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How Buffer’s Content Team Collaborates + Our Content Calendar Template

Buffer Social

The world of social media and content marketing is a fast-moving space. At Buffer, not only are we writing and publishing blog and social media posts every day, we’re also a fully remote and distributed company. For our Content team, in particular, we’re four people spread out across three timezones.

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6 Email marketing templates that drive results

Sprout Social

Or at least, this was true until email marketing templates came along. Let’s explore how you can use templates to make your email marketing more efficient. Thankfully, this is possible using email templates and tools. How email templates accelerate marketing efforts. When to use an email marketing template.

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Sprout on Sprout: How to create your own social media video template

Sprout Social

Those are just a few of the tasks social media marketers must juggle to produce high-performing video content. Today, 66% of social media users say short-form video is the most engaging type of social content. At Sprout, we use a video production template to help us scale our content. Published on. Pre-plan videos.

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3 free social media campaign templates you can use right now—and why you need one

Sprout Social

Luckily, that’s where templates come in. A social media campaign template can help you speed through the documentation process so you can focus on bringing your team’s vision to life. Why you need a social media campaign template. Templates provide a standardized starting point that ensures consistency and efficiency.

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10 advanced social media copywriting best practices

Sprout Social

Answer key questions like: What kind of content does our audience want from our brand? How is our audience reacting to competitors’ content? Sprout’s competitor reports and listening tools expedite this research by identifying what kind of content works best on social for your audience and industry. What are they missing?

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15 of the Best Free Content Calendar Templates

Social Media Strategies Summit

The seemingly simple processes of planning and posting content are the biggest challenges. Indeed, one in eight social media marketers at small businesses say they struggle to post content consistently, while one in nine find it hard to create the content they need. HootSuite’s Social Media Content Calendar. Image source.

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How to Create a Content Strategy in 6 Easy Steps

Rebekah Radice

Content marketing has evolved. Not long ago, companies got ahead creating as much content as possible. It was a “who can pump out content faster” game. Then algorithms, audience appetite, and content marketing as a whole began to change. That’s where a content marketing plan gives you the edge.