Ten Tips for Creating Influential Content Using Social Media
MARCH 21, 2016
When you create influential content, many great things happen: Your readers share it and will engage with your social media pages. The post Ten Tips for Creating Influential Content Using Social Media appeared first on Spin Sucks. Comments Great points! You inferred this, but it is also important to be.
5 Tips for Building a Content Marketing Strategy for Nonprofits
NOVEMBER 9, 2015
Content Planning Beyond Just Website Design and SEO. Because of this, there can be more of a struggle to produce engaging content on a regular basis. Content marketing is the peas to your website design carrots. 92 percent of nonprofits utilize content marketing. Less than 1/4 of nonprofits with a content marketing plan had it actually documented.
15 Tips to Dominate Instagram
DECEMBER 10, 2015
Categories: Content Marketing , Social Media Marketing Tags: Instagram , Instagram Best Practices , Instagram tips , social media , Social Media Marketing Instagram is a powerful marketing tool in our increasingly visual-oriented world. Content Marketing Social Media Marketing Instagram Instagram Best Practices Instagram tips social mediaRead more. ).
How SEO and Content Work Hand-in-Hand
MARCH 23, 2016
You've produced your content. The post How SEO and Content Work Hand-in-Hand appeared first on Spin Sucks. Related Stories How to Create High-Quality Content Content Marketing with Your Reputation in Mind Rut-Busting Content Marketing Examples. You published it. You're really proud of it. But no one visits it. Roger Gallager says you are missing.
Top Tips on Writing Great Content
JULY 30, 2012
Long gone is the time when online content meant a piece of writing crammed full of keywords that didn’t make a lot of sense and generally lacked substance and meaning. So here are some tips to help you create great content. How To’s and Top Tips are the Way Forward. Remember: Your Content Is Still There to Do Its Job. Magnetic Headlines. Humour.
33 Phenomenal Content Marketing and Copywriting Guides and Tips
APRIL 23, 2013
Content marketing represents the most fundamental and widespread rethinking of marketing practices in decades. Unlike other modifiers attached to the discipline (consumer marketing, b2b marketing, trade show marketing, digital marketing), the term “content marketing” doesn’t describe an audience, tactic, or channel, but rather a completely different approach to marketing.
8 Tips for Effectively Outsourcing Your Content
Convince & Convert
APRIL 21, 2016
One aspect of a business that is particularly well-suited for outsourcing to remote workers is content marketing. Additionally, many editors, copywriters, and visual content creators are natural introverts and choose to work remotely because they dislike the 9–5 schedule, dress codes, loud offices, hierarchies, and compulsory corporate team building events come with a traditional office job.
Out With the Old: Rethink Your Content Marketing Strategy
MAY 10, 2016
Content marketing has been the lynchpin of many successful marketing strategies for the better part of a decade. However, content marketing, like marketing in general, is not something you can put on auto-pilot – unless you want to get left in the dust. Andrea Jones explains why you need to embrace current marketing trends as you rethink your current content marketing strategy.
Powerful Storytelling Tips to Boost your Content Marketing
APRIL 4, 2016
Using these powerful storytelling tips can help boost your content marketing and reach more people. I’d like to share some ideas with you about how and why you should use storytelling to boost your content marketing. Storytelling Tips from the Masters. How to Use Stories in your Content Marketing. Stories can help connect people with your content.
Four Tips to Help You Create Content in a tl;dr World
MARCH 5, 2015
By Kevin Dugan Four tips to help you create content in a tl;dr world. After serving up hundreds of thousands of stories, the content discovery platform knows we’re more likely to click through headlines with 12 to 18 words in them. Consider these four tips to help you create content in a world of brevity. How well did I communicate my topic in that headline?
Eight Tips for Influencer Marketing Done Well
MARCH 24, 2016
The post Eight Tips for Influencer Marketing Done Well appeared first on Spin Sucks. Related Stories How SEO and Content Work Hand-in-Hand Content Marketing with Your Reputation in Mind The Five People Essential to Your Next News Release. We live in an era where celebrity endorsements aren't what they once were. Comments I agree, Bob. by Bob LeDrew Yes yes yes.
Small Business Marketing Optimization Tips for 2016
DECEMBER 8, 2015
Also, what is the strategy behind the content that is being created and posted? great way to optimize social media efforts for a small business is to delegate the task to a single individual who will avoid redundancies, understand what content is valuable and in-line with your customer-facing strategy and branding efforts, and seal the cracks so content doesn’t fall through.
22 Noteworthy Content Marketing Guides and Tips
DECEMBER 30, 2014
Content marketing is a hot topic. According to Google Trends , searches for “content marketing” have increased 150% in the past two years. 90% of companies now use content marketing , and collectively they will spent $135 million on digital marketing content this year. Yet marketers still have many questions about content marketing strategy and tactics.
Why Content Marketing Fails
MAY 27, 2015
Before I talk about why content marketing fails, I want to talk about Barbie. Not only were there fashion tips from the likes of Punky Brewster , there were loads of Barbie fashion spreads , dramatic storylines , and ads just as enticing as the content itself. It served its purpose on me as a six-year-old, but that’s not content marketing. Content is king?
The Inseparability of Content Marketing and Social Media
MARCH 31, 2016
While social media is often viewed as a separate strategy from content marketing, in truth, it is one of the most important tool marketers use when deploying their content marketing plan. Marcus Jensen comes with five tips to help you spread the word about your content. The post The Inseparability of Content Marketing and Social Media appeared first on Spin Sucks.
5 Tips to Ensure Your Visual Content Is Seen
Convince & Convert
JANUARY 28, 2016
came out on top, in terms of popularity (volume): How can marketers ensure their content places first on sites like these? Below are five tips to ensure your visual content is seen. 1. Creative visual content can make all the difference in whether it is seen or not. The most productive content is that which can be repurposed across mediums and social networks.
Short Form Content Development: 3 Must Have Tips
NOVEMBER 10, 2015
Short form content development is super difficult. It’s one thing to develop a 300 word blog post or a 1,500 word piece, but short form content has to be very carefully developed – observing a story arc, weaving in boosts, call to actions and a lot more. In an effort to refresh some of you on the process, here are three little tips that cannot be emphasized enough.
5 Reasons Snackable Content is (Still) Awesome
OCTOBER 7, 2015
If you’ve ever heard the expression “big things come in small packages,” you already know a little something about snackable content. This social media content category might be composed of small, easy-to-consume chunks of information—think a tweet, or a Facebook video, or an Instagram meme—but it is nonetheless a mighty force for the good of your brand. Puh-lease.
8 Tips for Social Video Storytelling
MAY 2, 2016
While viewers do leave, there is substantial engagement for much longer content. Longer viewing sessions tend to happen with content the viewer is already pre-disposed to care about: a documentary on a subject of interest, a training video they need in order to accomplish a task, a story from a charity they like to fund. See more on how to create a hook in item 6 below. That’s huge.
Influencers! Must read > New Facebook guidelines for branded content
MAY 7, 2016
Facebook Social Media Networks Social Media Tips and Tricks Content Marketing Facebook ads influencer outreachAn influencer must have a verified Facebook page and tag the marketer's page in any post that mentions a third party brand, product, or sponsor.
Five Tips for Mapping Your Content Journey to Fit Gen Z
DECEMBER 28, 2015
Therefore, to best engage digital natives, your company’s content must reflect and satiate their desire to interact with, and deeply understand, your brand or product. Honing content to accompany the Gen Z user funnel takes more than just well-written words. Here are the five tried-and-true tactics for mapping your brand’s content journey to fit Gen Z. By Daniel Glickman.
14 of the Best Content Marketing Tips, Tactics and Techniques of 2013
DECEMBER 17, 2013
Content marketing success starts with developing a strategy and roadmap, but the rubber hits the road with the execution of tactics (and measurement of marketing results to support continual improvement). So it is with Content Marketing Week. Where do you find ideas and inspiration for content marketing topics? What pitfalls should content marketers avoid? How I.T.
35 SEO Copywriting Tips for Rocking Content
APRIL 23, 2014
Writing search engine optimized content is also about engaging readers, building authority, and selling products. To help you please both your readers and the search engines, we’ve compiled a list of 35 of the best SEO copywriting tips for rocking content, all of which are based on actual experience. They also describe your content to search engines. 6. Do your homework.
Get More Shares on Your Content with these Five Tips
SEPTEMBER 25, 2012
If you’re feeling disappointed that people aren’t sharing your content, you’re not alone. You spend hours crafting content you think readers will love and then…crickets. This is evidence of a change in content consumption behavior. It’s now less about email and RSS subscriptions and more about people finding your content through social media. Enable Content Discovery.
A Holiday Guide for the Content Marketer
NOVEMBER 9, 2015
As a content marketer on top of your game, you’ve probably already come up with a killer strategy full of interesting seasonal content for the holidays. However as this talented marketer, you also know, in order to really do a great job in your content marketing this season, you’ll need to produce timely content along with this traditional holiday content. Quora.
Become a Content Marketing Fox
JUNE 17, 2015
By Michael Gerard According to a survey by Curata , more than three quarters of content marketers plan to boost their content marketing investment in the coming year. We have a name for content marketers that are the most savvy with their content marketing budgets: FOXES. However, a third of content marketers have never completed a content audit.
Four Content Distribution Strategies
MARCH 12, 2015
You spend hours writing, rewriting, editing, and perfecting your content brainchild. Once you finally click publish, you sit back, let out a deep sigh, and wait for people to start commenting on its brilliance without a thought to content distribution. . Now you must put your content distribution strategy into action. Here are four of our time-tested tips. Nice work.
Repurpose Content with These Six Tools
APRIL 16, 2015
So, I’ve moved on to one of the most valuable marketing superpowers of all—how to repurpose content. Repurpose Content: The Content Marketing Superpower. For (busy) content marketers, I’d argue yes, because it’s the closest we can come to being Emma Watts—er, I mean, freezing time. The following six tactics are my go-to to repurpose content and reach new audiences.
Content Marketing Strategy? Think Like A Reporter
APRIL 12, 2016
Although 93% of B2B companies are doing content marketing, less than half view themselves as successful with it. However, companies with a documented content marketing strategy are three times as likely to say their efforts are “very” or “extremely” effective as those without one. So—creating a content marketing strategy is vital. The Inverted Pyramid.
4 Tips for Honing Your Content to Reach Gen Z
Convince & Convert
FEBRUARY 1, 2016
However, the standout feature of Gen Z is that they get the majority of their content online. Banner ads, SEO, sponsored ads, influencer marketing, and content marketing—they’ve seen it. Here are four tried-and-true ways your brand can organically use content to reach the expanding cohort of post-millennials. 1. Create visual content and use links. highlight to tweet).
SEO Tips for Infinite Scrolling
APRIL 16, 2013
Social sites use infinite scrolling as a way to offer a never-ending stream of new content, and it has appeal for sites that want to offer a seamless browsing experience for large groups of items. In reviewing infinite scroll implementations on a number of sites, one thing I’ve noticed is that not all of them offer a crawler-accessible path to the deeper content.
Branded Content: 6 Things To Remember before Publishing
FEBRUARY 10, 2015
Therefore, as a little help to content marketeers, we have made a small checklist. Make sure all content is relevant to your business. Just as all your other marketing efforts should support your overall business objectives, each piece of content should aim to meet specific subgoals that flow into higher-level achievements. There – we said it! Review your copy for typos.
Google+ Tips and Tricks
JULY 5, 2011
Make sure you add links to your other networks, your blog and your syndicated content ( here’s how ). The other interesting thing is Google will use this data to “see relevant content your friends share on the web. Hmm, Google will know even more about us, seems like socially targeted ads are obvious? Google+ Hacks and tips. Start with your Google Profile. Sparks.
The Importance of Localized Branded Content on Social Media
DECEMBER 12, 2014
The best performing and most valuable content provides relevance for the user as well as the brand with a great respect for the context. What And do you take local context into consideration when creating Social Media content for your global brand? Users are encouraged to location-tag their content, in order to create engagement to their own profiles. Facebook.
88 Expert Content Marketing Posts Worth Another Read
JANUARY 5, 2016
As noted here previously, content marketing is now ubiquitous, with 93% of all marketers saying they do content marketing. All of those marketers are creating an enormous amount of content, which is making it difficult to stand out and rise above the noise. So what are the secrets to developing content that gets read, shared, and compels action? Is your Content Boring?
26 Outstanding LinkedIn Tips and Tactics
MARCH 27, 2013
Find the answers to these questions and many others here in more than two dozen expert LinkedIn guides, tactics, tips and infographics. How to Use LinkedIn Powerfully: 10 Tips to Know by Social Media Today. ” LinkedIn To Launch Targeting and Analytics for Company Pages by The Content Strategist. How can companies best use LinkedIn as a marketing platform? ’”.
Top Tips for Creating Quality Evergreen Content
MAY 31, 2016
If you’re like most bloggers, you publish a solid combination of evergreen and time-sensitive content. But what does it take to write really compelling evergreen blog content? Evergreen Content: A Definition. If you’re unfamiliar with the concept of evergreen content, it’s not hard to grasp. Of course, not every topic lends itself well to evergreen content writing.
5 Tips To Assist Your Content Production Work Flow
APRIL 11, 2014
Creating relevant and valuable content acts as a doorway that will initiate conversation and keep your target group interested. We have listed 5 of our top tools that can help you organize, plan and manage your content production to the last detail: 1. Build a content bank. Not even content creators. Contextualize your content. Define conversational touch points.
The Future of Content Marketing is Now
MARCH 3, 2015
By Gini Dietrich Content marketing exhaustion. Content marketing overload. Content marketing is king. In the information age, we all have so much content coming at us at every second of the day that we are becoming immune to it. Because there is so much out there, a backlash around content marketing is building. What is the vision of your content? Vision.
Monday Roundup: Content Rules
JUNE 23, 2014
A large portion of what we do online is centered around content: creating it, sharing it, reading it. Content helps us promote our businesses, create relationships, and share what is important to us with the rest of the world. This week’s roundup features seven posts from around the web that show why exactly content rules. Why: What defines “good” content?
5 Power Tips for Writing Killer Blog Headlines for SEO and People
APRIL 9, 2014
Categories: Blog , blogging , Content Creation , Content Marketing , Social Media & SEO Tags: blogging , content marketing , seo and headlines , tips for good headlines , Write Great Headlines , writing great headlines How to write blog headlines that get found and shared! Read more. ).
A Content Strategy Fit for an Oscar
FEBRUARY 17, 2015
Whether you agree with the Academy’s nomination list or not, planning your content the way movie studios plan their film releases can help to inform your content strategy. Each type of movie content has its place in the overall scheme. Just as production companies need to produce different types of movies, your content strategy needs to include different types of content.
Advertising Is Not Content Marketing
OCTOBER 2, 2013
And Content Marketing is not Advertising. That content written by “amateurs” or worse yet “engineers” is not worthy of publication. What I am saying is you can learn quite a lot from top bloggers on how to create engaging content that attracts a following that returns and may even care about you and your product. Learn more about content marketing.