Small Business Mavericks

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Tips For Facebook Marketing

Small Business Mavericks

All Facebook shares these tips for effective marketing and public relations through Facebook: Post your best content on Thursday because that is the day it is most likely to get read. I can’t vouch personally for all of these tips, but a few of them I can. The full link, for instance, is a must when sharing on Facebook.

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Is The Content Right On Your YouTube Ad?

Small Business Mavericks

Helena Clark’s recent Search Engine Watch post has some practical tips for getting the content right on YouTube ads. As she rightly points out, “ AdWords for video offers search marketers the chance to reach a big, very engaged, very specific audience with rich content.

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3 Easy Content Types To Write With Ranking Potential

Small Business Mavericks

If you’re looking for ways to get better and higher rankings for your content but want to write content that is easy and simple to write, then I have news for you. Top X Tips – Let X equal a number. Write a top 10 tips post, a top 20 tips, etc. It’s possible, doable, and easy to achieve.

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5 Tips For Landing Pages That Convert

Small Business Mavericks

I think your 3 most important landing page elements are a unique selling proposition, benefit-oriented content, and a call to action. link building landing pages tips for landing pages' Customize the experience — today’s technology makes it possible to create different pages for return customers and more.

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The Truth About Content

Small Business Mavericks

There are still a lot of small businesses, search engine optimization companies , and Internet marketers who believe the best way to create content is to come up with a keyword and write stream of consciousness copy about it in hopes that your search engine rankings will get better. But I don’t recommend this content strategy.

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7 Sources of Evergreen Content For Your Website

Small Business Mavericks

I hope it’s content that is evergreen, which means that it stays relevant even if it’s been there a while, because that kind of content is going to bring in visitors again and again. Content That Doesn’t Expire. If you sell a product, consider linking to pdf files of the manual or tips for its use.

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How to Develop Multi-Channel Content

Small Business Mavericks

Sharing your fishing tips, for instance, might work better on video where you can take a camera out on the boat with you and talk into the camera than podcasting where you just talk into a microphone. So I recommend picking one or two channels and focusing on developing the best content for those that you can.

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