Idaconcpts

article thumbnail

What is Conversion Rate Optimization?

Idaconcpts

This transition is known as a “conversion.&# Every conversion can be tallied and measured against the total number of visitors. The number of customers divided by the number of visitors yields a percentage that is called the conversion rate. The Importance of Conversion Rate. What is CRO?

article thumbnail

5 Conversion Rate Mistakes Designers Often Make

Idaconcpts

Whether you realize it or not, but the design of your web page can really help, or harm your conversion rates. If you are hiring an inexperienced web designer, they may not take things that will affect conversion rates into consideration. Here are 5 mistakes that many designers make when it comes to designing for conversion rates : 1.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

Trending Sources

article thumbnail

4 Tips for Increasing PPC Conversion Rates

Idaconcpts

Besides keyword targeting and ad copy, there are a number of additional factors that can be tweaked to increase PPC conversion rates: – 1. – Any other tips for increasing PPC conversion rates? . – The biggest challenge of PPC marketing is to maximize ROI – and as such it has developed into a science.

article thumbnail

Is Your Local Business Doing These Three Things on Twitter?

Idaconcpts

First, you need to ensure you’re truly engaging in the conversation that’s taking place because of your tweets. It’s true you may sometimes get some slack in responding, but it’s best to always attempt to join the “conversation” in as close to real time as possible. So how do you do it? Engage with Your Followers.

Twitter 162
article thumbnail

Online Marketing 101 for Entrepreneurs

Idaconcpts

From Facebook to Twitter, worldwide conversations are made famous on this virtual platform. Set up and actively use one or several social media outlets to advertise and converse with customers. If there’s a topic remotely related to your business, join in on the conversation to drum up more business.

Marketing 155
article thumbnail

CPA: A Viable Alternative to CPC

Idaconcpts

A common challenge for first-time-online-media buyers is to evaluate media with CPC rather than a conversion metric. After the buyer finally commits to an initial purchase and receives the first report after the first trial period, he or she gets really excited that some conversions happen. The Usual Scenario.

CPA 132
article thumbnail

Daniel Footwear.com Has a Fresh New Look

Idaconcpts

The extra help from social media and online PR aided the drive of traffic to their site and increasingly boosted their conversions. The conversion rate increased by over 100 % within the first two weeks after the site went live. Tags: Conversion customer expectations Blueclaw Daniel Footwear designer shoes. Tel: 0113 234 3300.