Webbiquity SMM

JANUARY 30, 2012

WordPress is not only the most popular blogging platform , but is increasingly becoming a leading website content management system (CMS) as well. These add-ons make it easy to add an incredible variety of functionality to the platform, from contact forms and photo galleries to social sharing and ecommerce capabilities.

WordPress 184

WordPress Movable Type Review AJAX 184

Webbiquity SMM

NOVEMBER 16, 2010

Once you have an idea of who your true current or potential advocates may be, promote their content—whether it’s about you or just interesting industry news or commentary. Tag them on social bookmarking sites. Share your own industry-related content. Focus on being social, and on being an industry resource.

SM2 189

SM2 Alterian Social Media Influencer 189

Webbiquity SMM

OCTOBER 25, 2010

The two keys to search success are great content and links. Assuming you’ve already got great content, there are many places to get links (e.g. social networking profiles, social bookmarking sites, other bloggers). Over time, the top source of traffic for most blogs is search. Feed URL (e.g.,

Directory 189

Directory RSS Sites Syndication 189

Webbiquity SMM

MARCH 30, 2012

For both strategic and benchmarking purposes, create a spreadsheet listing your top competitors and, for each, showing: • Social features on their website (e.g. Other social activity and presence (Flickr, SlideShare, Wikipedia, etc.). Facebook / LinkedIn / Google Plus metrics (i.e.

Vocus 184

Vocus Alltop Message Boards Klout 184

Webbiquity SMM

JULY 2, 2012

Even more noteworthy, sites with active content and SEO programs increased their total website traffic, on average, by 25% in the past year. A final factor is social sharing. However, the biggest effect of social sharing appears to be on organic search traffic due to the value the search engines place on these links.

B2B 100

B2B SEO Social Bookmarking Sample 100

Webbiquity SMM

SEPTEMBER 1, 2010

Writing that “The most productive PR path…is a blended approach to social and traditional media,&# Len Stein offers a quick but valuable process for obtaining and promoting old and new media coverage using multiple tools like social bookmarking sites, internal company distribution, your own website, marketing emails and more.

Press Release 200

Press Release Tips HootSuite Alltop 200

Webbiquity SMM

NOVEMBER 2, 2010

Measurement: as Li notes, “Measurement comes in many different forms, from website traffic to the number of retweets your content is getting.&# She provides an excellent taxonomy of the social media landscape, categorizing the different types of social media tools into: • Social News Sites (Digg, Reddit, Kirtsy, etc.).

Review 152

Review Social Media Marketing Handbook 152

Webbiquity SMM

JANUARY 24, 2011

A handy way to supplement your email contact list with information about those prospects from the most popular social networks. Check dozens of popular social networking and social bookmarking websites to see if the username or vanity url you want to use is still available. JustUnfollow.

Tools 206

Tools Social Media Lithium Sysomos 206

Webbiquity SMM

OCTOBER 29, 2012

Of course that means it’s imperative to produce relevant, compelling, optimized content for your company’s website and blog, but online visibility goes beyond that. Execution: this includes multiple avenues of content creation, distribution and follow-up. What groups do they belong to?) How many conversions?

Findability 197

Findability Directory Social Bookmarking B2B 197

Webbiquity SMM

JANUARY 19, 2011

Web presence optimization (WPO)—using tactics like SEO, PPC, online PR, social media, content marketing and reputation management in a coordinated fashion to maximize your online visibility and business results—is the core theme of this blog. Don’t say those words!) of the past year.

Tips 179

Tips Press Release Reputation B2B 179

Webbiquity SMM

NOVEMBER 21, 2011

In addition to the traditional benefits of business blogging , recent changes in the way search engines rank content have made blogging crucial for obtaining and maintaining high search engine visibility. What’s more, blogs are a central component of web presence optimization , and the core of a productive social media strategy.

WordPress 185

WordPress Hubspot URL Widget 185

Webbiquity SMM

FEBRUARY 17, 2014

But creating and maintaining a successful blog takes more than just producing helpful and original content; as social media expert Heidi Cohen recently wrote , “The most epic content will FAIL without content distribution. If no one sees your content, what good is it?”

Directory 205

Directory How To Forums Social Bookmarking 205

Webbiquity SMM

SEPTEMBER 30, 2010

. • Social sharing sites (e.g. Social bookmarking sites (e.g. Social Media Objectives. What does your organization hope to accomplish through social media? Don’t use images or content generated elsewhere without permission. • Guidelines for Content creators (bloggers, presenters, video, podcasts etc.).

Policies 180

Policies Social Media Guidelines Plaxo 180

Webbiquity SMM

MARCH 23, 2011

Social media monitoring tools are increasing essential for companies of all sizes as the explosion of social media content renders manual monitoring efforts hopeless. But how do you choose one? Range of coverage. Many include at least the most popular blogs as well.

Tools 193

Tools Social Media Sysomos Vocus 193

Webbiquity SMM

JULY 12, 2010

In these situations, it’s imperative to have a social media policy in place, encourage subject matter experts (SME’s) to share their unique knowledge, and remember that everyone who participates is acting as a public face for the company— social media isn’t a job for an intern.

Report 191

Report Social Media Strategy Policies 191

Webbiquity SMM

AUGUST 22, 2012

Social media: social networking and content sharing also builds brand awareness and credibility.

How To 169

How To Conference Analytics Social Bookmarking 169

Webbiquity SMM

JANUARY 3, 2011

Effectively generate content contributions from subject matter experts in your organization? Produce more stylish and readable content? use automated social bookmarking tools like IMAutomater and Shareaholic tips for increasing traffic to your blog. Tim Gunn’s Top 5 Tips for More Stylish Content by Copyblogger.

Tips 176

Tips Sysomos SEO WordPress 176

Webbiquity SMM

MARCH 31, 2015

A well-written and consistently updates business blog is a vital core element of a successful content marketing program. How can you increase your content marketing footprint through guest blogging? 75 Content Starters for Any Industry by Moz. 11 Tips to Create Content Faster by Blue Kite Marketing. No Time to Blog?

Tips 100

Tips Statistics Hubspot Resources 100

Webbiquity SMM

DECEMBER 4, 2012

How can you make sure your company’s social media policy doesn’t run afoul of employment law? What under-utilized site has been called a “social media powerhouse,” and which highly popular social bookmarking site is frequently overlooked by marketers? Social Media ROI Measurement Guides.

Social Media 213

Social Media Resources Tips Policies 213

Webbiquity SMM

SEPTEMBER 15, 2010

A powerful real-time social search engine that not only displays results for a specified term or phrase, but lets you filter results by source (e.g., Twitter) and social content sharing sites. You can narrow search results to a specific timeframe and sort by date or source. Monitoring can be filtered by location as well.

Tools 188

Tools Social Media Radian6 CoTweet 188

Webbiquity SMM

FEBRUARY 7, 2011

Gina Gotthilf proposes “6 questions to ask in determining if your website welcomes interaction,&# such as whether or not your content is sharable, dynamic, and open to reader input. How to Use Social Media for B2B Marketing by Inc. 10 Social Media Tips And Pointers For Start Ups by Simply Zesty.

Social Media 198

Social Media Tools Tips ROI 198

Webbiquity SMM

AUGUST 16, 2010

With the amount of helpful content about social media marketing growing faster than Facebook’s user base or Lindsay Lohan’s court appearances, it’s tough to keep up. Social Media Marketing Tips, Tactics and Guides. Building Social Bookmarking Networks 101 by Search Engine Journal.

Social Media 200

Social Media Tools Strategy Tips 200

Webbiquity SMM

MAY 14, 2013

Particularly with Google’s emphasis in its recent Panda and Penguin algorithm updates on content that is fresh, compelling, unique, social, and naturally linked to, blogs have become even more essential to SEO strategies. Dozens of reasons why corporate blogs still matter in B2B marketing by Content Marketing Experience.

Resources 195

Resources Tips Syndication SEO 195