Idaconcpts

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Online Marketing 101 for Entrepreneurs

Idaconcpts

From Facebook to Twitter, worldwide conversations are made famous on this virtual platform. Set up and actively use one or several social media outlets to advertise and converse with customers. Businessmen like Glen Gonzalez are great examples of successful entrepreneurs who use social media. Go with the Trends.

Marketing 155
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CPA: A Viable Alternative to CPC

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A common challenge for first-time-online-media buyers is to evaluate media with CPC rather than a conversion metric. I have seen this happen over and over: a first-time media buyer at the management level is very skeptic about investing, say for example, $1.40 An example of a CPA publisher is Statusmediaplc.com.

CPA 132
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The Gen Y and Baby Boomer Generation Gap

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The problem is that YOU need to have a conversation with us. We are very good at having conversations and sharing information…but not just the way you are used to. As an example, Petrusa points out that “15% of 12-17 year olds and 18% of 18-24 year olds send over 6000 text messages a month. Let’s talk!

Web 2.0 164
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Unique Advertising Options Worthy of Turning Heads

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The following are a few examples (and potential investments) for worthwhile, unique advertising options: · Car wraps and mini billboards – There is an estimated 250+ million cars in the United States so it’s safe to say that we see a lot of them throughout our daily routine.

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Which Buttons are Packing the Punch?

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Example of using Google Analytics Track Event to get a deeper look at which buttons are generating the most impact. The below shows an example of what I have in the Twitter button at the end of my “Old Spice parody video”. [This is a guest post from Naoshi Yamauchi. Follow him at @Yamalytics. ]. What this post is about.

Analytics 128
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The Power of Location Based Ads in Mobile Technology

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For example, if you are marketing for a restaurant, this can work because people who are hungry will be looking for food. This will help increase the conversion rate of the advertising much more than simply targeting an ad based on location. However, if you sell furniture, not that many people are going to spontaneously buy a couch.

Mobile 133
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Top Ways to Utilize Mobile Marketing and Payment Options Today

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By integrating mobile payments into your business plan you can not only increase your customer base, but also your conversion rate, since so many people now prefer to pay by card rather than cash (indeed, many consumers don’t bother carrying much cash at all on them in this day and age). Use Specialized Marketing Strategies.

Mobile 70