social baskets they don't own such as Facebook and Instagram. Employee advocacy programs arm the brand with a digital army of brand advocates who can represent the brand far better than a boring press release. Brands get conversational.

Trends 78

Trends Brands Marketing Influencer 78

Twist Image

JANUARY 22, 2011

The conversations around the ROI in Social Media have increased. My default position on Social Media ROI is based on something I've heard Richard Binhammer over at Dell say on countless occasions. My default position on Social Media ROI is based on something I've heard Richard Binhammer over at Dell say on countless occasions.

Advertising 108

Advertising Social Media Repository Press Release 108

Sprout Social

FEBRUARY 5, 2020

Social listening lets you tap into that focus group, their conversations and the trends happening not just around your brand, but around your industry as a whole. It helps you understand why, where and how these conversations are happening, and what people think—even when you’re not tagged. What power! Enter social listening. .

Tools 93

Tools Sentiment How To Team 93

Proactive Report

JUNE 18, 2021

How to make more sales, be more productive, cut costs and increase the ROI. One method is to monitor and listen to online conversations relevant to your brand. There is a difference between monitoring conversations and listening to those conversations. Or you could leverage other people’s groups on LinkedIn and Facebook.

Small Business 85

Small Business Tips Fashion Groups 85

Webbiquity SMM

NOVEMBER 2, 2010

With Social Media Marketing: Strategies for Engaging in Facebook, Twitter & Other Social Media , the inimitable Liana “Li&# Evans has provided the definitive handbook for social media marketers. These real conversations also produce some of your most loyal fans and greatest evangelists.&#. Social Events (e.g.,

Review 152

Review Social Media Marketing Handbook 152

Laurel Papworth

APRIL 21, 2012

They are small classes with room for question and answer, so bring your Facebook and Twitter questions! You probably already know a little of Facebook, Twitter and social bookmarking. What are the must-do steps of a successful campaign using Facebook, Twitter and other social networking tools? Step by Step Social Media.

Training 76

Training Course Social Media Press Release 76

Laurel Papworth

JUNE 7, 2016

Are you looking for an intensive social media strategy and campaign course with hands on practical setting up of blogs, Facebook, Twitter and other social media tools? A Facebook personal profile and other social media profiles such as Twitter are assumed. Please also consider forwarding to a friend who might be interested?

Course 40

Course Training Social Media Press Release 40

Koka Sexton

MARCH 19, 2012

As I mention in the post the ROI of social media , building up to the different skill levels should be the goal of any company that wants to become a social business. What I mean by that is companies understand the need to open up social channels in places like Twitter and Facebook. Social media as a broadcast channel .

Press Release 96

Press Release Skills Yammer Social Networking 96

Laurel Papworth

APRIL 29, 2012

A Facebook personal profile and a LinkedIn or Twitter account is assumed. Laurel is the CEO of The Community Crew managing massive gaming and online communities including Facebook and forums for reality TV shows such as Junior Masterchef. Understanding Facebook, Twitter, LinkedIn optimisation.

Class 85

Class Training Social Media Case Study 85

Saying It Social

MAY 18, 2010

It’s been my experience that when implemented correctly it can take up to 6 months or so for a quantifiable ROI to begin to surface. Your goal is to gain trust by engaging your audience, participating in conversations and sharing valuable, industry-related information, photos, videos, testimonials, press releases, etc.

Social Media 168

Social Media Marketing Small Business Cost 168

Convince & Convert

JULY 26, 2010

The more content, the better which leads me to the next thing… Social Media Optimization Sites like Facebook and Twitter can help you spread your brand’s net even wider. Someone searches for you, they’ll find your Twitter profile or Facebook brand page. Which brings up the whole “viral&# aspect of the platform.

SEO 115

SEO Social Media Consultant Social CRM 115

Convince & Convert

APRIL 12, 2012

Instagram and Facebook , which I guess won’t be big news by the time you guys are listening to this on Thursday, but on Monday it was a big bomb that was dropped on everyone. Facebook buying Instagram makes perfect sense to me. Eric : But back to the task at hand here in terms of Facebook and Instagram. Jay : Yeah.

Hotels 118

Hotels Instagram Authentication Social Media 118

Koka Sexton

DECEMBER 20, 2009

Like many companies, they didn’t know the difference between Twitter and a blog or that Facebook was for more than keeping in touch with their friends and family. I created the Paragon Software Twitter profile and a Paragon Software Facebook page and started looking for inspiration. That someone was me. Leave a comment!

Case Study 99

Case Study Wiki Software List 99

Hootsuite

JULY 25, 2023

But, if you’re unfamiliar with ChatGPT’s conversational AI model , you may not be sure what kind of questions and commands will get the most out of your chatbot. Use these conversation starters to automate tasks, drive customer conversations, and generate new marketing ideas. INSERT PRODUCT DETAILS].

Marketing 90

Marketing Upcoming HootSuite Campaign 90

Koka Sexton

DECEMBER 20, 2009

Like many companies, they didn’t know the difference between Twitter and a blog or that Facebook was for more than keeping in touch with their friends and family. I created the Paragon Software Twitter profile and a Paragon Software Facebook page and started looking for inspiration. That someone was me. Leave a comment!

List 96

List Social Media Case Study Wiki 96

ProBlogger

MARCH 12, 2015

Prospects are usually eager to answer questions and engage in conversation, unlike online. At a trade show, however, it takes only a few minutes of conversation to get to know someone within your niche or industry and discuss how you can work together to promote each other’s content. Are you getting the most from your event attendance?

Eventful 20

Eventful Content Startup How To 20

Convince & Convert

JULY 6, 2010

The taboo of never tooting your own horn with a press release about your good deeds clearly has crumbled in corporate America, and companies today are not only promoting philanthropy through social networks, they’re building unique Facebook pages and Twitter profiles for these important programs.

CSR 137

CSR Social Media Strategy Consultant 137

Techipedia: Tamar Weinberg

JANUARY 5, 2010

But more than that, Mike’s post explains that social media is really about using social channels appropriately to communicate and converse — and as an extension of that, you might just end up being able to sell something. Are We Too Worried with Finding the ROI of Social Media? Measuring Social Media ROI: Does Size Matter?

Marketing 265

Marketing SEO Journal Engineering 265

Convince & Convert

JUNE 22, 2010

The problems with that are clearly one of culture (truly believing that every customer is a reporter), and of definition (thinking that social media is somehow driven by Twitter and Facebook). That can be no further from the truth — the conversation is occurring and they're essentially not at the table.

Social Media 130

Social Media B2B Company Consultant 130

Convince & Convert

AUGUST 24, 2012

Read on for insights from Eric plus Eric Boggs ‘s Social Media Stat of the Week ( This week : Twitter gets 15% more media mentions than Facebook.). ” You don’t own Facebook. Eric’s Social Media Stat of the Week: Twitter Getting More Media Coverage Than Facebook. Listen Now. The RSS feed is: [link].

Social Media 115

Social Media API Training Class 115

Convince & Convert

DECEMBER 9, 2014

Owned media activities include store signage, product packaging, website and blog content, and press releases. Of course, these drawbacks are greatly outweighed by the email channel’s strengths, as evidenced by email marketing’s channel-leading ROI and by brands’ continued plans to invest more in the channel. tweet this ).

Marketing 162

Marketing Activities Press Release Mobile 162

Keyhole.co

MAY 12, 2023

This can include blog posts, social media updates, and press releases. The tool will fetch it from blogs, sites, forums, and top social media platforms like Facebook, Instagram, Twitter, YouTube, LinkedIn, TikTok, etc. It has made evaluating the ROI of different campaigns and tactics much easier.

Reputation 52

Reputation Tools Sentiment Review 52

Kikolani

DECEMBER 5, 2012

Don’t repurpose press releases. The very purpose of a blog is to be personable and conversational. Your blog is competing with Facebook, Twitter and other “bored at work” distractions. Don’t make your blog a one-sided conversation. But the ROI is so worth it! Ignoring People.

Press Release 148

Press Release SEO Blogger Compete 148

Kikolani

SEPTEMBER 10, 2010

5 links to boost your Facebook marketing leverage – Facebook marketing basics for green businesses – six main things to think about when planning your Facebook strategy. Static FBML Facebook transition to iframes – experts discuss the upcoming changes. Press Releases. Link Building.

Mashup 116

Mashup Resources WordPress Press Release 116

Convince & Convert

APRIL 27, 2012

It said, “ Why local businesses should stop focusing on their Facebook page.” ” JD’s premise was that lots of local companies have rushed into Facebook, created Facebook pages, because of course it’s low cost or no cost at least from an out of pocket perspective. It was from JD Rucker.

Insurance 115

Insurance Journal Research Hashtag 115

Kikolani

APRIL 7, 2010

Monitor Conversation About Themselves. Social Mention monitors 100+ social media properties directly including: Twitter, Facebook, FriendFeed, YouTube, Digg, Google etc. For example, if you have a Facebook Page setup, your customers might ask specific product questions. Social Mention. Twitter Search. Create a Reference Library.

Social Media 165

Social Media Social Bookmarking Hotels Social Networking 165

Techipedia: Tamar Weinberg

JANUARY 5, 2011

Since I can’t read everything written by the Internet Marketing community, I ask my Twitter and Facebook followers for their own recommendations. Social Media: Measurement and ROI. 100 Thoughts on Social Media (Conversation Agent): This may be one of the shortest blogs post I’ve added to this 2010 list.

Marketing 279

Marketing Affiliate marketing Small Business SEO 279

Proactive Report

NOVEMBER 10, 2012

Consequently showing ROI is almost impossible. Delving into the conversations that are taking place online about your brand and your industry is a new way of getting real intel from all stakeholders without a biased setting. It holds true for press releases, news stories on media sites and indeed any kind of content online.

Mobile 111

Mobile Reputation Social Graph Skills 111

Webbiquity SMM

FEBRUARY 13, 2017

That means if you are only monitoring your brand’s social media accounts, you’re missing most of the social conversation about your company, products, and services. Sample review: “If you want to do general research on Facebook Stats use Socialbakers.” Google Review Count: 345. ” — RazorSocial (Tips).

Tools 207

Tools Social Media Netvibes Sample 207

Webbiquity SMM

FEBRUARY 7, 2012

71% of companies now have a presence on Facebook. Dan Nelms dives into a Comscore report which found that although Facebook engagement is increasing (the average time spent on the site per user per month increased from 4.6 Twitter, Facebook And LinkedIn: Age, Ethnicity And Gender Of The Major Social Networks [STUDY] by All Twitter.

Statistics 190

Statistics Research Social Media B2B 190

Webbiquity SMM

NOVEMBER 12, 2013

7% of the American population has never heard of Facebook, and 41% say they haven’t heard of LinkedIn. Deloitte University Press ). There are, on average, 700 YouTube video links shared on Twitter every minute, and 500 years worth of YouTube videos watched on Facebook every day. e-Strategy Trends ). Which explains a lot.

Statistics 226

Statistics Social Media B2B Journal 226

Convince & Convert

JULY 13, 2010

My best friend works at a big firm and she said it to me best once: “Well, I'd love to understand how to Facebook but my boss will kill me if she finds out I'm doing work that isn't billable to the client. Would love to do it after work, but I'll be writing press releases until the wee hours.

Social Media 138

Social Media Strategy Consultant SEO 138

Social Media Strategery

APRIL 2, 2010

Don’t apply mass media (press releases, TV, radio, etc.) Web 2.0 … The Machine is Us/ing Us by Michael Wesch Don’t try to be a social media guru like this guy (Warning: NSFW language) Social Media ROI by Socialnomics – wondering whether social media is worth the effort? rules and processes to this.

Gov 2.0 138

Gov 2.0 Social Media Policies Privacy 138

ProBlogger

AUGUST 12, 2015

In addition, marketers who give precedence to blogging are 13x more likely to enjoy positive ROI. Evergreen content can drive steady traffic, generate consistent leads and produce regular conversion for a long time. Have a Solid Conversion Strategy. This might even mean investing in great content (see our next point below).

Tips 20

Tips How To Publishing Engineering 20

Proactive Report

JANUARY 30, 2015

It works when it is based on research – like monitoring online conversations and tracking success with analytics. which conversations to tap into. Last year the amount of video from people and brands in Facebook’s News feed increased 3.6X I have judged awards entries that have as their goal “Increase Facebook fans.”

Skills 40

Skills Reputation Influencer Press Release 40