Adam Sherk

OCTOBER 15, 2010

What gets more traction for publishers: content shared on Facebook or Twitter? According to the Social Media Sharing Trends 2010 report from SocialTwist, Facebook dominates content sharing among social media sites but links shared on Twitter have a much higher click-through rate. The Most Popular MLB Teams on Twitter and Facebook.

Twitter 138

Twitter Content Widget Facebook 138

Adam Sherk

MAY 14, 2013

When it comes to link building publishers have a significant advantage because editorial content, be it hard news or evergreen content, lends itself naturally to linking and sharing. In addition producing quality content on a daily basis creates a steady stream of new opportunities. Partner links. Shine or MSN Living.

Publishing 209

Publishing Module Syndication Badge 209

Adam Sherk

APRIL 26, 2010

News and content sites are a natural fit for participation and Facebook is encouraging news site adoption by showcasing sites that are already experimenting with it. So I thought I’d take a look at some early examples of Facebook Open Graph integration on news sites.

News 149

News Module Widget Facebook 149

Adam Sherk

NOVEMBER 16, 2010

To increase lifetime ad revenue you essentially need to optimize for three specific goals: Increasing CTR on your content pages (so that visitors click on ads more often). Increasing content distribution (so that visitor shares your content on social channels). Tips to increase content distribution.

Publishing 151

Publishing Conversation Tips Widget 151