Sherrilynne Starkie

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Five content marketing tricks of a great social media consultant

Sherrilynne Starkie

Here’s five content marketing tricks to improve content marketing initiatives. As in most professions, an experienced social media consultant knows certain tricks of the trade to content marketing work better, faster, easier. Trick 2: Repurpose content. Luckily there many automation tools for content discovery.

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A digital media framework for smart marketing communications

Sherrilynne Starkie

In fact, we’re spending about a half an hour more each day consuming news content. But, my challenge to you is to put that paradigm aside and think about the four main groups media types. Owned Media is self-published content. Today Owned Media includes digital content, and the central hub is usually the company website.

Marketing 367
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Top Five Social Media News: Instagram native scheduling is here!

Sherrilynne Starkie

The image-based network also rolled out an updated shopping section that will display below Product Pins, highlighting Catalog content from the respective brand. And, the algorithm favours native content over that posted via 3rd party apps. I can already type a hundred words a minute, but it would be cool not to have to.

News 186
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Top five: New features tools and services from the ‘Big Three’ (plus Pinterest)

Sherrilynne Starkie

This cool feature will allow longer form content onto Twitter which make it a more relevant channel for brands. Pinterest introduces QR type codes. Ephemeral content is known for boosting audience engagement and loyalty, so watch for brands to pile in. Facebook Creators for video content. Nov 26, 2017. Remember QR codes?

Features 230
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A digital media framework for smart marketing communications

Sherrilynne Starkie

In fact, we’re spending about a half an hour more each day consuming news content. But, my challenge to you is to put that paradigm aside and think about the four main groups media types. Owned Media is self-published content. Today Owned Media includes digital content, and the central hub is usually the company website.

Marketing 195
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Google Keep will get you organized

Sherrilynne Starkie

Each New Year’s Day, people resolve to get organized once and for all, and for content marketers being organized can make the difference between being ‘good enough’ and ‘top notch’. Google Keep is a nifty little free app that can help lift a content marketing effort to the next level. The location reminder is really useful.

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A digital media framework for smart marketing communications

Sherrilynne Starkie

LinkedIn is introducing more social features and is becoming more content friendly. But, my challenge to you is to put that paradigm aside and think about the four main groups media types. Owned Media is self-published content. Today Owned Media includes digital content, and the central hub is usually the company website.

Marketing 199