Trending Sources

35 Stupendous Social Networking Facts and Stats

Webbiquity SMM

Though “social media” broadly encompasses a variety of platforms including blogs (WordPress, Medium, Tumblr), content sharing (YouTube, SlideShare, Instagram), and content curation (Scoop.It, Triberr, Paper.li), the term is nearly synonymous to many for the big social networks. Facebook is of course (by far) the largest social network.

Social Networking Spam – 5 Rules for Marketers

Convince & Convert

Josh Mackey is General Manager at PeekAnalytics , a Social Audience Measurement Platform. More importantly, a family man and sport loving Aussie who loves life). There has been a lot of talk recently about social networking spam – inactive and bogus accounts on social platforms. Social Networking Spam - You Are What You Tweet. Mmm bacon!

Social Networking Spam – 5 Rules for Marketers

Convince & Convert

Josh Mackey is General Manager at PeekAnalytics , a Social Audience Measurement Platform. More importantly, a family man and sport loving Aussie who loves life). There has been a lot of talk recently about social networking spam – inactive and bogus accounts on social platforms. Social Networking Spam - You Are What You Tweet. Mmm bacon!

Adidas Teams With Champs Sports To Create Instagram Mini Series

The Realtime Report

Following their impressive World Cup ad campaign, Adidas has teamed up with Champs Sports to create four different online shows that will air only on Champs Sport’s Instagram page. According to Scott Burton, director of marketing for Champs Sports, the duo’s target demographic is male, high school varsity athletes, and the decision to create 15-second clips on Instagram was an attempt to generate more sharable, rewatchable and memorable content (AdWeek). The campaign led to over 30 creative videos ( Econsultancy).

[Infographic] Facebook Is NOT The Largest Online Social Network, Email Still Rules!

SocMed Sean

Contrary to popular belief, Facebook is NOT the largest social network on the planet. So the numbers are clear that more transactions are sent via email every day, but is email really a social network? Business deals, holiday parties, family gatherings, sporting events, humorous content, and yes…even sex. That honor still goes to email. Absolutely!

Behind the Curtain of a Sports Social Media Giant

Convince & Convert

Bryan Srabian , Director of Social Media for the San Francisco Giants , joins the Social Pros Podcast this week to discuss dedicating a physical space to social, basing an editorial calendar on the baseball game schedule, and how to handle rivalries in the Twittersphere. This week: From ExactTarget , a free ebook called The Mathematics of Social Marketing. Holy Social.

A Complete Guide to Facebook’s Q3 2016 Financial Results, Earnings Call

SocialTimes Facebook

Beat the Street, indeed: Facebook’s third-quarter-2016 financial results exceeded Wall Street’s projections across the board, and the social network now boasts 1.79 The social network’s September average of 1.09 66 percent of Facebook’s MAUs visit the social network every day. In most social apps today, a text box is still the default way we share.

101 Vital Social Media and Digital Marketing Statistics for (the Rest of) 2013

Webbiquity SMM

Okay, that statistic was made up (though probably not far off the mark),  but the social media and digital marketing facts and statistics below are real (or at least from generally reliable sources). For example, 93% of marketers use social media for business. But how do marketers and consumers view social media differently? How do top executives use social media?

Twitter to Live-Stream Two New NBA Shows

SocialTimes Twitter

The social network and the league announced an expanded content partnership Tuesday that will bring a new weekly pregame show to Twitter, along with a second show, for which the details have not yet been worked out. The shows will be created through the NBA Digital partnership with Turner Sports , and the league’s pact with Twitter also extends the Amplify  program between the two partners, with more video content coming for Twitter, Vine  and Periscope. Existing content includes: #NBARapidReplay highlights. PhantomCam player arrivals. Animated GIFs.

Twitter, Vine, Periscope Debut Rio 2016 Features

SocialTimes Twitter

detailed the social network’s and apps’ Rio 2016 features in a blog post. There are also more than 50 other Olympics and sports emojis, which can be triggered by hashtags in English, French, Portuguese and Spanish, and Moreira added that the #Rio2016  and #Olympics  hashtags also work in Japanese, Korean and Arabic. The top three sports were basketball, volleyball and swimming.

11 Big Myths About Social Media and Content Marketing

Convince & Convert

Much of what we’ve come to believe about social media and content marketing is wrong. crushed them originally a few weeks ago on a webinar for the Content Marketing Institute : Myth 1: My customers are not social. 2013 data from the Pew Internet project finds 72% of American adults who are online use social networking sites. Content is fire.

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Five Signs the Future Belongs to User-Generated Content

Waxing UnLyrical

Today’s lesson is user-generated content 101 and five reasons why the future belongs to the users. User-generated content is far better at creating that community. 2. Rise of the social photobooth and video jukebox. Live event social media generally involves a social media person or standard event-goer using a mobile device to put content online.

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Six Surprising B2B Content Marketing Ideas

PWB Marketing Blog

One of the biggest challenges B2B marketers have is coming up with new content. So how do you find new content that engages audiences? Try these six surprising B2B content marketing ideas. Widget – This is a small web application that provides a simple function – such as weather, news headlines, sports scores – without requiring the user to visit a website.

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30 Resources and Tips for Using Pinterest to Market Your Business

Pamorama

Sports memorabilia, carnival glass, stuffed animals, you name it. Pinterest , the new social-media darling, took note of this behavior and created an easy-to-use site where people can share their interests in the form of pictures. just started playing around with the platform, collecting images about social media and marketing and other topics. . People like to collect things.

10 Reasons Brands Fail to Convert Facebook Fans into Paying Customers

Buzz Marketing for Technology

Posted in Commerce Facebook Interactive Marketing Sales Social Media Social Networking Strategy. Unless the new friend has great content to go back to, there’s not much of a reason to go directly to their page very often, if at all. Test: Copy length and content; image quality and subject matter. 3. Stagnant Page Content. Failure to Get Past the First Step.

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Twitter, Facebook Suit Up for UEFA EURO 2016

SocialTimes Facebook

Barthelemy Collin , who works on sports partnerships for Twitter, highlighted that social network’s #EURO2016 efforts in a blog post , and they include special emojis , letting soccer fans on Twitter determine the color of the Eiffel Tower ’s lights each night, users submitting questions for each game’s Man of the Match, exclusive insider content and a dedicated Vine  channel.

5 Tips for Great Content Curation

mashable.com

Jobs Events Try Our New Social News App Welcome to Mashable! Tips for Great Content Curation. In reality, good content curation isn’t as simple as pushing a share button. It’s actually a combination of finding great content and following some simple best practices on how to successfully share that content. Be Part of the Content Ecosystem.

Health And Fitness Apps See 62% Increase In Usage In Last Six Months

The Realtime Report

Over the past two years, there have also been various innovative health and fitness apps integrated with major social networks. Such integration has inspired other fitness-based social networks including  Fitocracy , Daily Mile , and Traineo. Usage of health and fitness apps has grown exponentially since 2013.

A Guide to Marketing on Tumblr

Mindjumpers

Tumblr’s functionalities can be compared to those of Twitter; follow other users and see their posts in a feed on your so-called Dashboard, get re-blogged by others for a viral spread of your content, send messages to other bloggers and tag your posts for the ability of other people to find your content through a search function. Combining UX With Your Social Media Profiles.

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A Complete Guide to Twitter’s Q2 2016 Earnings Call

SocialTimes Twitter

The social network posted revenue of $602 million, up 20 percent compared with the second quarter of 2015, with ad revenue of $535 million up 18 percent year-over-year. An earnings call was held after market close Tuesday, and highlights follow, along with content from Twitter’s letter to shareholders , which was also released after market close Tuesday. Product overview.

Content vs. Community: How Online Publishers Can Nurture Both

mashable.com

Sign in All Social Media Tech & Gadgets Business & Marketing Video Mobile Dev & Design Media Social Good Startups Classifieds Trending Stories Sorry, This is Not the End of the PC Era [OPINION] 11 How Are People Using Twitter? Simultaneously, the amount of content produced sky-rocketed , with more compelling material than ever before. Have an account? Used it?

A Look Into Why People Share on Social Media

Ignite Social Media

And you know this is the tip of the iceberg in terms of how much information the world is sharing in social media. The content we decide to share is varied and frequent. That’s just not part of normal face-to-face socializing, and in some cases, maybe even inappropriate. It’s social. Humans are social animals and the need to belong with groups is innate.

Copa América Centenario 2016 on Facebook, Instagram, Twitter, Vine, Periscope

SocialTimes Facebook

Facebook and Instagram teamed up with the event’s broadcasters— Fox Sports  in the U.S. Fox Sports will present multiple highlights of each game in real-time on Facebook and Instagram, along with postgame recaps, and the network will turn to live-streaming feature Facebook Live  during pregame and postgame shows. debut. Bolivia: @FBF_futbol. Brazil: @CBF_Futebol. Peru: @TuFPF.

Periscope Live Videos, Highlights Can Be Monetized via Twitter Amplify

SocialTimes Twitter

Twitter introduced another way for its users to monetize video content , extending its Amplify  program to live videos and highlights on Periscope. The social network announced in a blog post  that live video broadcasts and highlights on Periscope can now be monetized, and it detailed the initial campaign in the program, focused on the U.S. Open Videos Wimbledon Championships

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The Washington Post Proves You Can’t Trust the Media

Geoff Livingston

Those that remain are younger and less experienced, and they have to produce more content. This is true of small and large media outlets alike, as evidenced by a series of stories produced by the Washington Post ‘s sports section in the past two weeks. Then on a local sports radio show, Rizzo said, “the media jumped the gun.” And there are fewer journalists.

Creating Great-Performing Social Media Content - Tips for Share-Friendly Posts

The Social Media Hat

Social Media Creating Great-Performing Social Media Content - Tips for Share-Friendly Posts. Creating content for social media can be tough. Your audience wants visual, shareable content that they can respond to emotionally. Sometimes, you have to share other types of things, like content from your website. Diversify Your Content. Don't know?

The Best of the Best of 2015 Round-ups

Spin Sucks

There is a best of 2015 post (or several) for every interest, niche, social network, food, clothing item, silly antic, and Kardashian out there. . When you look at it that way, articles such as this month-by-month collection of engaging brand content become much more valuable. Not to mention social media animal celebrities (who no doubt are cooler than you). here we go.

How to Optimize your Paid Search with Social Media

Buzz Marketing for Technology

So we potentially have a large sports audience as a segment of our brand, right? When I put a search term into Google, typically eight of the top 10 results are social because consumers are creating enough content for that to happen. The great thing about using social media data for topic discovery is you can see all of those searches connected together. Technology.

Qantas Airways on Twitter and the Black Face criticism

Laurel Papworth

Qantas Airways published a photo of two fans with blacked out faces and wigs on, causing a controversy on Twitter, in spite of Radike Samo not minding at all.  My view is that there are deeper issues here -Qantas brand voice on social media is not their traditional marketing voice. Staff should be backed on social media and the Community is NOT always right! What would Virgin do?

Everything Bloggers Need to Consider for Their April Content Calendar

ProBlogger

Creating amazing content for your blog or social media accounts is only half the battle – the other half is making sure people see the content. If you publish content when it’s culturally relevant, you’ll have significantly increased your odds of attracting readers’ attention because your content will be topical. April Content. March Madness. Mother’s Day.

31 Expert Guides to Maximizing Online Brand Visibility – WPO

Webbiquity SMM

Given all of the changes Google has made affecting organic ranking factors (asking webmasters to disavow low-quality links, reducing the value of guest blogging , ignoring links in press releases , etc.),  the practice of SEO—optimizing owned content for search—is no longer sufficient for maximizing a brand’s online visibility. What role does email play in extending online visibility?

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Best Social Media Stats, Facts and Marketing Research of 2010

Webbiquity SMM

For anyone in marketing or PR being asked to make “data-driven&# decisions “based on the numbers&# (and doesn’t that include pretty much everyone in marketing and PR these days?), the sources below provide a vast wealth of data, statistics and research results, as well as a bit of interesting social media trivia. How do the audiences differ across various social networks?

Some Perspectives on Pinterest

Social Media Marketing

There are a number of sites and platforms that serve as social bookmarking tools: Delicious is probably the best known one; StumbleUpon, Reddit and Digg are variations on the concept of the merging of discovery, serendipity and search, with tagging as the common thread that runs through each. pinterest trends social networksSimply stated, the site is a visual bookmarking tool.

You Suck! So I Unfollowed You On Twitter!

SocMed Sean

For those of us who take social media seriously,  it’s not a game. In fact, for me I make my living from social media and I take it very seriously. What I do care about is whether you provide valuable content. Maybe you’re annoying, an absolute bore, a spammer, or just rub me the wrong way…maybe you’re just not MY cup of tea.Be a good sport about it, though. Humor Social Twitter best practices social media social networking tipsMaybe you should be more interesting! Let’s get something straight. So what?

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Experiencing Electronic #Natitude

Geoff Livingston

Now fans can find Nationals conversations on their preferred social media channel by simply searching for #Natitude. The team’s branded social media channels offer content for fans to retweet and share (in the same vein as Tough Mudder’s approach ), including strong professional photography, updates filled with Natitude swagger, and the occasional video.

Statistics: Why integrate Facebook into your business

Laurel Papworth

STATISTICS WITHIN What are the social media statistics of engaging on Facebook? Will you see an increase in: brand recall, engagement, time on your website, referrals, sales revenue, and so on if you add Facebook social plugins? This post is about social media statistics and Facebook. If they appear near visual content like videos or graphics. Media Stats.

How I Network on Friendster, Facebook, MySpace, and LinkedIn Â?

Techipedia: Tamar Weinberg

Social Media Consultant and Tech Geek at Heart Home About Press Consulting Contact Sitemap Home > Personal , Social Media > How Do You Network on Different Social Sites? How Do You Network on Different Social Sites? It comes with my social media maturity , I suppose. network with other marketers and people in SEO. Are you the same? MySpace?

Facebook’s little secret…

Sherrilynne Starkie

Here’s one I wrote in January 2011 that continues to attract readers.  It’s based on how I helped one company start its journey into social media by creating a Facebook secret group.  The idea was to restrict this skittish company’s FB presence to the secret group as proof of concept so the  management team could get used to the idea of social media. 

Brands: It’s not enough to be liked

Buzz Marketing for Technology

The fan page becomes a focus group that can be mined for consumer insights, which can feed back to content creation, stage gate development and campaign tracking. Audience discovery is the use of social data to segment those who talk about your brand into their affinities. What are they interested in – sports, music, TV? What’s the point of the storefront?

Twitter Wants Non-Users to Come ‘See What’s Happening’

SocialTimes Twitter

Chief marketing officer Leslie Berland  announced the new campaign in a blog post , saying that its content, including videos and digital ads, will drive home what Twitter has to offer in terms of breaking news, entertainment, sports and politics, as well as attempt to clear up misconceptions about the social network from non-users. Berland pointed out that 90 percent of people globally recognize the Twitter brand, and she wrote of the campaign’s focus on those who know the brand but don’t use the social network: We asked lots of questions and two key themes emerged.