Sherrilynne Starkie

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Social Media Informer

Sherrilynne Starkie

Its tagline is “The Best Content about Social Media for Business”, and it sits alongside Alltop and Social Media Today in terms of content and community. Regular readers of this blog may notice a new widget featured in the right margin. Regular readers of this blog may notice a new widget featured in the right margin.

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Analytics: what matters to content marketers?

Sherrilynne Starkie

Do you use the ‘throw it against the wall and see what sticks’ strategy in planning content? While this can provide a superficial indication of what content gains traction in social media, it does not provide enough insight to determine the return on investment (ROI) of marketing activity. Bar graph (Photo credit: Wikipedia).

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Content creation: Visme Unleashed

Sherrilynne Starkie

As I’m always trying to make my visual content better, I jumped at the chance. It’s like an all-in-one content creation tool that takes the complexity out of creating presentations, infographics, documents, videos, and graphics. The post Content creation: Visme Unleashed appeared first on Sherrilynne Starkie.

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