Boosted Posts vs. Ads: Tips for Facebook, Instagram, LinkedIn
Hootsuite
MARCH 27, 2024
No tricks or boring tips—just simple, easy-to-follow instructions that really work. The main difference that identifies a boosted post vs ad is that boosted posts generally (but not always) start as organic content. Other social ads are created from scratch using business tools like Meta Ads Manager or LinkedIn Campaign Manager.
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