Convince & Convert

APRIL 15, 2016

It’s amazing how our mind is reshaped by the information it grabs every minute. The way our mind acquires, operates, and responds reminds me of the Google Knowledge Graph. Google Knowledge Graph is the largest warehouse of knowledge in digital history—and it’s doing it with your help. What Is Google Knowledge Graph?

Google 60

Google Wikipedia Content How To 60

Keyhole.co

NOVEMBER 13, 2023

In this ever-scrolling world, optimizing content on this platform is more important than ever for maximum reach. But how do you ensure your content stands out in viral videos? It is becoming more and more popular for search, with 40% of Gen Z using TikTok for search instead of going to Google Maps or Search.

SEO 52

SEO Content Hashtag Trends 52

Buzz Marketing for Technology

JULY 24, 2008

Google Guide is an online interactive tutorial and reference for experienced users, novices, and everyone in between. I developed Google Guide because I wanted more information about Googles capabilties, features, and services than I found on Googles website. Cheat Sheet (2-page quick reference).

Google 280

Google Features Overview How To 280

Harp Interactive

APRIL 20, 2010

The more that relevant websites link to your website, the better Google likes you. Similarly, when a website links to your website, Google considers it a recommendation or a vote of confidence and increases your ranking. The best way to get back-links is to create valuable content; create it and they will link!

Directory 326

Directory Google NoFollow URL 326

Sprout Social

MARCH 30, 2020

When we take to Google or social media, we already have questions in our head (think “How do I do __?” What’s the goal of content marketing, anyway? Here, almost 200 marketers agree on the 15 content marketing goals every program should set and achieve: [link]. We’re curious creatures, after all.

Content 140

Content Case Study Sample Samples 140

Waxing UnLyrical

FEBRUARY 26, 2013

Have you ever wondered what compels people to share content on their social networks? Facebook insists it has the answer: write better content. A Harvard marketing professor named Thales Texeira has done some recent studies of content virality and sharing. In other words, the bandwidth for content consumption is fixed.

Content 256

Content Study Flickr Advertising 256

Ignite Social Media

JUNE 14, 2023

Even Google acknowledged that almost 40% of young users used social media to look for a place for lunch instead of Google Maps. Given that, we need to think about in a search engine optimization (SEO) mindset as we create social content. This principle holds true in the realm of social media marketing as well.

Hashtag 152

Hashtag Social Media Strategy UGC 152

Convince & Convert

FEBRUARY 17, 2013

It unveils a new marketing approach for the age of information overload and mobility, and I need your help making it a smash hit. What if you decided to inform, rather than promote? Youtility is massively useful information, provided for free, that creates long-term trust and kinship between your company and your customers.

Strategy 150

Strategy Marketing Hubspot Case Study 150

Sprout Social

JANUARY 24, 2024

Reach refers to the number of people who saw your content. Impressions are the number of times your content was shown or viewed, regardless of whether someone interacted with it. Audience growth This metric refers to an increase in the brand’s social media followers due to influencer collaborations.

Metrics 100

Metrics Influencer Marketing Survey 100

Convince & Convert

JUNE 11, 2014

Over the past couple of years, I’ve been working on the best practices for running campaigns on Google+ and how, as Chris Brogan would say, we can make our buyers the hero of the story. Google+ campaigns are a great way of building trust and relationships with the people who may well become your brand advocates. I use Google Circles.

Campaign 162

Campaign Google Case Study Badge 162

SocMed Sean

MAY 8, 2019

To help businesses understand how the combination of SEO and digital paid media (often referred to as PPC since it is usually paid for on a “pay-per-click” basis) can help you and how to navigate some of the perils, here are a few tips to consider. This is referred to as your organic content strategy, or SEO.

SEO 239

SEO Strategy Tips Marketing 239

Keyhole.co

JULY 20, 2023

Yes, Google Alerts is that free tool that has become the first choice for many marketers out there, especially newbies to the monitoring world. Like every free tool out there, Google Alerts lack loads of intuitive features. Why should you look for Google Alerts alternatives in the first place? Probably not!

Industry 52

Industry News Google Brands 52

Oktopost

DECEMBER 5, 2022

Backlinks are the backbone of SEO, but Google does not consider backlinks from social media websites as strong as other links. Extend your content marketing reach. Improve ranking on Google with local SEO. SEO and SMM work with content and can be effectively combined for content marketing. Social signals.

SEO 115

SEO Social Media Reputation Real Estate 115

Small Business Mavericks

JUNE 10, 2015

Neil Patel wrote a great blog post at Search Engine Journal about why some websites rank well in Google even though their pages aren’t optimized. Google has enough information to compare other results on pages 8, 9, 10, and 11, and if your CTR is well above other comparable sites, you’ll move up.

Google 70

Google Content Journal SEO 70

Bill Hartzer

APRIL 16, 2014

But apparently GoDaddy is being accused of releasing personally identifiable information (a woman’s email address) to someone who she’s accusing of being a spammer. GoDaddy’s abuse policy is this: “Go Daddy.com does not allow illegal content on our customer’s websites. Now this is bizarre.

Domain Name 87

Domain Name Policies Hosting Privacy 87

Sprout Social

JANUARY 26, 2023

Through Google search? Table of contents: What is referral marketing Why referral marketing is important How does referral marketing work Referral marketing strategies Types of referral marketing What is referral marketing? Or, you could offer a loyalty program where customers receive rewards points for referring you to their peers.

Discount 126

Discount Marketing How To B2B 126

Sprout Social

AUGUST 8, 2023

Learn more about what TikTok SEO means, ranking factors to keep in mind for your videos and how to create content that will rank well on TikTok. This is often used in reference to Google and the web pages that appear in search results. For example, this article is an example of a piece of content optimized for traditional SEO.

SEO 93

SEO How To Hashtag Engineering 93

Proactive Report

OCTOBER 30, 2023

Generative AI services like ChatGPT can be incredibly helpful for research and drafting content. The trick to getting good content from an AI service is to learn how to write excellent prompts. Optimized AI content wins every time. Use a friendly, informal tone of voice. Never use it straight from AI.

Trends 72

Trends Marketing Wikipedia Survey 72

Oktopost

SEPTEMBER 12, 2023

Intent data is information about the online behaviors of your prospects and evaluates their interest in purchasing your product or service. Zero-Party Data Zero-party data is information that online users voluntarily provide to businesses. But there’s a whole pool of information sitting in silo that is invaluable to your strategy.

Data 124

Data B2B How To Metrics 124

Kikolani

DECEMBER 8, 2015

If your website is receiving reduced web traffic or the present strategy in place is not working as efficiently as it once did then you probably have been penalized by Google. Every web portal has to abide by Google’s webmaster guidelines to reach amongst the top ranking in search engine results. Why did we get the Penalty?

Google 82

Google Domain Name Directory Engineering 82

Proactive Report

JULY 28, 2014

Some people regard the fact that you can post content online anonymously as one of the Internet’s greatest attractions. Google doesn’t think so. Trust is the X-factor that bulletproofs your site from Google slaps and algorithm updates. Trust is the X-factor that bulletproofs your site from Google slaps and algorithm updates.

SEO 69

SEO Google Reputation News 69

Razor Social

MAY 18, 2017

Google Analytics is without a doubt one of the most useful tools available to help you gain insight into your online marketing performance. So go ahead, log into your Google Analytics account and click the Admin tab at the bottom of the menu on the left. Account Level Settings. The Basic settings include your account ID and name.

Analytics 110

Analytics Google URL Adwords 110

Adam Sherk

JULY 9, 2013

Mining keyword research, analytics and competitive data to identify new evergreen content opportunities does not always get the attention it deserves from busy editorial teams, despite this being an area with considerable upside for publishers. Keyword Research for Content Planning.

Research 183

Research Content Hitwise Adwords 183

Oktopost

NOVEMBER 30, 2023

Dark social refers to sharing online content through private channels such as DMs, messaging apps, email, or other non-public platforms. And if our data is flawed, we won’t know which channels are best to invest in or which content resonates most on which networks. If so, that share constitutes dark social.

Forums 62

Forums Reddit Analytics Sentiment 62

Bill Hartzer

OCTOBER 12, 2013

Google is updating their Terms of Service on November 11, 2013. If you follow a business on the Google+ social network, there is a chance that your endorsement could be used in an advertisement for that business, elsewhere on the web. Here is the email that is being sent out by Google. October 11, 2013. What’s Happening?

Google 153

Google How To Avatar Embedding 153

The Social Media Hat

JUNE 20, 2016

Blogging Who, What, When, Where and How: Analyzing the Consumption of Content. You have invested a great number of hours and resources to create detailed and thoughtful content that bolsters your online presence and gets your website more visitors, but there are a few questions that need to be answered: Who is reading it? Demographics.

Content 108

Content Metrics Analytics Mobile 108

Waxing UnLyrical

FEBRUARY 20, 2015

Ah… content marketing. “Let’s do some content marketing!” When content marketing lets you down. The content is primarily New Jersey-focused. Don’t give conflicting information! Well: If I like their content, I might refer them to someone who might indeed hire them.

Content 100

Content Marketing Consultant LinkedIn 100

Bill Hartzer

SEPTEMBER 10, 2013

No website owner wants to log into Google Webmaster Tools and see an unnatural link warning from Google. From what I am seeing, many of these unnatural link warnings and manual penalties from Google are a result of having participated in advertorials. How Google Identifies Advertorials. First, a little background.

Google 146

Google NoFollow URL Engineering 146

Convince & Convert

NOVEMBER 30, 2023

Social media listening strategy provides a goldmine of data for you to create a better-informed advertising strategy. Make sure you have a solid CRM solution that collects information from your social media analytics platform and saves all the records. It always helps a brand look more relatable and trustworthy!

Advertising 105

Advertising Social Media Strategy Tools 105

The Realtime Report

APRIL 12, 2023

For example, Google has introduced Bard, a conversational AI service that can understand natural language queries and provide relevant answers. SEO involves various aspects such as keyword research, content creation, link building, technical optimization, and user experience optimization.

SEO 91

SEO Engineering Conversation Research 91

Bill Hartzer

NOVEMBER 20, 2023

With the social media user at the forefront of its design philosophy, Doba Direct presents a reimagined monetization process for content creators. But that’s not all—enhance your financial success by engaging in in-app tasks such as referring new users, daily check-ins, and content sharing.

Influencer 94

Influencer Social Media Curation Policies 94

Razor Social

OCTOBER 11, 2017

There’s no better way to drive massive traffic to your website than consistently creating amazing content. Everybody is producing content to gain targeted traffic and get their brand known! So how do you stay ahead of your competition in the content marketing game? Content plus tools equals higher ROI!

Tools 111

Tools Tips Content Marketing 111

Convince & Convert

AUGUST 22, 2012

Is so, you have probably relied on Google Analytics. Here’s a rundown of classic and new tasks you can perform in Google Analytics to demonstrate social media’s impact. Understand how visitors from social act in ways that is similar or different from visitors from other sources like search, direct and other referring sites.

Analytics 147

Analytics Report Social Media Google 147

Convince & Convert

MAY 19, 2016

Either way, I’ve got you covered—no charge—because either way, it’s all about your content. Compelling content propels people down your sales funnel faster, increasing your velocity—which should be a KPI for all CMOs. The secret to increasing your velocity is to craft compelling content for each step of your sales funnel.

Drupal 94

Drupal Content Case Study Statistics 94

Socialmedia.biz

JUNE 30, 2016

Today’s thought leaders cannot be successful without smart sharing of great content published by others. Regularly providing powerful, influential and valuable information inspires your audience to trust you and to consider you a go-to resource. Challenge #1: Sharing links to others’ sites means losing the audience.

Curation 68

Curation Content Aggregator Badge 68

Hootsuite

JUNE 28, 2023

Dark social is sharing content or mentioning brands on private social media channels, including through direct messaging, email, private groups, and more. Private social media channels , such as closed Facebook Groups, private subreddits, or personal profile content shared only with friends/followers. What is dark social? dark social.

HootSuite 120

HootSuite URL Analytics Forums 120

agora pulse

MARCH 25, 2020

1 thing you need to do is pause all scheduled content and take a step back to assess the situation. Understand all sides, and gather all the information possible, so you have a holistic view of the issue at hand. Check and potentially pause any scheduled content. What Social Media Managers Need to Do First in a Crisis.

Social Media 199

Social Media Social Media Management Issues Team 199