Webbiquity SMM

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The Future of Digital Marketing According to the Giants

Webbiquity SMM

Google, Yahoo! Virtual reality seems to be one of the hottest trends: Google has Google Glass , Facebook bought Oculus VR (which makes the virtual reality gaming headset Oculus Rift), and Yahoo! If an individual is preoccupied or unhappy, the individual may not be as receptive to certain types of content,” Apple explained.

Yahoo 195
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Content Aggregation: The Future of (B2B and Consumer) Media?

Webbiquity SMM

Instead, successful media will become aggregators and editors of content, rather than creators. Online content aggregation is as old as the Internet itself, beginning with AOL. Examples range from Google News and Yahoo! Browse My Stuff is fee-based for sponsors, free for bloggers and offers more professional publishing power.

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Link Building: Four Types of Backlinks to Pursue (And Three to Avoid)

Webbiquity SMM

So, once you’ve developed useful and compelling content, incorporating the words and phrases your customers are likely to use when searching, how can you attract links to your site? Virtually all businesses can benefit from providing their company and contact details to the local versions of Google, Bing and Yahoo!,

Directory 194
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Web Presence Optimization, Reloaded

Webbiquity SMM

Social media, online PR and user-generated content sites open up a new world of places to be “found.&#. Don’t just “be there;&# make sure your profiles and content reflect a consistent brand message and value proposition. If you’re not there, searchers aren’t finding you there.

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The Real Roadblock to Social Business Success

Webbiquity SMM

Employee advocacy not only has the ability to acquire new leads, but also can help create original content and bump your search rankings on Google, Yahoo, and MSN…Prospective clients are more likely to recognize your brand when you’ve got a network of employee advocates helping to sell your product through social media.

Yammer 198
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10 Ways to Use Social Networks for B2B Marketing

Webbiquity SMM

Grow your influence and attract followers/friends/connections by sharing interesting and relevant content—your own, from third parties, and from people you are following / would like to have following you. What helps most, however, is having your content shared and passed along by others with high influence in your market space.

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Five Facebook Advertising Features You Haven’t Tried Yet

Webbiquity SMM

Rather than annoying all of your followers with content that doesn’t pertain to them, you can focus your ad on just that niche audience and create a great ad that is perfectly tailored to their needs. Since it won’t appear on your wall, your followers won’t think that you only post self-promotional content.