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What's your social currency?

Akamai Marketing

By taracoomans – April 4, 2011 Posted in: Content , Featured , social media Photo credit: BaronBrian 97 Million people use Twitter. Yet, according to HubSpot, brands who connect via the social sphere see a direct impact on sales. This is all about content. 640 Million on Facebook. Million users on YouTube.

Lurker 203
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20 Ways to Generate ROI from a Corporate Blog

Webbiquity SMM

Through a blog, marketers become publishers, providing their audience with relevant and valuable content. Publishing has historically relied on advertising, or sponsorships, to pay for content production. Make your content easy to share by including social sharing buttons on your blog posts. Generate webinar registrations.

ROI 191
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10 Ways to Increase Return Rates on Your Blog

Kikolani

If you wish to take action and motivate returns, you may need to adjust your content and the layout of your blog. It’s most important to synchronize your blog content to social profiles, so if you are on WordPress you might consider using Walleria or Sexy Bookmarks. Ask for content suggestions. However, less is more.

Klout 122
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Influencers Are Real, But they’re Not Always Who You Expect

ProBlogger

Content sharing frequency. I asked takers how often then shared content with their friends. I found that people who were on Twitter tended to share content more frequently. He would never show up on any Klout report. Those bleeding edge social media users were clearly more influential.

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The Nifty 50 Top Women of Twitter for 2011

Webbiquity SMM

Her Connect the Docs blog—frequently featured on the B2B Marketing Zone —is a platform for her own thought leadership content as well as frequently solicited insights from other B2B bloggers. Director of Sales for @ klout. Amber Buhl. Jenara Nerenberg. Rebecca Corliss. She’s also a founder of a cappella group Common Sound.

Twitter 279
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28 (of the) Best Twitter Tips, Tools and Tactics of 2012 (So Far)

Webbiquity SMM

How can you stand out among all the chirping, build your Twitter presence, grow your following, and get your content promoted? Jon Elvekrog details “four concrete strategies to use social advertising to deepen your brand impact on Twitter” for brands, among them getting your content “in front of connected fans.

Tools 203
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9 Ways to Measure Content Marketing Success

Writtent Blog

Are you reaching your content marketing goals? Assuming the majority of your content is web-based, the backbone of your content measurement should revolve around your website analytics. Once you’re comfortable with these five, you can expand to look at other measures of content engagement and user experience. Crawl rate.

Content 103