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8 Critical SEO and Digital Marketing Opportunities

Adam Sherk

So I put together a round-up of current SEO and digital marketing trends that offer good opportunities for publishers. Some are newer, others are longstanding, but I wanted to gather them together and focus on the benefits for news and content sites. Syndication and Sponsored Content. App Indexing and App Store Optimization.

SEO 100
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The Most Important SEO Metrics For Backlinks Analysis

Kikolani

Even so, not all backlinks are good for SEO. Hence why monitoring the links of your website is just as important as running a content marketing campaign to acquire quality links. Just like in any industry, SEO has a lot of misleading information on blogs and forums. The most relevant SEO metrics for backlinks.

Metrics 60
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The Most Important SEO Metrics For Backlinks Analysis

Kikolani

Even so, not all backlinks are good for SEO. Hence why monitoring the links of your website is just as important as running a content marketing campaign to acquire quality links. Just like in any industry, SEO has a lot of misleading information on blogs and forums. The most relevant SEO metrics for backlinks.

Metrics 60
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Directory Submissions for Backlinks: Tips n’ Tricks to Get Some Love from Google

Harp Interactive

The best way to get back-links is to create valuable content; create it and they will link! Yet another proven method is to submit your website URL to web-directories with decent Google page rank, ex: Yahoo and D’moz. List the domains/urls you need to submit (don’t always submit the home page).

Directory 326
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HOW TO: Guide to Performing Website Audits

Techipedia: Tamar Weinberg

Canonicalization and URL Structure. Rather than wasting your time rehashing this topic, I have written a handy guide that explains URL structure best practices in full. To summarize the article, there should only be one URL used to get to the homepage of your website. Content Optimization.

NoFollow 198
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Link Building Tactics for Publishers

Adam Sherk

When it comes to link building publishers have a significant advantage because editorial content, be it hard news or evergreen content, lends itself naturally to linking and sharing. In addition producing quality content on a daily basis creates a steady stream of new opportunities. Recommended Tactics. Link reclamation.

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10 Premium SEO Tools That You Can Try for Free (or Cheap)

Kikolani

If you don’t do SEO for a living but want to do some major search marketing work with your website, you’re in luck. The following are awesome SEO tools you can use for free or cheap for a limited time to do your search marketing research. Premium SEO Tools with Free Account Options. MajesticSEO.

SEO 167