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Tool Tuesday: PostRank Analytics

Akamai Marketing

As a blogger, there are numerous tools at your disposal to track how your content is doing. Most obvious of these is Google Analytics. Another is the popular “Add This&# which also offers analytic information. Enter: PostRank. Its that we need a tool that does what it does really well.

Postrank 134
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How Google Instant Might Impact Your Small Non-Profit

Waxing UnLyrical

Image: Greig Christie via Flickr, Creative Commons Since Google Instant’s launch just over a month ago, digital marketers have been scrambling to figure out how search engine marketing strategies might need to change. So far, early research indicates little difference in the length of searches since Google Instant.)

Google 254
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Which News Sites Get the Most Social Media Engagement?

Adam Sherk

by Adam Sherk on October 6, 2010 It is safe to say that most news sites are now experimenting with various forms of user engagement and content promotion through social media. PostRank has a comparison tool that uses its Domain Activity API to measure total engagement based on user participation across multiple social platforms.

Sites 176
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Top 25 Blogging and Social Media Posts on Kikolani

Kikolani

This first list is a compilation of the top posts on Kikolani, as determined by PostRank ’s engagement analysis. 5 Types of Video Posts for Bloggers This post includes five types of videos and video posts that bloggers can incorporate into their blog to enhance their blogging content. What is PostRank? Blogging Tips.

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6 Critically Undervalued Social Media Success Metrics

Convince & Convert

The data used to calculate Klout continues to change (they added Facebook information recently), but I have found it to be the most reliable influence tracking metric. PostRank Analytics solves this problem. The best part of PostRank Analytics is the Engagement Score, which is sort of your Klout score for each blog post.

Metrics 159
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The Secret To Getting Attention

Twist Image

The reason getting attention is that much harder is because there are so many published outlets and so many places to get information (about anything). In the online world everyone and anyone is a publisher of content as well. This fragmentation has led to a fairly fragmented and niche audience for all publishers of content.

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5 metrics to track on Twitter

Akamai Marketing

How many people are talking about, distributing and sharing your information?&# I generally encourage my clients to measure engagement : defined as taking action such as conversation and information sharing. That will tell you what kind of information your audience craves from you. You need to find them and inspire them to act.

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