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How (and Why) to Map Your Company’s Digital Landscape

Webbiquity SMM

Facebook / LinkedIn / Google Plus metrics (i.e. These are the journalists, bloggers, analysts (industry or financial) and others who can help amplify your content, spread your story, and lend credibility to your messages. Find relevant groups on Facebook and LinkedIn.

Vocus 184
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Best Practices for Using Social Media Listening to Improve Your Marketing Strategy

Social Media Strategies Summit

The use of the word “social” is a little misleading because it’s not limited to platforms like Facebook and LinkedIn. Forums and messaging boards devoted to the hobby were also awash with people discussing migraine treatments. Do they behave exactly the same as your existing audience, and engage with the same content?

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Visibility is More About Social Than Search

Proactive Report

Site Optimization : There is a lot more to this now than just keyword research and writing good content. Social content is one way to keep your site alive and fresh. In addition to editorial “blog” content and social media content, consider developing content on the maddafella.com domain. It’s worth it!

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12 of the Best WordPress Guides, Hacks and Plugins of 2010

Webbiquity SMM

WordPress is no longer just the leading blog platform , but is now the most popular open-source CMS (content management system) as well. Zeke Camusio shows that WordPress isn’t just for blogging; it can also be used to build an e-commerce site, social network site, image gallery, email auto-responder system or message board.

WordPress 182
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How to Integrate Social Media into Your Website with a Homeland Embassy Strategy

Convince & Convert

Is it okay for a company or brand to engage on Facebook, Twitter, and Linkedin but be antisocial on their own website? He could use that content to draw in more traffic, and more traffic meant more sales. On your own website, you lure new visitors with content. Or do they need to socialize their homeland as well?

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LinkedIn Groups: How to Create, Join, or Manage Them

Hootsuite

If you’re the sort of person who likes to both work hard and play hard, LinkedIn groups are going to be right up your alley. While your LinkedIn page or profile is a place to get down to business, LinkedIn groups are a chance to (digitally) mix and mingle. What are LinkedIn groups? social media marketing!)

Groups 143
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Get Your Social Media Story Straight | Blogging and Content.

Convince & Convert

If Your Story is Inconsistent, At Least Leverage Your Content Ouch. But, it’s widely disparate content usage across social outposts that’s the real mystery. Unfortunately, the same lack of content leverage applies to photographs as well. Why isn’t the Manifesto it’s own tab? Your Web site. At a minimum.