Janet Fouts

OCTOBER 15, 2012

Clearly Red Bull understands the value of entertainment content and leverages various online tools to maximize the viewer ship of these events, they have their own web TV channel called RedBullTV. Red Bull on Twitter. Redbull gained a big following over the last 6 months on Twitter, particularly in the last 30 days.

Marketing 144

Marketing Eventful iPhone YouTube 144

Janet Fouts

MAY 30, 2012

On the one hand it’s got the best features of Twitter like immediacy and fast moving conversations with the added plus of being able to direct conversations to channels (Circles) of people who are actually interested in that topic and exclude the ones who could care less. It’s Twitter on steroids. OptimizeBook.com.

Google 133

Google Social Media Sentiment Conversation 133

Janet Fouts

NOVEMBER 5, 2011

I woke up this morning and reviewed some of my clients’ Twitter streams to find a few posts like this one. Sure you want to feel like you’re popular and you’ve got lots of Twitter followers. If you want more followers on Twitter. Make your content rich and interesting. “FOLLOW BACK please!!!”

Twitter 133

Twitter Conversation Sites Features 133

Janet Fouts

SEPTEMBER 14, 2010

I just listened to the live Ustream broadcast of Twitter’s big announcement thanks to @Scoble and Ustream. Since 90% of the content on Twitter is public it’s hard to find the specific information you’re interested in. Twitter mobile users are up 250% this year. The new Twitter was built on their own API.

Ustream 133

Ustream API Mobile Twitter 133

Janet Fouts

MARCH 23, 2011

You might see it re-surface now and then and bring you some more Twitter love. That makes the $Billion question: “How do I build a following to drive traffic to my…blog, web site, Facebook page, Twitter page, etc, etc, etc.&#. Create good quality content people care about and want to share. Create content regularly.

Social Media 148

Social Media Insurance Questions Social Networking 148

Janet Fouts

APRIL 29, 2013

Jana Messerschmidt VP of Business Development & Platform Relations, Twitter. Everyone on the panel uses Twitter regularly. Using Twitter’s advanced search find people working in the places you want to be. Linkedin is becoming a more vibrant place with richer content. Erica Lockheimer Sr. Internal networks.

Social Networking 138

Social Networking Yammer LinkedIn Resources 138

Janet Fouts

FEBRUARY 27, 2013

It may sound like a recipe for disaster for any CEO edgy enough to take center stage in a content marketing strategy…except when it works. A quick look at his Twitter stream will demonstrate, it’s not just lip service, he’s actively engaged. Find him on Twitter , Google+ or read more from him on his blog: Sword and the Script.

Social Media 142

Social Media Survey Loyalty Apple 142

Janet Fouts

JUNE 2, 2011

I’ve been gratified and a little puzzled by some of the people who follow me on Twitter (or any other social network for that matter). I did a little rough surveying of my Twitter friends and it seems there are really only a few ways people make the decision to follow or not follow on Twitter. Get to know them.

Twitter 136

Twitter Curation Survey Hashtag 136

Janet Fouts

OCTOBER 11, 2011

On Twitter a Retweet can be a valuable way to share information with your network, build your following and pay homage to the person retweeted. If you are in a Twitter application there is likely a RT button. On Twitter if you click the retweet link under the post it will retweet it for you but will not allow you to edit.

Posterous 138

Posterous News eBook iPhone 138

Janet Fouts

SEPTEMBER 22, 2010

That doesn’t mean you don’t have to engage directly but it gives you the freedom to schedule these all at once and have them go out over time so you don’t have to constantly be online just to post content. You know those little emails Twitter sends you when you get a new follower? I got that one from Tim Ferriss ).

Social Media 132

Social Media Alltop Tweetdeck HootSuite 132

Janet Fouts

JUNE 14, 2011

But just posting a video, creating a Twitter account or a Facebook page will not bring droves to sit at your feet and learn from the master and it certainly won’t guarantee the success of your fundraising initiative. Twitter Efficiency – Janet Fouts ( Social Media Coach ). Free webinars you say? July 12 – 1 pm PT.

Virtual World 136

Virtual World Collaboration Education Curation 136

Janet Fouts

JULY 28, 2013

Keep an eye on Twitter too, the @SFAMA will be live-tweeting the event with the tag #IMS13. This conference brings together business leaders, agency execs and their teams with keynotes and expert panels, as well as solutions providers and their tools, all in a dynamic, community-based setting. See the full agenda here.

Conference 133

Conference Feed Feedly Social Media 133

Janet Fouts

AUGUST 1, 2012

This morning I had a conversation with a friend about Google+ and it’s a conversation I used to have about Twitter. I used to say this to people about Twitter, and now I find people have exactly the same issue with Google+. Clearly he’s not circling the right people on Google+. So here’s how to do that for Google+.

Google 139

Google Posterous Film Social Networking 139

Janet Fouts

FEBRUARY 26, 2015

We all *think* we’re doing great when the Twitter alerts are rolling, Email’s pinging, Facebook is always open and your RSS feeds are pushing you new content to share. Twitter can wait a few minutes. Create these posts with your buyer personas in mind to make sure the content is truly useful to them.

Social Media 70

Social Media Marketing RSS Study 70

Janet Fouts

JANUARY 1, 2013

Publish a magazine style page on any topic you like, then populate it with content you curate from your desktop or your mobile device. Upload images with just about all of the popular image and video services used with Twitter and shorten URLs with my shortener of choice. I already loved the Scoop.it Sprout Social.

Mobile 175

Mobile iPad iPhone Curation 175

Janet Fouts

JUNE 8, 2011

Recently the topic of syndicating content came up in conversation. You see, lots of bloggers have their blog posts syndicated on other sites that aggregate content, and sometimes we write posts specific to a site just to get our names in front of more readers who frequent that particular web site. You guessed it, probably not yours.

Syndication 135

Syndication Aggregator Engineering Sites 135

Janet Fouts

OCTOBER 29, 2012

You may want to start by searching only blogs, or only Twitter or videos for example. Do they get comments and do people share their content through social media? Gather links for their Twitter, Facebook, Google+, Linkedin profiles at a minimum. Did they only write one post that is relevant or do they have several?

Influencer 135

Influencer Klout URL Social Media 135

Janet Fouts

NOVEMBER 3, 2010

I know what I think people want to learn, but it’s crucial that we continue to build out content that focuses on what people really want as opposed to what I think they should want. How to use Twitter, Facebook, Linkedin and WordPress. I also want to know more about what format you want to learn in. Step by step tutorials?

Social Media 135

Social Media WordPress Class Training 135

Janet Fouts

JANUARY 31, 2011

You visit a site and you have the option to share it on Facebook and/or Twitter from the bottom of the page. VERY cool way to find relevant content and see what people are thinking about. I’ve found quite a few times that people shared my posts and I never saw it in my Twitter stream. Big deal right?

Delicious 131

Delicious Widget Sites Applications 131

Janet Fouts

JANUARY 27, 2011

Literally when someone actually engages with your content. Looks at your blo, Facebook, Linkedin and Twitter presences and rates you by your apparent influence, activity level and authority on topics you frequently discuss. Klout scores now show up in the Twitter streams of those who use Seesmic and some other apps. Peer Index.

Klout 138

Klout Brands Social Media Postrank 138

Janet Fouts

MARCH 6, 2013

Coca-Cola aligned their mission with women and heart-health and the fans produced all of the content. Even though they’re not official on Facebook we still use them there as well as Pinterest, Twitter Tumblr, Flickr and Google+. On Instagram it generated 5,274 uploads and the Diet Coke Instagram account topped 22,000 followers.

Instagram 143

Instagram Eventful Hashtag Hubspot 143

Janet Fouts

DECEMBER 27, 2011

Some of them I know in person, but many I know through their blogs and Twitter personas. ShellyKramer Has been named one of the 200 most fearless women in social media and the top 30 women entrepreneurs to follow on Twitter by Forbes Woman. You should probably get to know some of them too. Shelly Kramer. Maddie Grant. Sonia Simone.

Blogger 152

Blogger Real Estate Radian6 Wiki 152

Janet Fouts

JULY 5, 2011

The network itself is reminiscent of a mix of the best features of FriendFeed , Facebook and a few other networks, and as Kit Eaton pointed out in her Google+ post on Fast Company the network seems positioned to take over from Foursquare , Instagram , Facebook and maybe even Twitter and Quora.

Google 123

Google Syndication Foursquare Social Networking 123

Janet Fouts

JUNE 6, 2011

As far as the privacy issue goes, pretty much every application on Twitter requires this kind of authorization. They also clearly state that they are not responsible for the veracity or appropriateness of the content (hey, you put that picture of Aunt Mabel and the beer bong up).

Privacy 105

Privacy Avatar Applications Issues 105

Janet Fouts

JULY 31, 2016

There are specific rules about the use of relevant content to the 2016 Olympics on social media platforms. Get to know them before you share.

Social Media 78

Social Media Platform Content Brands 78

Janet Fouts

NOVEMBER 7, 2017

The report is based on data from 357,000 public social profiles (171,000 Facebook; 134,000 Twitter; 52,000 Instagram) of continually active accounts. You did, and that, my friend, is User Generated Content. User Generated Content (UGC). Can you use user-generated content whenever you want wherever you want? I bet you did.

UGC 87

UGC Report Social Media Nielsen 87

Janet Fouts

JUNE 5, 2014

Follow them on Twitter, read their blogs. Consultant, educator, podcaster, author of Return On Influence, Born to Blog, and The Tao of Twitter. Founding Editor, @MarketingLand &@SEngineLand, covering Google, Facebook, Twitter, SEO, SEM & all things digital marketing, search marketing and search. marketo.com. geoffliving.

Consultant 196

Consultant Klout B2B Influencer 196

Janet Fouts

MAY 4, 2015

Then, just in time for Social Media Marketing World in San Diego, Twitter re-launched Periscope , another real time video app that streams directly to Twitter which they just acquired. Problem with the latter is people on Twitter just troll through streams. It certainly has an advantage with Twitter on it’s side.

Video 70

Video Ustream Twitter API 70

Janet Fouts

MAY 4, 2015

Then, just in time for Social Media Marketing World in San Diego, Twitter re-launched Periscope , another real time video app that streams directly to Twitter which they just acquired. Problem with the latter is people on Twitter just troll through streams. It certainly has an advantage with Twitter on it’s side.

Video 70

Video Ustream Twitter API 70

Janet Fouts

SEPTEMBER 5, 2014

I like to say Google+ combines the best of Twitter and Facebook on one network. The quick link or the witty comment shared on Twitter has the shelf life of maybe a couple of minutes before it’s buried in the Twitter stream. It’s still about the content. to an App or Website.

Google 175

Google Hashtag Journal Forums 175

Janet Fouts

OCTOBER 31, 2011

He didn’t waste any time gathering as much data and content as he could so people could get a better picture. Oh no, this opened a Pandora’s box of complaints and user launched “ Butt seriously, Chapstick ” a page on Facebook all about the whole mess where people could complain to their heart’s content.

Social Media 128

Social Media Blogger Video Comments 128

Janet Fouts

JULY 5, 2011

Make sure you add links to your other networks, your blog and your syndicated content ( here’s how ). Hmm, this is interesting since the accounts are connected to your Google profile, but so far there’s no way to say, share a message from Google+ to Twitter. Fill out your about section. Mute posts.

Google 186

Google Tips Privacy Geotagging 186

Janet Fouts

DECEMBER 23, 2010

Drop a link to your blog, twitter stream or any RSS feed into Wordle and see how the word cloud produced relates to your brand. OK don’t unsubscribe from MY RSS feed, but really, how many emails do you get that turn out to be rss feeds or newsletters that rarely have valuable content? Is your message being delivered? Unsubscribe.

Netvibes 133

Netvibes RSS Feed Feedly 133

Janet Fouts

SEPTEMBER 5, 2012

Whether it’s how to create a landing page that really converts, fine tune your email marketing , or how to make sure nobody misses your next webinar , Hubspot puts out great inbound content to learn from. When I tell people I’m a Hubspot partner, the universal reaction is “Ooooh, I love Hubspot, they get it!”

Hubspot 123

Hubspot Bookmarklet Analytics Paid Search 123

Janet Fouts

DECEMBER 14, 2010

FYI profile images link to Twitter and names link to blogs or websites. When crafting a strategy for nonprofits, don’t assume the folks who ‘like’ you in Facebook are also going to follow you on Twitter or take the same type of actions. Wish there was a way to say I like your content without being spammed.

Social Media 146

Social Media ROI Syndication System 146

Janet Fouts

NOVEMBER 12, 2010

When someone shares your content or says something about your brand let them know you’re paying attention. When somebody in your Twitter network says something smart re-tweet them and comment if there’s room. On Twitter? Say thank you. Geez, do I have to explain why common courtesy is necessary? Be the answer girl.

Social Media 142

Social Media Paper.li Engagement Cost 142

Janet Fouts

MAY 27, 2014

I was happy to see many of my Twitter friends there too, including Joel Comm Steve Farnsworth , Adam Helweh , Mitra Sorrells , Serena Shnayer Carlson , Neal Schaffer , Courtney Smith Kramer , Robin Fray Carey , Ted Rubin , Todd Wilms , Brian Moran , Chris Heuer and Shel Israel.

Conference 140

Conference Eventful Hotels Data 140