Mindjumpers

MARCH 4, 2012

The more interaction, engagement and conversations you have in general surrounding your business, the bigger the potential is to extract valuable insights. Handle hot topic conversations by engaging in dialogue and making responses to critical voices. Remember to not only include industry words, but also slang and misspellings.

Social Media 237

Social Media How To Sentiment Data 237

Mindjumpers

APRIL 27, 2011

I think it is very interesting because the hardest part when talking about influence is framing the conversation right – as also stated by Social Fresh who made this slideshow. It is no longer about making one way conversation. And when we talk about influencers today, we are not only talking about bloggers.

Influencer 205

Influencer How To Conversation Engagement 205

Mindjumpers

JUNE 8, 2011

They go as follows: Be alert and join conversations. Here, Twitter is an effective tool to connect with people following certain hashtags to engage in conversation with the online tribe. Just remember: it’s about participating in the conversation, engaging actively and also retweeting good content that other social media users share.

Netvibes 218

Netvibes Social Media Tips Delicious 218

Mindjumpers

NOVEMBER 23, 2011

One of the key points with social data is the real-time factor of conversations going on right here right now. Conversations from which you can draw insights on the reputation of your company, increase your consumer loyalty with real-time proactive customer service.

Data 182

Data Nielsen Buy Loyalty 182

Mindjumpers

JANUARY 10, 2013

Startup company gazeMetrix opens up for an entirely new way of monitoring online conversations. In order to gain valuable insights from monitoring online conversations in general, brands must demand greater quality in the insights and analyse the data in depth. Measure visual brand mentions.

Brands 264

Brands Aggregator Curation Hashtag 264

Mindjumpers

AUGUST 3, 2012

Social enterprise platforms move conversations from someone’s inbox to the public, so management has continuous insight into the team’s progress. Social enterprise platforms use shortcuts that make relevant conversations easier to find (using the #keyword, for example). Join the conversation with a comment here.

Social Enterprise 209

Social Enterprise Yammer Jive Crowdsourcing 209

Mindjumpers

DECEMBER 8, 2017

Not just the campaigns, but all the in-between conversations as well! Once we have an in-depth knowledge of both your brand and your audience, we create relevant and engaging conversations. (And what does ‘always-on’ even mean?). Simply put, always-on is the combination of all the brand content that makes up your social media presence.

Strategy 100

Strategy Campaign Conversation Activities 100

Mindjumpers

FEBRUARY 14, 2011

When being present in various social media fora and communicating and creating conversations with your tribe, a clearly defined voice plays a crucial role. 4) Be open and engage your tribe in conversation. Maintaining a presence on social media platforms is something that requires an effort from the given company.

Tips 230

Tips How To Authentication Policies 230

Mindjumpers

JANUARY 11, 2011

I told them as much and a brief e-mail conversation followed, where they established the problem (remotely) and told me that it was a fault with the router and a new one was being sent out to me (the whole e-mail conversation is at the end of this post, if you’re curious). Be Aware of Your Social Media Presence.

Social Media 276

Social Media Wireless Privacy Technorati 276

Mindjumpers

JULY 19, 2012

The timeline design will make the Facebook experience more consistent and could also help improve conversations for mobile Sponsored Stories. Tweet Facebook has announced that the timeline design will now also be implemented for pages on mobile devices, which can improve user engagement.

Mobile 261

Mobile Facebook Guidelines Study 261

Mindjumpers

JANUARY 26, 2011

offers organizations the chance to join conversation with millions of customers around the globe every day. Facebook, Twitter, Linkedin, blogs etc. The survey was conducted among HBR magazine and newsletter subscribers during July 2010.

Social Media 277

Social Media Survey Metrics Analytics 277

Mindjumpers

SEPTEMBER 19, 2011

Therefore, each relation to a customer or user can be of value to the business depending on what kind of contributions the user gives to the community, the scope of conversations or quality of conversations.

ROI 264

ROI Social Media How To Campaign 264

Mindjumpers

JANUARY 3, 2012

Conversation Versus a Speech. With an ongoing monitoring comes real-time conversation and feedback. They need to make constant efforts to make their customers come to them and also by engaging them in a conversation. The job of a PR professional just does not end now with a well-written speech with jargons.

Social Media 250

Social Media Brands Blogger Influencer 250

Mindjumpers

FEBRUARY 8, 2011

They want to converse, collaborate, engage and finally shape the idea. Every time you will find new markets, new conversion rates and so on. Start engaging users and converse to get better conversion rates!!! The more you connect and converse, the better you emerge out as a trustworthy brand. The reason is simple.

Conversation 276

Conversation Social Media ROI Collaboration 276

Mindjumpers

JULY 25, 2012

Tweet We often post about the importance of finding the right conversational touch points in order to engage your target group in conversations based on your values and beliefs. Also, the importance of monitoring and listening is a much-discussed topic here on the blog.

Facebook 267

Facebook How To Metrics Social Media Management 267

Mindjumpers

APRIL 11, 2012

Marketers need this intelligence to focus their efforts on the platforms and conversations that shape their industry and influence their customer’s views. Learnings from external data: The road to social analytics wisdom starts with learning from external data.

Metrics 268

Metrics Analytics Nielsen Social Media 268

Mindjumpers

JANUARY 11, 2012

In 2011, 78% were monitoring social media channels for brand mentioning at least a few times a week and 73% were monitoring industry conversations with the same frequency. According to the survey, these numbers will rise to 92% monitoring brand mentions and 87% monitoring industry conversations in 2012.

Survey 250

Survey Report Social Media ROI 250

Mindjumpers

AUGUST 8, 2011

In order to keep the conversation flowing, it also helps to remember to respond to comments to your posts, which encourages people to come back to your blog. One sided dialogue: The basic aim of the blog is to attract readers and not only make them read the content, but also make them respond.

Guidelines 253

Guidelines Publishing Applications Conversation 253

Mindjumpers

OCTOBER 28, 2011

It is advisable to “Like” what they write and put together a response showing that you are listening and that you are open for conversation. Here, it is therefore good to give feedback to show that you appreciate these persons being fans. Answer within 24 hours.

Facebook 249

Facebook How To Guidelines Social Media 249

Mindjumpers

AUGUST 8, 2013

Defining conversational topics gives branded content a sense of direction, purpose, and consistency. These are current conversation trends, audience interests, and brand priorities. In an interview with the Director of CRM Content Strategy and Integration at Kraft Foods, Kraft shares five key elements to creating Always-On content.

Content 242

Content Overview Guidelines Strategy 242

Mindjumpers

SEPTEMBER 24, 2010

And of course they are essential in inbound marketing: people are in need of relevant information they can interact with; using blogs you can provide this much faster and in a conversational way than on a website. Like Mindjumpers, he is associated with Social Marketing Forum. Content plays a crucial role in this.

Social Media 220

Social Media Forums Disqus Social Networking 220

Mindjumpers

JULY 2, 2012

Use the hashtag (#) function to start conversations about different subjects significant to your brand and indicate the theme of the photo. This will allow you to join conversations about trending topics as well as making it easier for people to find your photos and doubtlessly increase your visibility. Use hashtags.

Instagram 279

Instagram How To Hashtag Communities 279

Mindjumpers

DECEMBER 8, 2017

In fact, Facebook and Instagram have seen a 20% increase in conversations about makeup in the past 12 months. In the last year alone, the number of social media beauty shoppers has increased by 39%. Even if they’re not purchasing, studies show that 65% of beauty consumers use Instagram for inspiration. That’s A LOT of online activity!

Buy 100

Buy Instagram Study Trends 100

Mindjumpers

FEBRUARY 1, 2012

Tweet Recent comment count on Facebook brand pages is going up, just proving that now, people accept social media as an effective method of communicating with their brand and entering a conversation. These comments can obviously be both positive and negative and can suddenly spring up in quantities if your update has a viral potential.

Comments 219

Comments Brands Guidelines Facebook 219

Mindjumpers

NOVEMBER 20, 2012

Because of the contextual nature of relationships and conversations in social media and in order to constantly improve its Edgerank algorithm, “Facebook is pushing marketers toward interests combined with demographics to introduce contextual opportunities that are more relevant thus increasing the likelihood for engagement.”.

Brands 244

Brands Social Graph Report Groups 244

Mindjumpers

JULY 16, 2012

People spend a large part of their time engaging in conversations on social media channels – and therefore, brands cannot ignore social media in their crisis management. Also, people expect to participate in a conversation about the issue with the brand in real-time rather than just reading a company statement in the newspaper.

How To 255

How To Sentiment Issues Social Media 255

Mindjumpers

APRIL 4, 2011

Be open: Encourage people to ask questions and show that you are open for conversation to get the subject of crisis sorted out and understood. Get your own story out, but be open to a conversation. Put all effort into responding as soon as possible – on all your networks. .

Insurance 212

Insurance Film Compete Training 212

Mindjumpers

APRIL 13, 2012

On their Google+ page they share their ideas and encourage people to give their input and to start a conversation around it. A team from Google has started Project Glass to build this kind of technology. People already walk around with small computers in their pockets.

Social Media 256

Social Media Smart Phone Project Google 256

Mindjumpers

SEPTEMBER 9, 2010

explaining how you commit yourself to listen to them and be an ‘open’, sharing, ‘human’ and social company that wants to engage in conversations with its customers. Like Mindjumpers, he is associated with Social Marketing Forum. Partially, because you can use it as a public message to share with customers, partners, etc.,

Policies 186

Policies Education Social Media Marketing 186

Mindjumpers

SEPTEMBER 17, 2012

An additional 17% plan to monitor for industry conversation by year’s end. Marketers are still cobbling together paid and free tools to monitor and make sense of the social conversations. Similarly, 73% of brands are staying abreast of industry developments by monitoring on social media.

Survey 225

Survey Report Social Media ROI 225

Mindjumpers

MARCH 11, 2011

These can be helpful when wanting to turn, for example, your Facebook presence into a conversation strategy for your brand and becoming more visible in the online world. A platform like Facebook is about creating conversation and showing that you have an interest in your stakeholders. Remember your stakeholders.

Social Media 267

Social Media Tips How To Engagement 267

Mindjumpers

AUGUST 27, 2010

Similar Posts: Social Media Marketing Goals & Tools Without Content There Is No Conversion Why You Need a Blog: Blogs Are The Websites of The Social Media World Tags: J-P De Clerck , monitoring , search engine optimization , seo , social media monitoring Posted in Marketing & Communication Leave a Reply Click here to cancel reply.

Engineering 171

Engineering Social Media Alterian Tag Cloud 171

Mindjumpers

DECEMBER 9, 2015

Brands have realized that social media is not only about posting brand updates, but also about driving engagement by creating meaningful conversations. We Indians are conservative by nature and often not as open to sharing content online. Reaching the Rural .

Social Media 100

Social Media Trends Mobile Social Networking 100

Mindjumpers

AUGUST 19, 2010

How can we do something that will create value through social media?” Over time I have come up with the following 10 questions you should ask yourself before entering the landscape of social media – that’s my best advice.

Questions 254

Questions Company Nielsen Disqus 254

Mindjumpers

JULY 7, 2011

Users can click a video-call button at the top of the chat window to start a video conversation with a friend. Improved chat : Facebook also showed off a new group-chat feature, allowing users to have a conversation with multiple people at the same time. It would now be possible for the least technical person can get technical.

Video 182

Video Facebook Content Groups 182

Mindjumpers

AUGUST 19, 2010

How can we do something that will create value through social media?” Over time I have come up with the following 10 questions you should ask yourself before entering the landscape of social media – that’s my best advice.

Questions 252

Questions Company Nielsen Disqus 252

Mindjumpers

MAY 30, 2011

The challenge for the company was to proactively create awareness and start a conversation between collectors and discarders. They started identifying potential recycling enthusiast to partner with by observing Twitter activities, retweeting and then holding conversation through business messages. The first objective was acquisition.

Social Media 180

Social Media API Blogger YouTube 180