Waxing UnLyrical

MAY 13, 2013

So, in the spirit of education and the public good, here are are five articles that will provide you with blogging tips from optimizing your excerpts to increasing your readership. Monday Roundup: Blogging Tips from Around the Interwebz is a post from: Waxing UnLyrical. Blogging Resources Shonali Burke Writing blogging tips'

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Tips Wikimedia Survey Exercises 196

Waxing UnLyrical

JUNE 1, 2015

I’ve lost count of the number of crowns Content wears. But the thing is, it’s true; when you’re strategizing or planning to implement social PR today, content is related to practically everything we do. Do you think your content is doing what it’s supposed to do, or could it use a little nudge?

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Content Consultant Flickr Trends 100

Waxing UnLyrical

JUNE 22, 2015

Content, content, and more content. Content can help your business take flight, keep customers coming back, and inspire a wider audience. But with so much “stuff” out there, how can you make sure you’re producing innovative content rather than same old, same old? ” 5. ” 5.

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Content Consultant Flickr Publishing 100

Waxing UnLyrical

JUNE 29, 2015

But how do you get the most out of your email content, when it seems it’s the medium most people love to hate? 16 Ways to Create Email Content Your Subscribers Will Love. 6 Ways to Repurpose Your Content. Email Newsletters Done Right: Tips From theSkimm. Here are some ideas. ” 3. ” 4.

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Content Newsletter Hubspot Consultant 100

Waxing UnLyrical

MARCH 2, 2015

To kick things off, this week’s roundup brings you seven super posts on content creation ideas that are also authored by women. 4 Ways to Streamline High-Quality Content Creation. The No-Fluff Guide to Writing Client-Attracting Content. 5 Tips You Should Be Leveraging for Event-Based Content Creation.

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Content Consultant Small Business Eventful 100

Waxing UnLyrical

AUGUST 2, 2018

The best way to stand out from the noisy crowd is by employing a few tricks of the content marketing trade. As you work on your content marketing strategy, keep these in mind: Talk to your audience, not at them. Share the right content on the right social media network. Offer consumable content …. And long-form content.

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Content Brands Findability Marketing 124

Waxing UnLyrical

JUNE 26, 2015

In line with our June theme (content! content!), With four great guests on hand, we began to chat about measuring content. Here’s some of what we talked about: On how the got to where they are now and what interested them in content: A1: Hey guys #Content=#insight + #education. A1 I’m a marketer.

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Content Journal Adwords Consultant 100

Waxing UnLyrical

MAY 20, 2015

Here are three tips for becoming a thought leader: 1. Some media sites (like Huffington Post for example) don’t require contributors to publish content exclusively. Some require content to be exclusive; for example, Fast Company requires content to be exclusive for at least 24 hours. Doesn’t sound half bad, right?

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Tips Proposal Repository Influencer 100

Waxing UnLyrical

APRIL 24, 2015

Disclosures: both are friends (d’oh), and I have access to premium content on the Solo PR Pro site. Remember how last week we were talking about how community is really what powers successful content marketing ? Tips on Measuring Community [April #measurePR Recap] is a post from: Shonali Burke Consulting, Inc.

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Communities Tips Metrics Community building 100

Waxing UnLyrical

MARCH 4, 2015

Content marketing does much more for your brand than just aid your marketing. Effective content marketing shapes your brand by giving it a face to know, like, and trust. Content marketing and becoming human. Effective content marketing gives your company a human face, and makes it more appealing, engaging, and trustworthy.

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Content Marketing Cost Buy 100

Waxing UnLyrical

OCTOBER 6, 2011

Here are five tips to do this. Sure, there are centenarians blogging, but there is a reason all those commercials run by medical supply companies targeting senior citizens offer to send them a free VHS tape, rather than connecting online (hat tip to Scott Stratten for that insight). Look at hard numbers, not just anecdotes.

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Social Media Platform Tips MySpace 203

Waxing UnLyrical

AUGUST 28, 2018

To learn how to better tell your brand’s narrative, here are four tips for curating stories in the modern media age: 1. Use quotes, articles or other forms of creative content from your chosen leader as a narrative device to draw readers into their passion for solving the problem for your target audience. Set the stage.

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Press Release Case Study Curation Consultant 262

Waxing UnLyrical

NOVEMBER 10, 2014

Seeing as how tomorrow’s Veterans Day, I thought for today, we’d focus our roundup on content from blogging veterans; what it’s like, what their tips are, and how they keep going. Had your content stolen? How to incorporate SEO and influencer content. 5 tips to liven up long stories. Get over it.

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Knowledge Base Consultant Blogger Tips 177

Waxing UnLyrical

NOVEMBER 17, 2014

Smart small business owners are constantly learning and sharing tips and tricks of the trade, not just to stay ahead of the pack, but to keep their own skills sharp. Tjan offers some tips for effective communication. Why:When so much is written about networking and business, there are some unusual tips here.

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Syndication Price Consultant Flickr 202

Waxing UnLyrical

SEPTEMBER 18, 2013

The content you create and the leads you nurture will keep your event alive well after its end date. Tip: Keep the hashtag short and simple, and make sure you have it displayed at the event so the audience knows to participate. Content: Turn insight and tips shared into white papers, tip sheets, blog posts, or webinar topics.

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Eventful Hashtag Community building Tumblr 195

Waxing UnLyrical

APRIL 9, 2020

But if your competitor is delivering essentially the same quality of content, but is doing so in a much more entertaining way, where do you think they’ll be during Round 3? If you implement any of these tips, will you let me know how it turns out? Simultaneously. I hope to see you there!

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Eventful How To Energy Training 334

Waxing UnLyrical

JUNE 3, 2013

Are you building an engaged community with content? Why: Over at Socialbrite, John Haydon shares some ways you can adjust your content marketing strategy to build your community. Lee Odden offers some great tips here. Do you have a great community management or building tip you would like to share?

Communities 249

Communities Community building Consultant Social Media Management 249

Waxing UnLyrical

JULY 28, 2014

Whether through guest posts or original content on your own site, blogging can help your brand gain traction (I mean, just look at me!). In this guest post for Jeff Bullas ‘ blog, Andy Crestodina examines some statistics on bloggers and offers three tips to get more from your blogging lifestyle. Blogging Upstream.

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Consultant SEO Flickr Blogger 191

Waxing UnLyrical

JANUARY 29, 2014

” Content Matters. The content of what you communicate is important. Just know that content and delivery go hand-in-hand and you should focus on both. A Few Body Language Tips. Communication Guest Posts body language nonverbal communication presentation tips' Got a hot date? Lean in and twirl your hair!

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Exercises Project Consultant Flickr 208

Waxing UnLyrical

JUNE 21, 2018

Tip #1: Seek Out Employee Evangelists. Employees are almost certainly more likely to share this more personal content over the latest sales copy. Tip #2: Utilize Social Media. Tip #3: Turn Employee Advocacy Into Customer Advocacy. This is the point of inbound marketing, social PR and (yes) authentic advocacy.

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Authentication Brands How To Review 125

Waxing UnLyrical

APRIL 22, 2015

You follow all the best practices to perfection, churn out content with SEO keywords, share on social media, rinse and repeat. But, that’s only true if you write boring content that sounds just like everyone else’s. With content length, he tested his own homepage. Want your content to rank in Google’s top position?

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How To Hubspot Flickr Engagement 100

Waxing UnLyrical

AUGUST 12, 2013

However, providing customers and prospects with memorable and useful content is what separates the, er, women from the girls. 5 Intangibles That You Need If You’re Creating Content Online. Why: Ken Muller explores some often overlooked characteristics that give you an advantage when producing online content.

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RFP Consultant Flickr Resources 223

Waxing UnLyrical

FEBRUARY 5, 2013

It’s much easier to potentially get new Likes if people simply enjoy your content. Below I’ll highlight a couple of simple and effective methods that’ll help grow a B2B Facebook community through engaging content curation. You want to post content that your fans can’t help but share with their own followers. Provide Value.

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B2B Communities Facebook How To 230

Waxing UnLyrical

SEPTEMBER 13, 2013

For both public relations and search engine optimization, publishing content via other people’s sites is a critical part of their everyday duties. Below are tips on how to build a network (and then maintain it!) When contributing content, don’t let your network fall into the trap of becoming a self-promoting circle of advertisement.

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Blogger Strategy Technorati Community building 263

Waxing UnLyrical

JUNE 20, 2014

Why Content Really Isn’t King and What Actually Is…. Why: Is your best content getting lost in the noise of social media? Tim Bonner offers some tips. I adore this post from Ken Mueller , which discusses the importance of sharing your story to show customers what makes your brand unique. or D.R.E.A.M.

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Brands Consultant Flickr Small Business 213

Waxing UnLyrical

DECEMBER 8, 2014

In this guest post for Jay Baer ‘s Convince & Convert, Kristen Matthews provides some tips on acquiring more than just brand mentions from your network. Can your content plan survive on 6-second videos? Why: Although short-form storytelling is important, rich content is key to long-term brand development.

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Consultant Journal Flickr Resources 190

Waxing UnLyrical

MAY 7, 2014

Don’t Ignore Distribution in Your Content Marketing. Why: If you feel your business has a problem with using content effectively, you’re not alone. In this guest post for ProBlogger , Luke Guy offers some tips to get your emails noticed. The Hidden Value of Influencers in B2B Content Marketing.

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Social CRM B2B Conference Consultant 186

Waxing UnLyrical

OCTOBER 5, 2015

Here are some tips on getting started measuring your storytelling efforts. Smarter Ways to Measure Authoritative Content. Why: “So when the nature of authoritative content is changing so dramatically, how you measure the success of your content has to change as well. But how many of us are effectively measuring it?

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Proposal ROI Consultant Journal 100

Waxing UnLyrical

JULY 14, 2014

12 B2B Content Marketing Examples and Case Studies for 2014. Why: How are B2B brands achieving results with content marketing? In this guest post for WUL, Josh Lyon shares five tips to avoid errors. Lee Odden showcases the best campaigns of 2014 thus far. And really, with the gold Lee shared, this post could end right.

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Campaign SMS B2B Case Study 194

Waxing UnLyrical

NOVEMBER 7, 2014

Tip: don’t make this overly complicated. Tip: Sometimes it is possible to cull this information from information available online, or from prior research the organization has fielded. Tip: You may need to use a combination of platforms. So what you want to do for your client is simply kick this up a notch. That’s ok.

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Strategy Consultant Research Organization 243

Waxing UnLyrical

AUGUST 18, 2014

4 content creation tips for B2B software companies. Why: According to a recent survey, only 38% of B2B software providers felt they were effectively carrying out their content programs. Deirdre Breakenridge offers some pointers on facing this challenge with a positive attitude.

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B2B Collaboration Consultant Flickr 187

Waxing UnLyrical

JANUARY 12, 2015

Falling Behind on Content? Catch Up With These Content Repurposing Tips. Why: After a holiday break, getting back to creating original content can easily strain your business resources. Learn how to repurpose content that performed well in 2014 in this absolutely excellent post for Top Rank Marketing from James Anderson.

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Consultant Flickr Communities Blogger 100

Waxing UnLyrical

AUGUST 26, 2013

Why: In this guest post for WUL, Kelly Gregorio offers some great tips on delivering a flawless apology that will resolve conflicts and keep things moving forward. The New Rules Of Content Marketing. Michael Brenner analyzes a recent white paper by Brendan Dell on content marketing. How to Apologize Like a Boss.

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Wikipedia Consultant Flickr Compete 181

Waxing UnLyrical

DECEMBER 4, 2013

A few tips to follow: Optimize your pins with a great graphic or image. Alicia works as a content coordinator for WebpageFX and is the founder of MarCom Land. Time to get into the season and share that Christmas spirit with your followers, who’ll share that spirit with more of their followers (who will in turn follow you)!

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Storify Marketing Flickr Hashtag 216

Waxing UnLyrical

APRIL 19, 2012

He then communicated promptly to staff and Executive Chef Oliver Gift that there was a birthday being celebrated and content relating to the restaurant being shared in social media. Beverage Director Tisean Daniels paid attention to the tweets (below) and mentions of the restaurant coming from our table of social media-loving guests.

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Delicious Fashion Social Media Team 229

Waxing UnLyrical

JUNE 13, 2012

Go ahead, Google “women over 40”: fashion and beauty tips… sexiest women over 40… infertility… Oprah’s ‘Project Makeover,’ etc. How much content is right for my audience? I believe that, like me, my audience is insanely busy and overwhelmed with a world awash in content. They’re valid for anyone trying to build a brand online.

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Fashion Aggregator Journal Startup 248

Waxing UnLyrical

JUNE 21, 2013

Publicizing news, blog posts, videos… basically, any kind of content. A lot of companies still only share their own content on Twitter. People like being added to lists, so you’re both giving them an ego boost, as well as making it easier for yourself to find relevant content. Actively participate in Twitter chats.

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Twitter How To HootSuite Curation 246