Mindjumpers

MAY 22, 2013

However, the number of Likes and Shares has grown significantly, which indicates that even though there are not so many new users joining the platform any more, users still enjoy content and are willing to engage with it. So, content is still king. The new news feed gives Facebook room for more engagement potential.

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Mindjumpers

DECEMBER 20, 2013

Most of us have realized that real time content has the potential to engage a large part of the fan base and go viral. This means that more and more companies try to tab in on this opportunity and make use of or create their own social news rooms to find the content that fit their brand. Social media is our new news site.

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Mindjumpers

SEPTEMBER 26, 2012

When Specific Media Executives, the Vanderhook brothers, last June announced to have acquired MySpace with superstar Justin Timberlake for just $35 million (News Corporation with Rupert Murdoch paid $580 million for it back in 2005), the buzz about the new MySpace started to spread.

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MySpace Tumblr Social Networking News 269

Mindjumpers

MAY 16, 2013

The six seconds format perfectly suits today’s news stream and will probably be an advantage like we have seen it for Twitter’s 140 character format. Some huge brands are already using the new service, but what can you actually do with it? Competitions: Challenge your users to generate content.

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Brands Instagram Social Networking Hashtag 260

Mindjumpers

MARCH 25, 2013

Crystal clear content. Relevant content is a key factor to make your brand interesting. Your content should revolve about topics in the same field. It’s okay to twist news or activities, as long as the parallel is clear and relevant. . Create a content calendar. It’s a good idea to make a content calendar.

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Guidelines How To Facebook Banking 206

Mindjumpers

MARCH 23, 2016

Facebook’s introduction of its algorithm, which was due to extraordinary growth , was a much-needed overhaul of the News Feed. The fact that Facebook is bigger than the largest country on earth makes it almost essential for it to filter out unwanted posts and let its users receive the most relevant content. What This Means for Brands.

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Feed Feedly Instagram News 100

Mindjumpers

JUNE 15, 2012

Tweet We have written it before, but it never becomes old news: the EdgeRank on Facebook’s content ranking is part of the key to understanding how to create successful engagement between your brand and your fans and their friends. Link: A URL is provided to Facebook which creates a post based on the content at that URL.

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Mindjumpers

MAY 23, 2013

It is impossible right now to discuss brands and social media without hearing about the Social Newsroom and real-time content marketing. Knowing and understanding your fans and followers increases a brand’s ability and opportunities for delivering the right content at the right time. News and Social Monitoring.

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Trends Sports News Social Media 178

Mindjumpers

OCTOBER 17, 2011

Having a high level of engagement on your updates will make your status updates rank higher in your fans’ news feeds and thus be more exposed. If no one is interacting with your content, it is less likely to be featured in your fans’ feeds and your status updates may never reach more than a few people. What does the infographic say?

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Mindjumpers

JUNE 8, 2011

In the online sphere, we are beginning to see more and more of how people (especially journalists) are searching for news within social media. Naturally, it’s not possible to predict what news that are waiting around the corner to break, but it’s possible to know that some events will gain attention within social media.

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Netvibes Social Media Tips Delicious 218

Mindjumpers

MARCH 19, 2012

The integration between the three platforms makes it even more clear that visual content is here to stay. Here are three key reasons why brands should put more effort into producing and distributing visual content as a part of their social media marketing tactics. The benefits of using visual communication are many.

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Communities Authentication Feed Feedly 273

Mindjumpers

JULY 11, 2012

Facebook is constantly updating their settings and lately they have started focusing more and more on visual content. The latest update was in the beginning of June, where they among other things made wall photos larger in the News Feed. Use user-generated content. Encourage them to share their content on your page.

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Mindjumpers

SEPTEMBER 13, 2011

Having a high level of engagement on your updates will also make your status updates rank higher in your fans’ news feed and thus be more exposed. If no one is interacting with your content, it is more likely not to be featured in your fans’ news feed and your status updates may never reach a lot of people.

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Mindjumpers

OCTOBER 14, 2014

In this case – no news are bad news. ECIS2014 – New Views on Social Networks. Furthermore you must gather all relevant information on the case in order to be able to answer accurately. The most important thing: never be silent. If you don’t engage in the dialogue it will seem as if you are ignoring the problem.

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How To Guidelines Social Media News 254

Mindjumpers

OCTOBER 22, 2012

In response to an e-mail from EdgeRank Cracker , a Facebook Ad Rep wrote: “We’re continually optimizing News Feed to ensure the most relevant experience for our users. Content, content, content. You know the greatest law of managing social media perfectly well: “Content is king”. Get to know your competitors.

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Mindjumpers

OCTOBER 8, 2013

Visual content has always been important in social media, but 2013 has set whole new standards. But the focus on visual content isn’t just centered on images: video is the fastest growing ad format worldwide. And it’s not videos like we know them, but short videos with a time limit. Why so popular? Brands Rocking Instagram.

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Mindjumpers

FEBRUARY 27, 2012

It is Facebook’s algorithm that determines what content that will be displayed in the user’s news feed. We all have a limit to how much information we can take in, and therefore Facebook calculates what content that will be brought to you from friends and pages. Data driven content. EdgeRank Ninja.

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Mindjumpers

MARCH 1, 2012

The ‘Follow Company’ allows people to stay up-to-date on companies’ news and career opportunities. It’s another possibility for brands to connect with people and increase visibility and spread of the content you share as it allows your updates to be visible in peoples news feed on LinkedIn.

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Company LinkedIn News Feed 217

Mindjumpers

NOVEMBER 20, 2012

We find the subject to be of great importance to brands, which is why we keep you up-to-date and share the most relevant news on the matter. When we look into the different types of content, however, status updates have actually increased with about 20 % in reach after the Edgerank algorithm change.

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Brands Social Graph Report Groups 244

Mindjumpers

OCTOBER 19, 2011

But whereas the Timeline is more relevant for user profiles, what is more interesting for businesses is Facebook’s expansion of the open graph and the possibilities in the new social apps. So far we have become familiar with Facebook’s social plugins, which meant that you can Like and Recommend content through buttons outside of Facebook.

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Apple iPad Feed Feedly 199

Mindjumpers

APRIL 26, 2013

Relevance is thus key to break through the increasing consumption of content. The calendar helps you to plan your content and it can be used as an overview of topics and future activities to create engagement around. . Though, the implementations of real-time content can be lost in these procedures. Create a Social Newsroom.

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Company Overview Conversation Communities 212

Mindjumpers

JUNE 25, 2012

The report presents how companies should focus on engaging fans and sharing relevant content in order to successfully manage a Facebook page. And not least reaching people with relevant content in their News Feed, where they spend the highest percentage (40%) of their time on the platform. It’s all about planning!

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Report comScore Marketing Groups 277

Mindjumpers

JUNE 30, 2016

Live video has been something reserved only for significant occasions in the past, whether it be a big TV event or an important news story. This in itself is extremely valuable, considering the sheer amount of content we’re already drowning in. So where are we currently? Quality Control.

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Mindjumpers

JANUARY 25, 2011

Tweet Facebook launches a new ad format called Sponsored Story, which basically turns friends’ activities such as likes and checkins into promoted content for a brand. So, brands can buy a certain percentage of coverage, and Facebook then shows the users the content that are relevant to them in the shape of friends’ actions.

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Facebook Sentiment Advertising Feed 254

Mindjumpers

MARCH 20, 2013

One thing the platform has been lacking is a free and easy way to collect metrics but that has just changed with the launch of the new Pinterest Analytics tool. Pinterest has announced the release of a new set of tools to help brands analyse the effectiveness of their content marketing and social engagement on the platform.

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Analytics Brands Overview Small Business 167

Mindjumpers

APRIL 19, 2012

The value of visual content. Posting relevant content is becoming increasingly more important as you no longer have the option of directing to a default landing tab or to fan-gated content. Get used to post visual content in order to make your timeline look appealing. Tabs are also more limited than before.

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Mindjumpers

NOVEMBER 28, 2011

On this page it is possible to grow and engage your followers via status updates, breaking news, blog posts, Twitter updates, YouTube videos, special offers etc. A new feature, which was recently included is the company updates, where it is possible to post status update to share announcements, releases and news.

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LinkedIn Brands How To Overview 241

Mindjumpers

DECEMBER 21, 2011

Due to lesser engagement, brand’s updates would rank lower in the news feed because of the EdgeRank algorithm. So brace yourselves brands, you need to keep coming up with interesting content to secure the engagement levels and to be seen in the news feed. How to Improve Your News Feed Ranking on Facebook.

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Brands Facebook Feed Feedly 229

Mindjumpers

DECEMBER 9, 2015

Our ever-growing global network of Local Social Media Managers around the world helps us ensure contextually relevant content through social listening, content production and response management. Personalized Content is the Key. As much as our counterparts in other countries do, we consume content, but are averse to sharing.

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Mindjumpers

NOVEMBER 2, 2012

Since the recent changes of Facebook’s EdgeRank , it has become increasingly crucial to understand the mindset and behaviour of your Facebook users in order to create content with relevance to your target group and thereby reach their News Feeds. People want content they can relate to, identify with and share amongst their friends.

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Social Media Groups Groups Google 266

Mindjumpers

FEBRUARY 7, 2012

First of all, Timeline will be a huge shift in the way we experience Pages and how content is displayed. But we also have to remember that most people view content in their Feed and not on the actual Page. So to have an impact on your fans, not much will change: it is still about creating meaningful and engaging content for your users.

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Facebook Feed Feedly Brands 245

Mindjumpers

JANUARY 14, 2015

The Content Marketing Institute has for the seventh consecutive year compiled 60 content marketing predictions from thought leaders around the world. Here are some of our favorites: • Brands will recognize the role of editor as the missing link to true content marketing effectiveness. Sarah Mitchell. Julie Fleischer.

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Marketing Case Study Journal Social Media 100

Mindjumpers

JUNE 30, 2016

Live video has been something reserved only for significant occasions in the past, whether it be a big TV event or an important news story. This in itself is extremely valuable, considering the sheer amount of content we’re already drowning in. So where are we currently? Quality Control.

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Compete Tumblr YouTube Video 100

Mindjumpers

FEBRUARY 28, 2011

Personally, I think that users will be a lot more aware now, when clicking the Like button, as a given link is going to be shown that more evident on one’s profile and in friends’ News Feeds. But maybe that is just a matter of getting used to it and adapting to the new change? More sharing of content.

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Facebook MySpace Feed Feedly 246

Mindjumpers

FEBRUARY 21, 2014

Most of us know by now that a social media presence is all about creating a dialogue through relevant content that will engage your target audience. In addition monitoring news platforms will give you an edge and help you spot upcoming trends or even eye out those hot conversational topics as they are actually happening.

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Engagement Sample Samples Upcoming 226

Mindjumpers

JULY 6, 2012

There are five different roles to choose from as seen below: Manager, Content Creator, Moderator, Advertiser and Insights Analyst. The ‘switch region’ feature means that brands will be able to gather all their local brand pages on one centralized global page at the same time as they can customize content with regional filters.

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Features Policies Mobile Module 220

Mindjumpers

JULY 2, 2012

Visual content allows you to quickly convey the core of your message and with the mobile shift of today’s society, instant photo sharing has become increasingly popular. So if your brand has a unique visual content to share, you should certainly consider joining the platform. Plan your content.

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Instagram How To Hashtag Communities 279