yMarketingMatters

JUNE 4, 2013

There are many ways to go mobile: Creating a responsive website (above), sending out mobile-optimized emails, undertaking mobile advertising, using Google Adwords for mobile and mobile SEO. Content Must Be Quality & Personalized. You are generating top quality quality content. Take it step further, make it more personal.

Trends 100

Trends Smart Phone Marketing Mobile 100

yMarketingMatters

APRIL 7, 2016

The new Instagram algorithm shifts the order of photos and videos in your feed “based on the likelihood you’ll be interested in the content, your relationship with the person posting, and the timeliness of the post.”. Instagram, claiming that people miss 70 percent of the content on their feeds, says it wants to get this right.

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Social Media Real Estate Metrics Feed 100

yMarketingMatters

OCTOBER 18, 2015

Why the explosion of video content? Remember, as companies engage through social media, content has to be relevant, not spammy, providing current and potential clients with value. We cannot escape the growth in video content! More businesses are bypassing YouTube to instead upload NATIVE video content directly to Facebook.

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Video Vimeo Marketing YouTube 100

yMarketingMatters

OCTOBER 4, 2013

With so many TARGETED potential customers, creating a business page is a must, but remember that it needs to be updated on a daily basis with not only promotional information, but engaging and interesting content as well. Businesses that produce quality visual content on Pinterest have a distinct advantage.

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Social Media Foursquare Social Bookmarking LinkedIn 275

yMarketingMatters

OCTOBER 18, 2015

Why the explosion of video content? Remember, as companies engage through social media, content has to be relevant, not spammy, providing current and potential clients with value. We cannot escape the growth in video content! More businesses are bypassing YouTube to instead upload NATIVE video content directly to Facebook.

Video 133

Video Marketing Vimeo YouTube 133

yMarketingMatters

APRIL 15, 2013

There are many ways to go mobile: Sending out mobile-optimized emails , enabling your website for mobile visitors, undertaking mobile advertising, Google Adwords for mobile and mobile SEO. If you offer a service, your content must be clear and attractive for mobile readers. Here are some facts and stats to consider.

Mobile 100

Mobile Smart Phone Marketing Adwords 100

yMarketingMatters

MAY 14, 2013

But did you know the secret sauce of a successful social media presence is generating original highly shareable quality content! Publishing content that gets widely shared on social media is good for business. Here are 5 tips for generating content that will be shared: 1. Newsjacked Content. Statistical Content.

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Social Media Content Tips Case Study 243

yMarketingMatters

MARCH 30, 2014

The two-column feed design highlights the most relevant content. You can manage content through 3rd party social media management dashboard like Hootsuite. Search Engine Optimization (SEO) for Showcase Pages. The more original the content posted through the Page, the more discoverable the Page will be via search.

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LinkedIn Products Repository Real Estate 223

yMarketingMatters

NOVEMBER 29, 2014

If your business already has a presence on your chosen social media profiles or if you are just starting out, you know that you have to post great valuable content continually and consistently to attract new followers and retain the ones you have. You also know that social media is a hungry content machine! Who will find content. -

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Social Media Content Tweetdeck How To 243

yMarketingMatters

JANUARY 27, 2014

But, the most important reason to use Google+ is to improve SEO results for your business, even if none of your clients actually use Google+ itself! Google+ activity directly affects SEO. Google treats your Google+ content like another website page. Your audience may find your Google+ content through a standard Google search.

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Google URL Real Estate Statistics 275

yMarketingMatters

MARCH 27, 2016

Even still, Google+ belongs to Google, so it has great potential for SEO value and just for THIS, you MUST create a page for your business. Best Tactic: Create COMPELLING, INTERESTING, ATTRACTIVE and USEFUL visual content. Content with images gets 94% more views than content sans images. are between 35 and 54.

Social Media 100

Social Media Mobile Marketing YouTube 100