Buzz Marketing for Technology

JUNE 17, 2015

I think content personalization is the biggest opportunity into 2016 for B2B Marketers. These types of services and many others have made scalable lead generation affordable for businesses, but I often feel the potential for lead scoring and lead nurture through personalization isn’t being exploited as much as it could.

B2B 100

B2B Adwords ROI Hubspot 100

Buzz Marketing for Technology

APRIL 6, 2010

Well Facebook Ads are already wired into the Facebook platform using the same type of tracking on the same types of ad spends across the Facebook platform giving you a picture of what a prospect is reacting to. Element #2 – Email – the most critical element of a lead nurturing platform is email.

Platform 224

Platform Facebook CPM CPC 224

Buzz Marketing for Technology

JANUARY 11, 2011

They spend all of the effort to get the page perfect and have it be in compliance with their corporate guidelines but they have no real plans for how they are going to grow their base of Fans with rich engaging content. It occurs to me my definition of content often differs from their definition of content.

Feed 264

Feed Feedly News SEO 264

Buzz Marketing for Technology

DECEMBER 15, 2009

Corporate Websites will become less important – As every company gets more experienced with Social Media you will see more consumption of content off of the corporate website in places like Facebook, YouTube, and relevant Communities and Forums. This morning I typed into Google the search term: VoIP.

Marketing 217

Marketing Adwords Mobile Social Graph 217

Buzz Marketing for Technology

DECEMBER 21, 2012

1. Using data for real-time content targeting. One particular application of CRM data in the mobile environment is a marketer’s ability to target specific customers with specific content in real time. So how can mobile consumer data improve sales and marketing efforts? That’s right, real time.

Mobile 225

Mobile Marketing Exercises Applications 225

Buzz Marketing for Technology

FEBRUARY 27, 2013

By not limiting the response to a specific type, not only are you losing relevancy, but you are opening a can of worms for a hashtag hijacking. Figure out what you are going to focus on and then consistently leverage those across numerous campaigns. Avoid open-ended questions. Be realistic.

Hashtag 269

Hashtag Sentiment Campaign Education 269

Buzz Marketing for Technology

OCTOBER 25, 2013

online content, messaging, images, offers) in the right way on the right channels at the right times and places? Should you parse and meter the content differently? While your site may be well designed for full-screen viewing on a PC, it may be difficult and impractical to view on a smartphone or tablet.

Mobile 225

Mobile comScore Insurance Sites 225

Buzz Marketing for Technology

JANUARY 26, 2010

I think as B2B Marketers we need to be open to and looking for those types of opportunities – because one thing is for sure – the devices we have in our hands are going to only get better and traditional search while it may always be around in some form – new avenues on mobile devices are going to open up for us.

B2B 205

B2B Google Marketing Mobile 205

Buzz Marketing for Technology

SEPTEMBER 26, 2012

Unless the new friend has great content to go back to, there’s not much of a reason to go directly to their page very often, if at all. Test: Copy length and content; image quality and subject matter. Stagnant Page Content. Test: length of forms, number of required fields, number of clicks necessary to get to target content.

Brands 279

Brands Facebook Guidelines Conversation 279

Buzz Marketing for Technology

NOVEMBER 21, 2012

And they certainly don’t want to be bored to death with encyclopedic catalogue-type information. B2B companies often fall prey to the internal design and jargon trap, but it’s easy to get your value proposition across without content overload that creates a confusing experience. 3) Treat your content like a category.

B2B 252

B2B Marketing Case Study Buy 252

Buzz Marketing for Technology

MAY 29, 2013

This approach makes it much easier to determine what type of data to reel in, and exactly how to use it. Interactive Marketing Online Testing Strategy advertising and marketing B2B Brand Business business strategy Consumer content CRM Customer Data engagement Facebook gyro marketing Marketing Strategy Online Communities Technology Twitter'

Data 278

Data Tips Aggregator Conversation 278

Buzz Marketing for Technology

JUNE 27, 2008

Build a little story around the course information and then get the learners to make decisions based on the type of performance you expect from them. However, if you decide to build these sorts of scenarios, you need to have the right types of images. This leaves less room for your course content. 15 comments.

Template 280

Template Templates Course Real Estate 280

Buzz Marketing for Technology

DECEMBER 15, 2009

Corporate Websites will become less important – As every company gets more experienced with Social Media you will see more consumption of content off of the corporate website in places like Facebook, YouTube, and relevant Communities and Forums. I predict you will see Facebook surpass Google by Valentines day 2010. Mark it down people ;-).

Marketing 157

Marketing Adwords Mobile Social Graph 157

Buzz Marketing for Technology

NOVEMBER 15, 2013

If they can’t find a product in-store, they can easily and quickly type, click, tap and purchase away on a number of competing online sites. Have you tested and experimented with this content? Today’s customers have almost limitless choices and options at their disposal. Rule #3: Be in more than one place at a time.

Loyalty 243

Loyalty Mobile Buy iPad 243

Buzz Marketing for Technology

MARCH 16, 2010

There are several types of conversations that you can encounter out on the social web anything from a complaint to a compliment to what I like to call the Expressed Need. Tags: Blogging Content Marketing Lead Generation Lead Nurturing Social Media Social Networking. Related posts brought to you by Yet Another Related Posts Plugin.

B2B 206

B2B Social Media Marketing Sample 206

Buzz Marketing for Technology

JANUARY 4, 2011

Want to drive leads AND know what is holding potential customers back from buying your type of product or service? – Speed Boat is a metaphoric game that you could use at a trade event to ask potential buyers what is holding them back from buying your type of product. Why not play Speed Boat !

Marketing 229

Marketing Collaboration Buy Training 229

Buzz Marketing for Technology

APRIL 28, 2009

I suggested a few different places like investing in more Content Marketing, Lead Nurturing and Social Media. It’s time to crank on the quality of your content machine not just the quantity! My response - Content. Tags: Branding Strategy Lead Generation Lead Nurturing Content Marketing.

System 100

System Cost Team Activities 100

Buzz Marketing for Technology

JUNE 23, 2009

Once you have your presence you will need a strategy for posting updates as frequently as you can with interesting content. Also keep in mind Facebook Pages are indexable so be sure to write your content with good SEO in mind. There are 2 basic types of ads: Display ads and Social ads. Be sure to get your employees involved.

Facebook 150

Facebook Syndication Tips Marketing 150

Buzz Marketing for Technology

NOVEMBER 17, 2011

Not looking to pick a methodology fight but we believe Chaos and Symmetry theories are the next phase of evolution to get accurate, fine-grained “meaning” from unstructured and emotional content. Also, can the Metavana model be applied to other types of unstructured data besides social media, such as blogs, forums, survey verbatims, etc…?

Microsoft 235

Microsoft Sentiment Engineering Survey 235

Buzz Marketing for Technology

OCTOBER 14, 2008

Breadth of learners knowledge of the content area. Liston and Zeichner (1996) posited a five-part taxonomy of reflection, of which reflection upon completion of the action is only one type: Rapidly during an action. How reflective an individual can become is probably a personality trait. Consequences of Reflecting.

Journal 244

Journal Education Skills Construction 244

Buzz Marketing for Technology

JUNE 27, 2008

Knowing where to turn for facts, handy web apps and other types of resources can make student life a lot easier. Knowing where to turn for facts, handy web apps and other types of resources can make student life a lot easier. Note: Transforming copyrighted content into a link is not permitted.). Associate Degree Programs.

Resources 236

Resources Netvibes Library Message Boards 236

Buzz Marketing for Technology

JANUARY 14, 2009

Dale’s company EchoQuote handles this type of request for companies that already have lead nurturing and need to super charge their efforts – its simple, its measureable and it gets results – check out our podcast as Dale presents the system to me. A lead nurturing super highway was born.

How To 100

How To System Software B2B 100

Buzz Marketing for Technology

JUNE 27, 2008

by position type. They don’t understand what the Internet really is: a vast network with many different content providers. Think of the web as a huge library, with much of its content not having been peer reviewed and edited. which mostly requires a pre-automation-type Slow-w-w hand/finger to operate successfully.

Report 130

Report Forums Library Education 130

Buzz Marketing for Technology

MAY 18, 2009

Still others have added click to chat or click to call type of functionality that when combined with a slightly re-engineered process means you can totally measure the leads. Right now you have to think of ways to use social media as an “outpost” for your content and use that outpost to drive back to your website.

Social Media 100

Social Media Affiliate marketing URL B2B 100

Buzz Marketing for Technology

FEBRUARY 18, 2010

This morning I typed into Google the search term: VoIP. Stumble upon something good? Share it on StumbleUpon. Send this page to Print Friendly. Email this to a friend? Related posts: Social Search could it be a Google Killer? Avaya makes Business Communications more Social It’s a very exciting day for me here at.

Social Media 117

Social Media Google Reader Delicious Tweetdeck 117

Buzz Marketing for Technology

NOVEMBER 6, 2008

Paul covers topics like how to sell your social media program to by making a strong case, how to be a good listener using DIY tools across many types of media, how to find and court influencers, how to make social media worthy content and measuring results.

Social Media 109

Social Media Marketing Conference Publishing 109

Buzz Marketing for Technology

JUNE 28, 2008

Content Migration. Content Management (CMS). Next: Realizing your content management wishes. According to Seth Gottlieb , the Content Management and Collaboration Lead at Optaros , â??a a companys success in content management is inversely proportional to the amount of information that is exchanged over email.â??

Sharepoint 189

Sharepoint Wiki Web 2.0 Class 189

Buzz Marketing for Technology

JANUARY 3, 2018

First, they were subjected to Wall Street-type time-frames. Digital Marketing was ROI Marketing and ROI Marketing was King (forgive the pun!). The zealotry created real problems for real Marketers. What would in a sane world take a year, had to be measured in weeks or months.

ROI 87

ROI Marketing Fashion Real Estate 87

Buzz Marketing for Technology

JUNE 27, 2008

technology) and EduBlogger World (for education bloggers) and I launched a social network called iTeach/iLearn (enhancing instruction with tech across the content areas). This blog has a companion social network , wiki , and Twitter feed designed to support and reinforce its contents. I belong to Classroom 2.0 (for

Education 279

Education Ustream Microsoft Wiki 279

Buzz Marketing for Technology

JUNE 27, 2008

Skip to content. The members of these organizations are not threatened or anxious about the types of situations that they used to experience as foreign element. Types of Meetings. Home Contact Me My Articles My Blogs My Workshops News Search Tag Cloud. Contact Me. My Articles. My Workshops. Recommended. AYE Conference.

Patterns 279

Patterns Tag Cloud Groups Groups 279

Buzz Marketing for Technology

OCTOBER 4, 2008

Most organizations still see blogs as a way to push their content to learners, which to my mind makes blogs simply a multimedia e-newsletter. If you see social media as primarily a more simple and efficient way for the usual experts to be able to share their opinions and content, then youre missing the point of the revolution.

Project 265

Project Web 2.0 Module Wiki 265

Buzz Marketing for Technology

JUNE 27, 2008

This works if you blog on Blogger, Wordpress, Moveable Type or TypePad. I create new mail and type/organize notes on projects that are continually evolving. a movable type blogï¼? Id say that it works 95% of the time, but (of course) this really depends on the type of content one is reading. How to blog from Gmail.

Bookmarklet 238

Bookmarklet Yahoo RSS Feed 238

Buzz Marketing for Technology

JULY 16, 2008

This requires skills in: interviewing document retrieval story telling interpersonal communication skills searching skills creating links between content and perception the ability to see the other persons perception 2. There are two different types of coding in grounded theory: initial and focused. July 15, 2008 1:02 AM.

Knowledge Base 100

Knowledge Base Construction Analysis Skills 100

Buzz Marketing for Technology

JUNE 27, 2008

Or eventually one type will overcome the other based on productivity speed, which is web working. He or she won’t understand the types of workers in the design environment - or even in certain types of other cyclical environments. MLO says: April 19th, 2007 10:37am. a mini-discusion on burst vs. busy work styles going on.

Wiki 247

Wiki Web 2.0 RSS Products 247

Buzz Marketing for Technology

OCTOBER 11, 2008

tools should be used strictly to enhance specific learning objectives set forth within a certain content area. concepts for students to think through, various resources and content segments to process, or ideas to construct.â?? there must be a certain amount of content preparationâ?? Multimedia Content. Reynard notes â??there

Web 2.0 145

Web 2.0 Tips Wiki Education 145

Buzz Marketing for Technology

FEBRUARY 26, 2008

Yes No Home | Features | About | Buzz | Help | Discuss | Language | Developers | Gear Terms of Service | Privacy | Content Policy | Copyright © 1999 – 2010 Google This blog is not hosted by Blogger and has not been checked for spam, viruses and other forms of malware.

Blogger 100

Blogger Policies Privacy Hosting 100

Buzz Marketing for Technology

JULY 24, 2008

An introduction to wikis, featuring different types of project materials (web sites, calendars, to-do lists, project documents, etc.) An overview of Googles new service for setting up your own personal, customizable home page for pulling in your e-mail inbox and content from your favorite sites via RSS feeds.

Wiki 100

Wiki Social Bookmarking RSS Instant Messaging 100