Google Launches New 'Related Search for Content' Ads to Help Improve On-Site Engagement
Social Media Today
MARCH 16, 2022
The new, privacy-friendly ad option provides another way to increase engagement on your site.
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Social Media Today
MARCH 16, 2022
The new, privacy-friendly ad option provides another way to increase engagement on your site.
Adam Sherk
NOVEMBER 20, 2014
Google Panda was designed to go after sites with a high volume of thin or low-quality content (among other things) in an effort to improve the overall strength of the search results. But the unfortunate reality is that with just about every Panda update well-established brands with good content get caught in the filter.
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Adam Sherk
DECEMBER 9, 2014
Google News has been in the news itself lately, from European efforts to impose taxes to questions about its value and even suggestions for giving it a full redesign. But I was curious how much news search traffic sites are currently receiving and what percentage of total search traffic it represents. Jan-Nov 2014) Percentage of.
Adam Sherk
DECEMBER 3, 2013
Whenever I do a presentation on Google+ for publishers I mention that quite a few news and content brands are among the most followed pages. The point being that Google+ does indeed offer good opportunities for audience development, engagement and content promotion. The Most Followed News and Content Sites on Google+.
Jason Yormark
JULY 17, 2018
Finding reliable stock photo sites with great images for all of your social media and content marketing needs can sometimes be quite the pain. Whether it’s finding images that relate specifically to your content, or you just want something that doesn’t scream STOCK PHOTOGRAPHY! Facebook posts with images see 2.3X
Jason Yormark
JULY 17, 2018
Finding reliable stock photo sites with great images for all of your social media and content marketing needs can sometimes be quite the pain. Whether it’s finding images that relate specifically to your content, or you just want something that doesn’t scream STOCK PHOTOGRAPHY! Facebook posts with images see 2.3X
Sprout Social
JULY 25, 2023
Google Analytics (GA) offers solutions to these multi-pronged questions around social media analytics. Read on to find out how Google Analytics for social media helps with stronger reporting. Why use Google Analytics for social media measurement? It’s critical to track how well your brand awareness campaigns are running.
The Realtime Report
AUGUST 27, 2021
Content Marketing Strategy. While there is a lot that goes into making a website a “success”, content marketing is a huge part of the puzzle and requires careful and thoughtful planning and execution. What this means is that you have links to your website placed on third party sites. Does the Site Have Any Broken Links?
Adam Sherk
JANUARY 9, 2013
Which news sites get the most engagement on their Google+ pages? It’s been a year since I took an early look at engagement rates for news organizations on Google+ , so I thought I’d revisit the topic and do a fresh comparison. So I also compiled the total engagement counts for all of the Google+ pages.
Sherrilynne Starkie
FEBRUARY 15, 2018
Top Five: Google Analytics introduces new 'Audiences' report. Google Analytics Introduces New 'Audiences' Report. Google is rolling out a new report in Analytics which analyzes a website’s custom audiences. The new feature, which begins rolling out this week, g ets people to share more personal content. followers .
Adam Sherk
DECEMBER 14, 2010
I saw Malcolm Coles’ post on Google’s reading level scores for UK newspapers and thought it would be fun to do the same thing for US news sites. Last week Google released a new search filter that allows users to refine search results by reading level. So what reading level does Google assign to major news sites in the US?
Small Business Mavericks
MARCH 25, 2012
Google have added two new features to their Analytics tool. These are two areas that we know Google are keen to include in their search algorithms. The new tool added to Google Analytics makes it easy to see at a glance how a page is performing over time. Google Analytics is by no means a comprehensive analytics tool.
Buffer Social
JANUARY 15, 2024
Inaccurate, packed with "filler," or completely AI-generated — bad B2B (business-to-business) content is easy to spot and even easier to find online. But what makes B2B content good ? According to one study, it also costs over $50 billion annually due to wasted resources alone. Tough question. Interview them.
Adam Sherk
JANUARY 23, 2013
The news of layoffs at StumbleUpon reminded me that in compiling some year-end social media referral data I’d noticed that a number of sites had experienced declines in StumbleUpon traffic. The examined sites can be roughly divided into five main categories: food, home, fashion & beauty, health, entertainment and news & tech.
Waxing UnLyrical
SEPTEMBER 12, 2019
Content marketing is all the rage, and for good reason: it works. With 70% of internet users saying they’d prefer to learn through content rather than ads , content marketing makes perfect sense. Still, there’s a lot more that goes into content marketing than simply writing a blog about a new product.
Social Media Today
AUGUST 18, 2022
The updates take aim at aggregator sites that are purely designed to match with common search terms.
Buffer Social
JULY 12, 2023
When I started my business, I was far from a content strategy or digital marketing expert. I launched BAUCE Magazine with an English degree and a dream: To create a lifestyle site that would help women from disadvantaged backgrounds attain wealth, build their empires, and look good while doing it.
Social Media Strategies Summit
MARCH 6, 2024
You spend time planning and creating content for multiple social media platforms. When HubSpot asked social media marketers about their biggest challenges, “ reaching our target audience ” came in second place, only behind “ creating engaging content.” Knowing their interests will help you craft more engaging social media content.
Sherrilynne Starkie
MARCH 14, 2018
Here’s five content marketing tricks to improve content marketing initiatives. As in most professions, an experienced social media consultant knows certain tricks of the trade to content marketing work better, faster, easier. Trick 2: Repurpose content. Luckily there many automation tools for content discovery.
Social Media with Romona
JANUARY 30, 2020
How To Install Google Site Kit Plugin for WordPress As a small business owner, you should be paying attention to how people are finding your… Read more. Read to stay up-to-date on the best practices of social media marketing, email marketing, online marketing, affiliate marketing, and personal branding.
Convince & Convert
OCTOBER 5, 2013
In this edition of The Baer Facts, I talk with Kyle Lacy of ExactTarget about the impact of Google’s big changes on content strategy and content marketing execution. As you no doubt are aware, Google announced that they have significantly changed the algorithm that determines search results.
Techipedia: Tamar Weinberg
JULY 10, 2012
With the changes that Google is making, content – quality content – is more important than ever. But you shouldn’t want better content just for the sake of Google. Don’t forget that customers, potential customers, media, and potential business partners are all visiting your web site.
Bill Hartzer
MAY 9, 2011
We all have issues with our web sites at one time or another. Certainly when designing, programming, developing, and optimizing our web sites we try to make sure that we follow the industry’s best practices. But that doesn’t always happen, even if you are Google. link] ) rather than specific files.
SocMed Sean
JULY 11, 2018
I’d like to get more referral traffic, but I’d rather focus on writing for my own blog, rather than giving my content away to others. Am I being selfish about my content? Are the back-links from other sites worth it? Here’s what my Google Analytics looked like last month: Yep.that’s right.
Idaconcpts
MARCH 5, 2011
In a move “to encourage a healthy web ecosystem,” Google recently announced a major change to its search algorithm – a move to devalue so-called “content farms” that primarily copy content from other websites, and sites that offer little or no value-added content for users.
BeingOptimist
OCTOBER 18, 2023
In the ever-evolving world of digital marketing, the fear of Google penalty, mainly due to ‘Bad backlinks,’ looms large. These penalties can severely impact your site’s observability and rankings on the SERPs or search engine results pages. Use tools and services to set up alerts for suspicious or toxic links.
Small Business Mavericks
MARCH 21, 2014
If you haven’t heard of Google’s Webmaster Academy, don’t worry. Google Webmaster Central, however, recently announced that new content has been added to the educational program for webmasters. There does seem to be some useful content at Webmaster Academy. Communicating with Google about your site.
The Realtime Report
JUNE 27, 2020
7 Ways To Get On The First Page Of Google. If you have just set up your website, you may be wondering why your work of art isn’t featuring on the first page of google. If you aren’t sure where to start with getting you website on the first page of google, fear not we’re here to help. Gear Your Site For Mobiles.
Bill Hartzer
FEBRUARY 23, 2016
We just got word that Google’s AMP ( Accelerated Mobile Pages ) project is live. That means that if your website can serve up Accelerated Mobile Pages (AMP) versions of your content then you will probably see more traffic from mobile. Google will be encouraged to show your site more often in the mobile search results.
Pam Moore
JULY 5, 2017
What content is converting to real business? What content is producing the most leads? What content your audience likes? What content is truly engaging your audience? What content your audience is ignoring? How your blog and website visitors are finding you and your content?
Hootsuite
JULY 22, 2020
Today, we’re looking at one of the simplest and most direct ways to stay in touch with your customers: Google My Business posts. Google serves 5 billion searches for “restaurants” alone every month. Unlike content for the other big social platforms, your Google My Business posts are designed for people who are already looking for you.
Kikolani
MARCH 10, 2010
This a guest post from Duncan, an internet marketer who blogs about everything from on-site optimization to finding the best links on the net. Duplicate content is a hot topic at the moment, with much speculation about if it can harm your site, or if you can actually benefit from scraping content from other sites and placing it on your own.
Adam Sherk
APRIL 3, 2013
Sponsored content in various forms is growing in popularity as publishers seek additional sources of revenue. This topic has been in the news recently with Google first issuing a reminder that any links within sponsored content should not pass PageRank. Sponsored Content Compliance. Sponsored Content Compliance.
Kikolani
NOVEMBER 8, 2016
From ThinkWithGoogle about Mobile Site Design. But what makes a good mobile site? To answer this question, Google partnered with AnswerLab to research how a range of users interacted with a diverse group of mobile sites. Never Run Out of Blog Post Ideas: 25 Content Marketing Resources. Recommended Posts.
Buffer Social
OCTOBER 24, 2023
Yet here I am, with a (small) content marketing agency, selling services to companies, including series A startups and tech enterprises, and making a six-figure dollar income each year. After all, most leads consume three to four pieces of content from a vendor before engaging with their sales team.
Small Business Mavericks
FEBRUARY 26, 2011
» Content Farms: Did Google Go Far Enough? Thursday, Google introduced a new algorithm to reduce the rankings of content farms in its search results. Indeed, did Google go far enough? 3 result was from eHow, which is on Google’s list of “content farms. Pardon the digression.
agora pulse
SEPTEMBER 30, 2020
But seasoned social media managers know how to stand out with different types of content. Table of Contents. The first step is creating an effective Twitter posting and content-sharing strategy. Create In-Depth Content Using Twitter Threads. Has your social media agency avoided Twitter? After all, it can be chaotic.
Razor Social
DECEMBER 1, 2020
You ran Google Page Speed Insights test and you got a low score but the stats displayed are a bit confusing? Google wants to provide the best possible user experience to users. Google wants to provide the best possible user experience to users. What is Google PageSpeed Insights? Wondering if your website is fast enough?
Webbiquity SMM
JUNE 21, 2022
Use their work desktop PC to search for more information about a product on Google. Check their Amazon app or social media sites for reviews from other customers. Use their smartwatch to make a payment via Google Pay. Create On-Site SEO Content. On-site SEO content absolutely must be high-quality, original content.
Adam Sherk
FEBRUARY 17, 2010
But at this early stage, how strong are the marketing opportunities for news sites? Sharing and discussing content is a key component of Google Buzz, so it’s a natural fit for article promotion and audience development. To what degree that happens depends on how well Google does at improving the interface and functionality.
Ignite Social Media
JANUARY 7, 2019
Creating amazing content sounds like the easiest, yet most difficult task you could attempt. Some would assume you just sit in front of a computer screen and cool content just appears in an hour. If you want to create amazing content, most people need specific tools and inspiration in the process. Well, that rarely happens.
Social Media Strategies Summit
FEBRUARY 1, 2024
But it’s not all bad news because those same rivals can be a major source of inspiration for your own social media strategy, helping you identify new opportunities and close gaps in your content calendar. Step #1: Identify Your Social Media Competitors Google might seem like an odd place to start a social media audit.
Janet Fouts
NOVEMBER 17, 2011
Sure Google+ can be a powerful tool to share your message with, but this network is in it’s infancy, and with millions of users your message can be left largely unheard unless you have created circles who care about what you have to say and will share it with their own circles and help you get the word out. Who is re-sharing you?
BeingOptimist
JANUARY 22, 2022
There’s text and image plagiarism that can affect a website’s ranking, but there’s also the kind of plagiarism that happens when someone steals content without even trying to rephrase/quote it. It is important for publishers to be aware of what kind of content they put on their site.
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