Socialized

FEBRUARY 2, 2021

Take a moment to look at the right hashtags of your industry when designing your company Twitter account and see what types of tweets this hashtag holds and change its contents accordingly. Brands also use hashtags for product marketing or selection of gift entries or prizes on Twitter. Best Tips to Use Twitter for Business.

Twitter 130

Twitter Hashtag Social Networking Loyalty 130

Socialized

DECEMBER 30, 2009

The Word of Mouth Marketing Association (WOMMA ) is seeking public comments on its Ethics Code until January 5. If you are involved with any business use of social media (which includes blogging), you should review the code and make suggestions. For some, the business ethics of social media present a quandary.

Comments 162

Comments Guidelines Blogger Review 162

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JULY 23, 2009

She’s an online marketing pro, not one of the “make $3 million a day” kind but the hard working kind who knows SEO, e-commerce, content management, etc. Christopher is also a really smart marketer and all around decent guy. And he once said I was one of the few marketers on Twitter that had any integrity.

Twitter 190

Twitter Avatar Tumblr Blogger 190

Socialized

NOVEMBER 26, 2009

A few AR applications have been rolled out by progressive marketers and other organizations this year, but 2010 will be the year AR explodes. Some of the most interesting applications will be outside of marketing and promotion. Geekspeak marketing and lack of public awareness will hold AR back. PowerPoint is ubiquitous.

SocialText 250

SocialText Social Media Web 2.0 Astroturfing 250

Socialized

OCTOBER 26, 2009

Don’t rely too heavily on retweeting other people’s content. Get the sender’s permission before publishing DM content on the public timeline. Block people who tweet your Twitter name in connection with marketing and follower scams. These are the rules I’ve established for myself. Be relevant 90% of the time. Report spammers.

List 189

List Twitter Digg Publishing 189

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OCTOBER 23, 2009

I was at HP from 2004 to 2007 and one year I was fortunate enough to be a judge at the company’s OneVoice marketing awards. First, it’s much healthier to have a competitive marketplace instead of a monopoly in which Google owns all the world’s content. HP has a huge advantage over Google in an endeavor like this.

Google 113

Google Web 2.0 Library Buy 113

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JULY 3, 2009

As the author of a book, I also understand the need for copyright protections for commercial content. The effect of the use upon the potential market for, or value of, the copyrighted work. Either practice is more like reporting than reproduction, and would involve the “copying” of relatively small percentages of the content.

Fair Use 184

Fair Use Web 2.0 Guidelines Policies 184

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SEPTEMBER 22, 2009

It’s good to be inside Facebook because you have access to its 300 million users and a host of ways for those users to share your content and interact with your page. Add this to the list of ways Facebook is sounding a little like the AOL of yore: Astounding growth in user base with dominant market share. Walled garden.

Facebook 162

Facebook MySpace API Policies 162

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DECEMBER 6, 2009

On the whole, I agree with its contentions. If, on the other hand, you are in marketing, public relations, or even accounting or real estate, your writing is meant to convey something. But I think it’s “dangerous.” for whom language is primarily a mode of artistic expression.

Real Estate 193

Real Estate Microsoft Software Class 193

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OCTOBER 24, 2009

based interactive marketer Rosetta, found that 59% of the 100 leading retailers, including Best Buy, Kohl’s and Wal-Mart, are using Facebook. Use it as a standalone communications channel, with a unique charter and frequently refreshed, unique content not available elsewhere.

Facebook 199

Facebook Tips Web 2.0 Retail 199

Socialized

OCTOBER 29, 2009

Theft of editorial content. Ours is supposedly a free market economy, but we also have checks and balances so that everyone from the soup kitchen to the boardroom is protected from abuse. Of course this is for regular employees, not contractors. Illiteracy.

Journal 170

Journal Digg Analysis Research 170