Video book review of UnMarketing | Strategic thoughts on using.
Jeff Esposito
SEPTEMBER 20, 2010
I reached out and thanked him and one thing led to another and we talked shop (peep out page 39 for the insights of the conversation) and about this book he was writing called UnMarketing. The writing style is very conversational and Yoda-like with a hint of sarcasm. Fast forward six months later and I just wrapped up the book.
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