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Direct Marketing Observations

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Should Everything be Free Online?

Direct Marketing Observations

NOVEMBER 2, 2012

Consumers look for alternatives when they realize that they have to pay to access content online. Does Facebook, Twitter, Linkedin, Youtube, Tumblr, WordPress, Posterous, Typepad, Flickr and Evernote amongst others, charge to use their platforms at an entry level? It’s actually been gasoline on an open flame.

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Posterous Tumblr Flickr WordPress 162
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An Open Letter to a New Social Media Consultant

Direct Marketing Observations

JUNE 28, 2010

Dear __, you’re right, most companies don’t understand what it takes to be engaging, and most don’t have the right staff deployed, and some are not sufficiently funded to create engaging content-but they’re getting better.

Consultant 171
Consultant Social Media Posterous Authentication 171
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