Buzz Marketing for Technology

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Why Your Marketing Needs Real-Time Data

Buzz Marketing for Technology

Another Advertising Week in New York is upon us and so far I have seen some great presentations from companies like Facebook, LinkedIn, Twitter, Quantcast, comScore, and even Yahoo! To do this, I asked our research analysts at Networked Insights to study what marketers talk about.

Quantcast 188
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News Feed Optimization (NFO) is the new SEO!

Buzz Marketing for Technology

They spend all of the effort to get the page perfect and have it be in compliance with their corporate guidelines but they have no real plans for how they are going to grow their base of Fans with rich engaging content. It occurs to me my definition of content often differs from their definition of content.

Feed 264
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Ray's Personal Learning Environment

Buzz Marketing for Technology

Social Networking Application. Approximately 100 content feeds. Approximately 200 content feeds. Rays Personal Learning Environment. Formal Training. Classroom. e-Learning. Learning2006. Employee directory (through employer). eMail accounts. My master address book. simslearningconnections.com. Professional colleagues.

Wiki 140
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10 BtoB Marketers Predictions for 2010

Buzz Marketing for Technology

Corporate Websites will become less important – As every company gets more experienced with Social Media you will see more consumption of content off of the corporate website in places like Facebook, YouTube, and relevant Communities and Forums. This morning I typed into Google the search term: VoIP.

Marketing 217
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10 BtoB Marketers Predictions for 2010

Buzz Marketing for Technology

Corporate Websites will become less important – As every company gets more experienced with Social Media you will see more consumption of content off of the corporate website in places like Facebook, YouTube, and relevant Communities and Forums. I predict you will see Facebook surpass Google by Valentines day 2010.

Marketing 157
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Micro Persuasion: Turn Gmail Into Your Personal Nerve Center

Buzz Marketing for Technology

« NBA Launches Social Network | Main. How to automatically store your bookmarks in Gmail (Gmail + del.icio.us + Yahoo Alerts). or Google Reader shared feed through Yahoo Alerts. Ive used Yahoo! Its not easy to just up and leave something youve used that long, but Yahoo! » Yahoo!

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Nuggets from Social Media workshops as of late. : Community Group Therapy

Buzz Marketing for Technology

A platform should have an extensibility model, a content management model, a user profiling/membership model, a rating/reputation system (for content and authors), and registration system, etc, etc, etc…you get the idea. I think the same is true for the bevy of social tools. Content still is king. I owe you lunch.