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How to Find Your Audience on Social Media

Social Media Strategies Summit

You spend time planning and creating content for multiple social media platforms. When HubSpot asked social media marketers about their biggest challenges, “ reaching our target audience ” came in second place, only behind “ creating engaging content.” This is a massive issue for many brands. Sound familiar?

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How to Run a Social Media Competitive Analysis

Social Media Strategies Summit

Social media is a cut-throat world. But it’s not all bad news because those same rivals can be a major source of inspiration for your own social media strategy, helping you identify new opportunities and close gaps in your content calendar. Read on to learn how to run an effective social media competitive analysis.

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9 E-commerce Social Media Marketing Tips for 2024

Social Media Strategies Summit

of internet users aged 16 to 64 use social media, spending an average of 2 hours and 23 minutes daily browsing social networks. So, whether you want to up your e-commerce social media game or ensure you’re getting the basics right, here are the tips and best practices you must follow in 2024 and onwards.

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How to Create a Content Calendar for Your Social Media Marketing Strategy

The Social Media Hat

Discover how to create a content calendar for your social media marketing strategy. The post How to Create a Content Calendar for Your Social Media Marketing Strategy appeared first on The Social Media Hat.

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The Content Marketing Survival Guide: How to Navigate the Wilds of Social Media

Use this guide to inspire your creativity and ignite more successful and sustainable social media conversations.

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The Content Pyramid, How To Structure A Successful Blog

The Social Media Hat

The Content Pyramid helps conceptualize how your blog posts will work together to support a Content Marketing Strategy. The post The Content Pyramid, How To Structure A Successful Blog appeared first on The Social Media Hat.

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Social Media Marketing Goals and How To Achieve Them — Five Tips

Webbiquity SMM

Goal-setting is the foundation of any successful social media (or any other type of) marketing campaign. With 93% of marketers leveraging social media for increased brand exposure, it’s vital for businesses to identify ways to stay ahead of the curve. What are the potential benefits, and how will they be measured?