Adam Sherk
APRIL 3, 2013
Sponsored content in various forms is growing in popularity as publishers seek additional sources of revenue. This topic has been in the news recently with Google first issuing a reminder that any links within sponsored content should not pass PageRank. Sponsored Content Compliance. Sponsored Content Compliance.
Adam Sherk
NOVEMBER 20, 2014
Google Panda was designed to go after sites with a high volume of thin or low-quality content (among other things) in an effort to improve the overall strength of the search results. But the unfortunate reality is that with just about every Panda update well-established brands with good content get caught in the filter.
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Adam Sherk
OCTOBER 28, 2010
Monitoring search trends and hot topics for keyword targeting and content ideas is a common practice among publishers these days. For publishers that focus on evergreen content such as lifestyle topics the available trend data is much more limited. But that doesn’t mean that opportunities never arise. The Down Side.
Adam Sherk
OCTOBER 8, 2009
Home About Contact PR Publishing SEO Social Media Subscribe Adam Sherk The Most Common Causes of Duplicate Content on News Media Sites by Adam Sherk on October 8, 2009 Although search engines keep improving on their ability to deal with duplicate content, this continues to be one of the main SEO issues facing news and content sites.
Adam Sherk
APRIL 26, 2010
News and content sites are a natural fit for participation and Facebook is encouraging news site adoption by showcasing sites that are already experimenting with it. They have also added the Like button to their post template: At least to-date a prominent Share button is still present too.
Adam Sherk
MARCH 8, 2012
It comes down to effective selection, placement and formatting of social buttons on all key templates, and customizing those elements for different types of content. One interesting takeaway was the user base and types of content that do well in Social Reader can be quite different from the main site.
Adam Sherk
OCTOBER 14, 2015
Some are newer, others are longstanding, but I wanted to gather them together and focus on the benefits for news and content sites. Regardless, streamlined templates is where things are heading so it is important to experiment and learn how to make the most of it. Syndication and Sponsored Content.
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