Waxing UnLyrical

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How Distributed Content Can Help Control Social Messaging

Waxing UnLyrical

What is distributed content and why should you know about it? Perhaps you’re familiar with the term “distributed content” ( content that is published to third-party platforms rather than to an owned website). Distributed content is an effective way to have more control over your social messaging.

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Judging A Blog Post By Its Cover

Waxing UnLyrical

Because when you live in a world as fast-paced as ours, you just have a few seconds while your potential reader is skimming through her email, or RSS reader, or website, and decides whether or not to click through and read the fully story… or move on. It’s the Google generation’s way of thinking. Preview before you publish.

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MeasurePR: The BrandBuilder Edition

Waxing UnLyrical

We have smart dogs , with Chico being his Chief Content Strategist and Suzy Q. If you liked what you saw and read, Id love you to subscribe to my RSS feed or subscribe by email. While Olivier is way more established than I am (no, dude, I am not calling you old), I know we have at least two things in common: 1. “Which happens.&#

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Four Steps To Optimize A News Release For Google News

Waxing UnLyrical

Write original, timely, relevant content , says Google (heard this one before ?). If you liked what you saw and read, Id love you to subscribe to my RSS feed or subscribe by email. Make sure a release is at least 125 words , according to Business Wire , which submits hundreds of thousands of releases to Google News each year.

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Playing With Paper.li

Waxing UnLyrical

Amplify’d from www.nevillehobson.com Connect your community with a Twitter daily newspaper About a month ago, I discovered Paper.li , a service that aggregates content linked to by people in a Twitter community into an online newspaper. If you liked what you saw and read, Id love you to subscribe to my RSS feed or subscribe by email.

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Nice writeup on paper.li aka @SmallRivers from @jangles.

Waxing UnLyrical

Amplify’d from www.nevillehobson.com Connect your community with a Twitter daily newspaper About a month ago, I discovered Paper.li , a service that aggregates content linked to by people in a Twitter community into an online newspaper. If you liked what you saw and read, Id love you to subscribe to my RSS feed or subscribe by email.

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How Google Instant Might Impact Your Small Non-Profit

Waxing UnLyrical

Relevant content is, and will continue to be, key to reaching searchers. If you focus on one thing, focus on this: creating timely, engaging content that meets the needs of your target audiences. If you liked what you saw and read, Id love you to subscribe to my RSS feed or subscribe by email. received 13 percent.

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