Jeff Esposito

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Kiddie iPads, Headshot Fails and personal branding

Jeff Esposito

19 Reasons Your LinkedIn Headshot May Be an Epic Fail – check out this list and silently nod if your profile picture on LinkedIn or any other social network falls into these categories. Not only is it filled with great content, but I dare you not to laugh in the intro. Kind of cool, but kind of scary at the same time.

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Measuring Social Influence

Jeff Esposito

According to Klout.com, “Every time you create content or engage you influence others. The Klout Score uses data from Twitter, Facebook, LinkedIn, and Foursquare in order to. Just in the last year, Klout has begun to reward influencers with things likeSubway gift cards and exclusive content.

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Three Reasons Why Executives Should Tweet For Themselves

Jeff Esposito

1) It’s refreshing to read unscripted content, ideas and opinions from today’s corporate leaders. Jasin, follow her on Twitter @IowaHawkeyeMeg or connect with her on LinkedIn. I did a lot of research on this topic and came up with five honest reasons that C-suite executives should Tweet for themselves.

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Why I am not sleeping on Google+

Jeff Esposito

Sure it’s 40 million user-base is dwarfed by those of Facebook, Twitter and even LinkedIn, but none of them have the user base of Google. The one thing that I think shows promise is that companies of all sizes can cater a content experience to users by segment by using the Circles functionality. Think I am wrong? Think again.

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