Social Media Strategery

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When Was the Last Time Your Intranet Empowered Anyone?

Social Media Strategery

Regular users are routinely “pitched&# by official internal communications staff to post content because they have a greater readership? People routinely logged on at midnight just to see what they missed during the day? People beg, beg! for access outside the firewall, and ask for easy mobile/remote access so they can read/contribute?

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I Started a Blog But No One Cared | Social Media Strategery

Social Media Strategery

These aren’t trivial questions – people take the time to create a blog post or add content to a wiki because of the promise of emergent collaboration. I start by sending them these eight bullets - Write interesting content. Post your blog entry, wiki content, forum thread, etc. How do I get people to read the blog?

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Government Use of Social Media - "In Addition to," Not "In Lieu of.

Social Media Strategery

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At the Gov 2.0 Expo – Who's Making You Successful?

Social Media Strategery

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“I want a Twitter for All the Various Parts of the Government”

Social Media Strategery

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Keeping Gov 2.0 Fresh

Social Media Strategery

Also, I can appreciate the financial challenges of original content media. From a content perspective, the biggest challenge is living so far from Washington, DC, where much of the open gov & Gov 2.0 It just felt appropriate to separate the brands and content. chatter is centralized. They’re different communities.

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Will I See You at the Gov 2.0 Expo?

Social Media Strategery

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