How to Increase YouTube Engagement [Infographic]
AUGUST 23, 2014
Is YouTube marketing worth it? More than 1 billion unique users visit YouTube each month. I t is the second most popular search engine and the third most popular site in the world. Mastering the art of YouTube marketing will help your target audience discover you in an entirely new way. It has been shown that thumbnails increase YouTube engagement more than 150%.
5 Tips to Turbocharge Conversions on YouTube
Convince & Convert
SEPTEMBER 2, 2014
With over 55% of the US market share, YouTube is the largest online video platform in the country. It offers marketers a very relevant demographic – adults aged 18-49 years of age who consist of 67% of the total audience on YouTube, as compared to just 24% of the total audience on primetime TV. It is also the 2 nd largest search engine in the world. Very few, is my bet.
Your YouTube Plan is Not the Same as TV
NOVEMBER 5, 2014
By Pete Borum With 144,000 hours of new video content every day, ranging from useful to mundane to downright strange, it’s safe to call YouTube the video platform. However, many marketers mistakenly approach YouTube with the same playbook they use for TV. push-pull medium such as YouTube requires a strategy to deliver the engagement you want. personalized video portal.
Is The Content Right On Your YouTube Ad?
Small Business Mavericks
DECEMBER 29, 2014
Helena Clark’s recent Search Engine Watch post has some practical tips for getting the content right on YouTube ads. As she rightly points out, “ AdWords for video offers search marketers the chance to reach a big, very engaged, very specific audience with rich content. “ There are two types of ads available to us on YouTube: . In-Display ads appear in YouTube search or in display and you are charged when the user clicks to watch it. That will give you the insight you need for getting the content right on your YouTube ad.
3 Tips to Reach Generation Z on YouTube
Convince & Convert
OCTOBER 21, 2014
They’d rather buy a story than a sale item , and they watch YouTube videos like there’s no tomorrow. What’s more, they research their interests on YouTube and Google interchangeably, and they can sniff out a phony from a mile away. If you want to reach this audience with your product or service, keep these three tips in mind: 1. Plan your marketing budget around YouTube.
Branded Content: 6 Things To Remember before Publishing
FEBRUARY 10, 2015
Therefore, as a little help to content marketeers, we have made a small checklist. Make sure all content is relevant to your business. Just as all your other marketing efforts should support your overall business objectives, each piece of content should aim to meet specific subgoals that flow into higher-level achievements. There – we said it! Review your copy for typos.
5 Tips to Ensure Your Visual Content Is Seen
Convince & Convert
JANUARY 28, 2016
Countless images were shared during NAIAS, and those that were shared from visual social media sharing sites (Instagram, YouTube, Vine, etc.) came out on top, in terms of popularity (volume): How can marketers ensure their content places first on sites like these? Below are five tips to ensure your visual content is seen. 1. Image via BigStockPhoto.com. Generate Buzz.
8 Tips for Social Video Storytelling
MAY 2, 2016
While viewers do leave, there is substantial engagement for much longer content. Longer viewing sessions tend to happen with content the viewer is already pre-disposed to care about: a documentary on a subject of interest, a training video they need in order to accomplish a task, a story from a charity they like to fund. See more on how to create a hook in item 6 below. That’s huge.
Repurpose Content with These Six Tools
APRIL 16, 2015
So, I’ve moved on to one of the most valuable marketing superpowers of all—how to repurpose content. Repurpose Content: The Content Marketing Superpower. For (busy) content marketers, I’d argue yes, because it’s the closest we can come to being Emma Watts—er, I mean, freezing time. The following six tactics are my go-to to repurpose content and reach new audiences.
Offsite Content Marketing: Six Tactics to Reach New Audiences
JANUARY 28, 2015
Yesterday we had a nice conversation about content distribution and how to gain new readers. The comments were alive with things such as “the Internet is over-valued,” which means comments and social shares are too, and without those things, you’re losing out on important data to help guide your content. Offsite Content Marketing. Content Amplification.
Content Marketing Strategy? Think Like A Reporter
APRIL 12, 2016
Although 93% of B2B companies are doing content marketing, less than half view themselves as successful with it. However, companies with a documented content marketing strategy are three times as likely to say their efforts are “very” or “extremely” effective as those without one. So—creating a content marketing strategy is vital. The Inverted Pyramid.
YouTube - Education Today and Tomorrow
Buzz Marketing for Technology
SEPTEMBER 15, 2008
Set Your Country Content Preference. Sign in to YouTube now! Sign in to YouTube now! Sign in to YouTube now! Join YouTube for a free account, or sign in if you are already a member. Sign in to YouTube now! YouTube. Safety Tips. YouTube On Your Site. YouTube Handbook. © 2008 YouTube, LLC Sign Up. QuickList ( 0 ). Sign In. Worldwide. English. Close. Close. Set Your Language Preference. Videos. Channels. Community. Upload. Videos. Channels. advanced. Loading. Education Today and Tomorrow. Views: 171,510. Share.
4 Tips to Get Free YouTube Subscribers for your Channel
NOVEMBER 20, 2015
Everyone from the newest YouTube user, to the top subscribed YouTube star (shoutout to PewDiePie), wants free YouTube subscribers. Every time they log in to YouTube they’ll be able to see if you have new videos for them to watch, and will slowly start to learn your […]. The post 4 Tips to Get Free YouTube Subscribers for your Channel appeared first on Devumi.
Is YouTube Part Of Your Social Media Strategy?
MAY 26, 2011
YouTube just turned 6 today and they released some staggering statistics ( source link ): -3 billion views per day (up 50% in the past 12 months). -48 hours of video are uploaded every single minute (100% increase year over year). So the question you have to ask yourself is, are you using YouTube as part of your overall marketing or blogging strategy? Use YouTube as a community more.
5 Essential Underused YouTube Internet Marketing Tips
OCTOBER 7, 2011
Andy has some excellent video tips in this post: Since 2007 YouTube videos have had the great benefit of being able to influence the search engine results on page 1 of Google. The following article outlines five key underused Internet marketing tips and assesses how they can help to boost your SEO, improve conversion rates and generate higher levels of traffic to your site.
5 Mistakes That Prevent Your Content From Going Viral
OCTOBER 4, 2014
Why isn’t your amazing content going viral? You share them on Twitter, Facebook, YouTube, Instagram, and your other social media channels. Why aren’t people sharing your content? What What pushes someone to not only to view your content, but to pass it on? There is a science to creating viral content. reasons your content isn’t going viral. 1.
Don’t Be a Lazy Marketer: 11 Content Marketing Ideas
JULY 16, 2015
It’s not easy to produce great content every time you hit publish and it’s impossible to publish a string of never ending home runs. But that doesn’t mean you can’t follow a better, more professional content publishing routine to stack the odds in your favor and make sure you always have your audience’s best interests at heart. Eleven Content Marketing Ideas.
Valentine’s Day Tips for Communications Pros
FEBRUARY 16, 2015
If you have a blog, you can create a content hub around your most in-demand traits. have actually had possible suitors find me through YouTube (seriously), and it can serve as a great platform for a more real life first impression. The content is the lead magnet that will convince my special someone to click, and be captured. Have no fear! You’re welcome. Oh, and hashtags!
5 Tips for Great Content Curation
APRIL 29, 2012
Top Stories Photo & Video Galleries Top Lists Trending Topics Twitter YouTube Facebook iPhone Google Video More Topics. Tips for Great Content Curation. In reality, good content curation isn’t as simple as pushing a share button. Be Part of the Content Ecosystem. Be part of the content ecosystem, not just a re-packager of it. Content curation.
Father’s Day Content Tips to Inspire Community Managers
Ignite Social Media
JUNE 16, 2016
Often outshined by Mother’s Day, dads tend get the short shrift, not only with gifts (hello, novelty ties) but creative marketing concepts as well, with brands pushing out elaborate sweepstakes, interactive videos, and increasingly flashy content in celebration of moms but offering nary a peep for dad. Why It Works: Sometimes, the best content is that which comes from the community.
Can Social Media Disrupt Your Life Or Career? 5 Tips For Managing The Timesink
SEPTEMBER 3, 2012
Worker Smarter - Rather than spending your time surfing sites or reading tweets, have the content your really care about delivered to you using RSS feeds or through targeted Twitter lists. Featured People Social Media Workplace best practices facebook linkedin social media social networking tips Twitter YouTubePut the phone down and stop checking your social channels and email.
Why is your content strategy failing?
SEPTEMBER 16, 2014
It is important to understand that it is not enough to just have a content marketing strategy in place. There is a spectrum of factors that contribute towards making your content marketing strategy a success instead of a complete flop. Taking your content marketing team too lightly. Often, business owners don’t take the content marketing team seriously.
Content Marketing Tip: Video Transcripts
DECEMBER 26, 2012
So you shot a video of your latest product offering and you want to get some SEO/content marketing juice out of it. Here’s why: Right now, a great way to win search is to have your video rank high on YouTube. That’s because less than 10% of all videos put up on YouTube are optimized. Blog Blogging Content Marketing Video content marketing SEO video SEO Youtube
Best Tips for Successful Social Media and Digital Marketing in 2014
JANUARY 10, 2014
With my first hand experience working with so many businesses, I am giving you my most important social media and digital marketing tips that will help you increase your online footprint, exposure and bottom line in 2014 for your business. Measurement, statistics and content between social media, website, email and online advertising overlap and are influenced by one another.
17 Content Creation Secrets to Wow Your Readers
Convince & Convert
MARCH 24, 2016
Creating high-quality content is critical to content marketing success. With With more than 2 millions blog posts published every day, you need a way to make your content stand out. But you’re probably wondering, “How do I create high-quality content that drives traffic and engagement?” The caveat here is that your content needs to be useful.
3 Tips For Nonprofits To Boost Their Social Media Presence
FEBRUARY 23, 2015
YouTube is the second-most active, with Google+ and Twitter coming in third and fourth. The vast majority of the posts contain links to content hosted on one of its many websites. Using the hashtag #NPM13, the Red Cross tweeted out daily tips (throughout September) for household preparedness in the event of a disaster. The primary goal of Sec. 501 organizations is not profit.
Visual Content Lessons from Canva at Work
AUGUST 10, 2015
Let’s get visual, visual…I wanna get visual…let me see your visual content rock, your visual content rock. Let me see your visual content rock. Oh yes, yes, I did just make up this song about visual content to the melody of “ Let’s Get Physical.” Why, may you ask, am I so excited about visual content right now? Social Media.
Social Media Marketing Tips and Tricks for Facebook, Twitter, Google+, and More
JUNE 21, 2014
The team at Vocus has researched the latest and greatest trends in marketing on Facebook, Twitter, Google+, Flickr, Pinterest, Instagram, Vine, LinkedIn, and YouTube. Implement Twitter cards so that any tweets of your content include applicable visual media. You can take this further by attributing content to creators, customizing the snippet, and using images up to 560 x 750 px.
23 (More) of the Best Social Media Guides, Tips and Resources of 2012
DECEMBER 4, 2012
As noted in 33 (of the) Best Social Media Guides, Tips and Resources of 2012 So Far , posted here a few months ago, social media marketing adoption is now so widespread there’s little further question of “if” or “when” in the minds of most marketers–but many “how” and “what” questions still remain. Reddit Marketing Tips.
What 10 Years and 300 Million YouTube Views Teach Us About Great Content
Convince & Convert
FEBRUARY 11, 2016
The Evolution of Dance (and YouTube). Ten years ago, before the dawn of the big man on video campus (YouTube), Judson Laipply filmed himself doing a dance routine that was a comedic bit for one of his motivational speeches. He He needed a way to post it on his Myspace page (remember those days?), so he chose YouTube as his video service because of its user-friendly layout.
SEO Your YouTube Videos in 10 Steps
JUNE 22, 2012
In this article we are going to have a look at the various strategies and tactics that will help you rank your YouTube videos inside the YouTube video search engine. And that brings us to the purpose of this article: the process for optimizing your YouTube videos for search. 1. This is particularly useful for those of us who create infomovies packed with content.
Six Simple Steps to Optimize your Blog’s Video Content on YouTube
JUNE 18, 2014
YouTube is a widely-used search engine for videos its value shouldn’t be underestimated. There are millions of videos daily uploaded onto YouTube, so it is very important to optimize your videos at their top level to get more hits and even front page ranking. This, of course, depends on your video content. Originally at: Blog Tips at ProBlogger. Blog Promotion
50 Shortcuts to Create Visual Content for Social Media
MARCH 4, 2016
Time. We all want more of it. So h ow can you fast-track your visual content creation so you can free time up for yourself? In this post I share 50 shortcuts to Visual Content Creation for Social Media including tools, strategies and apps that work to save you HOURS of time every month. . Here are 50 Shortcuts to Create Visual Content for Social Media. And much quicker.
33 (of the) Best Social Media Guides, Tips and Resoures of 2012 So Far
AUGUST 28, 2012
Find the answers to those questions and many more here in almost three dozen of the best social media tips, how-to guides, lists and reports of 2012 so far. Social Media Marketing Tips, Tactics & Techniques. The delightful Heidi Cohen presents seven social media marketing tips in Dr. Seuss style, among them “‘Today you are you, that is truer than true.
Google News Optimization Tips
SEPTEMBER 3, 2009
Home About Contact PR Publishing SEO Social Media Subscribe Adam Sherk Google News Optimization Tips by Adam Sherk on September 3, 2009 This week Google put out a video to give publishers more information on how Google News works and how best to optimize for it. Duplication and Novelty Detection – More credit is given to original sources of content.
How Long Should My YouTube Video Be?
The Social Media Incubator
JUNE 10, 2011
Including video within your content on your blog or your website can help you show up higher in the search engine results, and helps keep your visitors engaged on your website for longer periods of time. We are the TV generation, and your visitors expect video now when searching online. Content creators need to engage Facebookers. YouTube limits uploads to 10 minutes each.
Tips for Creating a Profitable Trade Show Experience
OCTOBER 3, 2012
Upload a video about the upcoming trade show to your YouTube and Vimeo channels. Check to see if they are using YouTube or Vimeo and add them. Take the content from the white paper and turn it into a PowerPoint presentation that you can upload to Slideshare. Today’s guest post is by Allen Mireles. Have tradeshows become obsolete? Or do we? It’s human nature. Plan, even.
20 Killer Web Copywriting Tips
APRIL 11, 2013
Being able to put yourself into your customers’ shoes, you should also be eye-catching and unique in your content. If not, use these 20 killer web copywriting tips to always stay in the forefront. 1. Making your copy and content easy to skim gives them what they want, keeps their attention longer, and is easier for everyone to read. Bonus Web Copywriting Tips.
105 Types of Content to Fill Up Your Editorial Calendar
Convince & Convert
SEPTEMBER 15, 2015
From our research at CoSchedule , we found that planning awesome content is a major challenge for most content marketers. That’s why we recently launched a new feature for our content marketing editorial calendar tool that helps marketers plan any type of content they could possibly want to publish. What Types Of Content Will Help You Tell Your Story?
Best Facebook Marketing Tips, Techniques and Tools of 2011, Part 2
MARCH 6, 2012
Facebook Marketing Tips & Techniques. 10 Best Practice Tips for Facebook Page Content Publishing by jeffbullas.com. Facebook Advertising Tips. As it approaches one billion users, Facebook has evolved from a site where friends and family share photos to an online marketing juggernaut rivaling Google. What common mistakes should marketers avoid? ” The solution?
Maximize Your Content Creation Commitment
Convince & Convert
APRIL 21, 2015
We all know it’s essential to create great (and ubiquitous) content. As I describe in my new book Stand Out , however, there is a solution: leveraging your investment in content creation. Even before you put the metaphorical pen to paper, think through your plan for content dissemination. If not, he eliminates them from contention. Creating great content takes time.
Why User-Generated Video Content Ups Your Credibility
Convince & Convert
MARCH 17, 2016
As a brand, it is your responsibility to keep tabs on the content that is generated about you. Just take a look at UGC videos that are enhancing the enhancing the news and helping teach new cooking tips. This YouTube channel “where products get naked” is the epicenter of user-generated content videos. Videos are also very diverse in their application. From Why is that?
4 Tips for Sharing Videos On Facebook
Convince & Convert
APRIL 16, 2015
Last year, for the first time, it surpassed the number of YouTube videos that were uploaded to pages on the site. According to a SocialBakers study of more than 180,000 Facebook videos on 20,000 pages in December 2014, people posted 20,000 more Facebook videos than YouTube videos (highlight to tweet). On YouTube, you can upload a custom thumbnail.