Harp Interactive

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Optimize Your Social Media and Make Your SEO More Social

Harp Interactive

URL: Include keywords in the URL you pick for your social media page. If you have an established brand then the brand name should be in the URL . When creating a URL based on a brand, use the brand name as one word without dashes and periods if available. Also include website address/URL where allowed.

SEO 313
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Directory Submissions for Backlinks: Tips n’ Tricks to Get Some Love from Google

Harp Interactive

The best way to get back-links is to create valuable content; create it and they will link! Yet another proven method is to submit your website URL to web-directories with decent Google page rank, ex: Yahoo and D’moz. List the domains/urls you need to submit (don’t always submit the home page).

Directory 326
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February’s Featured Resource: Amplify.com

Harp Interactive

Being prolific in social media, I am always on the prowl for useful tools, resources and social media platforms to expedite the time involved in producing and sharing relevant content across the social universe. Just sign in with Twitter or Facebook and begin to share content. I’ve recently discovered Amplify.com.

Resources 282
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Tips on Writing Retweetable Tweets for Business

Harp Interactive

The trick is to make sure that the content you are writing provides immediate payoff by entertaining, giving useful information, provoking or sharing experiences that help your followers. Use these tips to encourage retweets: Add a link to your tweet (You’ll want to use a URL shortener like bit.ly or ow.ly ).

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Social Media Tools, Apps, Resources and Plugins

Harp Interactive

Tools for Sharing Content: Amplify. Use HootSuite to publish content to multiple social media accounts and/or platforms including Facebook, Twitter, LinkedIn, Ping.fm (which pushes to many other platforms) and now they’ve just added WordPress functionality. HootSuite features it’s own URL shortner ow.ly Listorious. with stats.

Resources 243
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Best Practices for an Engaged Social Presence

Harp Interactive

Use a URL shortener like bit.ly These provide tweet statistics which are useful in determining the most interesting content to your followers. Provide good unique content – start conversations, chat, ask questions, and always respond to any comment on your wall…positive or negative. Try to include a link in 90% of your tweets.

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5 Must-Do Twitter Style Tips

Harp Interactive

Bonus tip: Use your background to display link URLs to your other social networks, your web or blog site, and your email and other contact information. Tweeting- be engaging and provide interesting content. However, you’ll attract more followers with a well-branded background.

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