Waxing UnLyrical

DECEMBER 4, 2018

Does the content on their social channels support our brand? So many other factors need to be considered as well, such as message tracks, metrics and who has control of the content (typically the influencer maintains creative control.). Does the influencer’s audience fit into our audience?

Influencer 193

Influencer Trends Marketing Real Estate 193

Waxing UnLyrical

APRIL 11, 2019

SA and Healthy Birth Day collaborated to create Count the Kicks brochures and posters for medical professionals to share with patients—as well as billboards, social media content and videos to spread the word to expectant women. The visuals for the creative elements were whimsical, inspired by Dr. Seuss and approved by his estate.

CSR 200

CSR Real Estate Posterous Campaign 200

Waxing UnLyrical

MARCH 18, 2013

Use your real name, or some iteration thereof, as your Twitter handle. This gives you more “real estate” to use when actually tweeting. <tweet Don’t automatically RT tweets, especially those of a “breaking news” nature, without first verifying the source and accuracy of content. <

Tips 277

Tips Twitter Avatar Real Estate 277

Waxing UnLyrical

MAY 27, 2016

We all know visual content is consumed faster and shared more often than text. Her expertise encompasses public affairs, media relations, social media and digital communications in both B2B and B2C communications in various sectors, such as government affairs, nonprofits, real estate and industrial manufacturing.

Social Media 125

Social Media Wikimedia Real Estate Case Study 125