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How to use data for content curation

Sprout Social

With online conversations and trends moving quickly, it can be challenging to stay up to date with trends or posting original content frequently enough to stay visible in followers’ feeds. That’s where content curation comes in. What is content curation? But curating content for social media is a bit more straightforward.

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Samsung’s Social Media Strategy: Widespread Reach With Curated Content

Keyhole.co

But the star player is Samsung Electronics, producer of their industry-leading TVs, smart gadgets, and mobile phones, most well known among which are the Samsung Galaxy phones and tablets. They excel at identifying trends and specifically curating products for different markets and regions. LinkedIn: 4.2 million TikTok: 2.5

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Content Creation? Curation? Focus on Publishing Instead

Firebelly

I’ve been talking a lot lately about content curation lately, and our contributor, Erik Deckers, is all about content creation, which has led to some “Tastes great! Publishing is the overall approach of content and conversation. Someone else curated the collection. Less filling!” ” types of discussions.

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How to Master the Art and Science of Content Marketing Creation and Curation

Pam Moore

They quit creating their own content and start curating and sharing other helpful content from leaders in their industry. Curation can be good. Though curation can be an impactful and excellent way to establish your brand online as well as serve the needs of your audience, it requires both art and science to see real benefit.

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Word of mouth marketing: how to drive conversations and sales at the same time

Sprout Social

Customer conversations are among your most valuable marketing assets. This is especially true for brands in crowded industries (think: ecommerce, SaaS) where it’s so simple to bounce to a competitor. Organic conversations, feedback and reviews can’t quite literally be bought. Reviews and recommendations. The reality?

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New Research Finds the Curation vs Creation Sweet Spot

Convince & Convert

Thus, brands seek to “be a part of the conversation” by sharing links that are relevant to their followers but often not specifically about their products and services. This act of finding good content and sharing it is known as content curation. This creation-vs-curation paradox inspired me to look for some answers in the data.

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Content Marketing for Regulated, Boring and Unsexy Industries

Pam Moore

It's even more challenging if your business is in a highly regulated industry such as healthcare, financial, insurance or government. In 2018 there is even more pressure on marketers and business leaders in businesses of every size to continuously create content to drive conversation, engagement and sales.

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