Waxing UnLyrical

SEPTEMBER 18, 2013

The content you create and the leads you nurture will keep your event alive well after its end date. Video: With 92 percent of mobile video viewers sharing videos with others and 1 billion unique users on YouTube each month, it’s a great way to connect with your audience and reach new members. She can be found on Twitter at @lisaml15.

Eventful 195

Eventful Hashtag Community building Tumblr 195

Waxing UnLyrical

AUGUST 17, 2015

Last week’s roundup featured a great post by co-founder of Market Motive and Google digital evangelist Avinash Kaushik. See, Think, Do, Care Winning Combo: Content +Marketing +Measurement! Q&A with Google’s Avinash Kaushik: Marketing without shouting. But reading just one post from Avinash is never enough.

Consultant 100

Consultant Analytics Flickr Metrics 100

Waxing UnLyrical

AUGUST 5, 2016

The other day I caught an NPR report on the YouTubers descending on the Games. million subscribers on YouTube , he’s got a more avid fan base than the New York Times , which reported last month that it had 1.2 million subscribers must be getting something out of his content, right? Stop the world and let me on. But with 1.4

YouTube 100

YouTube Sample Samples Banking 100

Waxing UnLyrical

JULY 24, 2013

Ed: WUL is still on vacation, so we’re using some of our older-but-still-great content to keep you satisfied. With health care lagging behind only the oil industry in regards to adopting social media, there’s an opportunity for communication and marketing professionals to pave the way, whether you work inhouse or as a consultant.

Health Care 192

Health Care Social Media Insurance Education 192

Waxing UnLyrical

AUGUST 19, 2016

I was reading a recent HubSpot report on how people interact with content (the report was published in June, and I haven’t seen too many gurus re-report it, which is a bit surprising… but then again, that leaves room for me to do so, so yay!). 3 keys to layering content. Good content still needs to be found.

Content 100

Content Hubspot Survey Report 100

Waxing UnLyrical

NOVEMBER 10, 2010

Pitches, content creation, op-eds, etc. Video (think YouTube at the very least), images, podcasts… really, you’re only limited by your imagination. Because Im a business owner and a PR chick, I get a lot of value from your content. They both want good stories that will resonate with their audiences.

Class 226

Class Blogosphere Blogger Creative Commons 226

Waxing UnLyrical

APRIL 18, 2019

Over the past two years, I have significantly grown my online community through the power of livestreaming and video content. I mainly interview leading digital social media marketers to discuss social media, technology, innovation and entrepreneurship. Your Message : The QUALITY of your content matters more than anything else.

Communities 174

Communities Influencer Brands Class 174

Waxing UnLyrical

NOVEMBER 18, 2015

Online video marketing stats abound! Time and again, we see and hear countless online video marketing statistics like these: Consumers spend 5.5 Statistics like these are pervasive and underscore an undeniable truth: Videos continue to be part of the regular mix in marketing strategies. To autoplay or NOT to autoplay.

Video 100

Video Tips Statistics Vimeo 100

Waxing UnLyrical

AUGUST 24, 2016

The first thing I want to review is the completion percentage of current content. I want to see a baseline of existing video content segmented by content bucket. Escalate the call to action in existing content. The downside is brands can spend thousands (or more) to develop the content. If so, try something else.

Brands 100

Brands Class Video YouTube 100

Waxing UnLyrical

MAY 31, 2018

There are legal rules marketers and PR professionals aren’t always aware of, and there can be serious legal consequences if these rules are violated. Problem #1: Using other people’s copyrighted content is incredibly risky! Understand that lawyers don’t say no to using other people’s content because we’re not cool.

Creative Commons 179

Creative Commons Skills Influencer Hashtag 179

Waxing UnLyrical

APRIL 19, 2018

This list is of free digital marketing tools for non-profits is a great place to start. Visual Content Wanted. Problem: You know you need visual content to paint compelling pictures about your cause and help potential supporters and donors understand the difference you make. Luckily, in many cases, these resources do exist.

Tools 191

Tools Marketing Discount Hubspot 191

Waxing UnLyrical

APRIL 2, 2016

No Twitter, no Facebook, no YouTube, no Blab, no Snapchat… none of it. ” “ Humanize your content !” There’s a great email marketing case study on B2C which I think is also a great case study on creativity. Element #3: Content. Content is at the heart of what we do. ” Etc.

Strategy 100

Strategy Case Study Collaboration Communities 100