Despite the fact we all might get writer’s block from time- to-time, there is no shortage of ideas, or places for inspiration for content topics. But let me ask you this: Do you have a mission for the content you provide? In either situation, there is plenty of content, but it’s important to define the mission. It is the guiding light for the chaos of your content library. It’s fairly easy to figure out what to include in your content mission. Write Your Content Mission Statement. Your content mission is entirely customer-centric. MORE >>

Deliver Irresistible Content. Create fabulous content and give it away to people who sign-up.  Link to other blogs that have content that compliments your post.  Your content deserves an audience.  Take your absolute best content and give it to the 800 pound gorilla blog in your niche.  The fastest way to build credibility is by demonstrating your expertise with free content.  Focus your energy on being the absolute best source of content for your niche.  Once you’ve isolated your niche, pour on the content.  know how you feel. Groovy. MORE >>

Why do people share content? However, in trying to answering it, one can find a lot of value for his business and “target groups” in this social media and multi-channel marketing age where content plays an increasing role and content marketing is a hot topic. Content is an enormously broad concept that we use every day without really defining it. We talk about how it should be: how important relevant and share-worthy content, how crucial it is in lead nurturing, how it makes or breaks our email marketing programs and even how it has become a currency. MORE >>

I wanted to round out the week with some tips, tricks, and ideas for building your personal brand. 150 Tips Tricks and Ideas for Personal Branding. branding contentThe slideshow is an assortment of quotes from my book (Branding Yourself), tweets from users, and quotes from professionals. hope you enjoy! View more presentations from Kyle Lacy. MORE >>

Blogging Community marketing Content marketing Social media marketing social marketing social media tweeting tips Twitter twitter tips & tricksJust tweeting a subject line and link from a blog (be a post by you or a post on another blog) is not always the most effective way to drive traffic to the post. If the subject line is really good, that can certainly be effective, but there are other options to get people’s attention [.]. MORE >>