Adam Sherk

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8 Social Media Questions Publishers Should Be Asking Themselves

Adam Sherk

This might relate to the packaging or even selection of content and it can tie into advertising sales and conversion rate optimization too. And while a lot of user discussion around content is now taking place off site, on the whole this results in an increase in the total number of conversations as opposed to a reduction in on-site activity.

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Translation and Localization Tips for Publishers

Adam Sherk

For example, if you are publishing a magazine about human resources management it might seem odd to readers in Japan if all the images depict European workers. For example, some parts of the world prefer imperial weights and measures (e.g. For example, some countries have far stricter rules on censorship and free speech than others.

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Startups Use Micro-PR Campaigns to Tip Momentum in Their Favor

Adam Sherk

I asked her to share some examples and tips here. 7 Conversion Rate Optimization Tips for Publishers. Wendy has been doing some interesting work for start-ups, targeting small audiences to achieve specific goals during critical stages of their growth. – Adam. Ironically, more than you may realize. www.easy.pr | wendy@easy.pr.

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An Early Look at News Media Twitter Lists: Not Much Traction

Adam Sherk

For example making a List for the entire editorial staff is a popular first step right now. In terms of linking out to other news orgs, when it makes sense in a conversation I say absolutely. Adam Sherk November 5, 2009 at 6:02 pm Good point Daniel – it will be interesting to see what kind of Lists users find most valuable.

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eHow and Mahalo: How Many Keyword Variations is Too Many?

Adam Sherk

For help with targeting multiple keywords on one page vs. several pages see When Keyword Targeting Gets Tough and Keyword Targeting: How to Employ Multiple Keywords for SEO & Conversions from SEOmoz. Let’s go back to the “how to cook a turkey” example.

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