Sherrilynne Starkie

JANUARY 12, 2018

Social media and marketing news, information, trends and stats to set you up for a strong start to 2018. Facebook, Google, CES, BBC all make this week's list of top social media must-knows. Facebook’s answer to Amazon Echo and Google Home. Google Chrome to detect fake news with new AI extension. Sherrilynne Starkie.

News 262

News Google Statistics Trends 262

The Realtime Report

SEPTEMBER 8, 2023

How Content Writing Can Improve Your Business People are shifting from traditional means of advertising and adapting to digital media, therefore, web content has become more important than ever. Regularly updating your content is an excellent method of remaining current and competing for your target market’s attention.

Content 91

Content Engineering SEO Compete 91

Sherrilynne Starkie

JANUARY 18, 2014

Each New Year’s Day, people resolve to get organized once and for all, and for content marketers being organized can make the difference between being ‘good enough’ and ‘top notch’. Google Keep is a nifty little free app that can help lift a content marketing effort to the next level. Google’s new privacy policy.

Organization 314

Organization Google Policies Privacy 314

Buffer Social

JANUARY 15, 2024

Inaccurate, packed with "filler," or completely AI-generated — bad B2B (business-to-business) content is easy to spot and even easier to find online. But what makes B2B content good ? According to one study, it also costs over $50 billion annually due to wasted resources alone. Tough question. Interview them.

B2B 95

B2B Content Syndication SEO 95

Buffer Social

AUGUST 29, 2023

The world of social media and content marketing is a fast-moving space. For our Content team, in particular, we’re four people spread out across three timezones. Enter our content calendar. We also publish to social media every day of the week across six social media platforms.

Collaboration 85

Collaboration Template Templates Team 85

Writtent Blog

DECEMBER 24, 2023

Content marketing done right can be a powerful tool for promoting your website and business and for generating more leads. But all that content creation sure takes a lot of time–time you sometimes don’t have. Plus, after consistently publishing epic content for a while, the well of inspiration can dry up.

Curation 98

Curation Strategy Content Storify 98

Buffer Social

JANUARY 4, 2023

Have you ever tried a Google search that just wasn’t giving you the answers you were seeking? Despite its limitations – only having data up to 2021 and sometimes spouting wrong information – ChatGPT is an incredibly powerful tool that is poised to change the way content creators work. Meet ChatGPT.

Content 126

Content Newsletter Research Tools 126

Techipedia: Tamar Weinberg

MAY 15, 2012

The way content is shared today changes online marketing, putting content to the forefront of what users, companies, brands and products are about. Google+ has just won the People’s Choice award for social media at The Webby Awards presented by the International Academy of Digital Arts and Sciences. The Old Model.

Google 193

Google Content URL SEO 193

Hootsuite

NOVEMBER 30, 2023

That’s where content marketing comes in. By creating valuable resources, information, tools, and other forms of content for your audience, you make sure you’re top of mind when it comes time to make a purchase. Content marketing is a big job. Content marketing tools make that job significantly easier.

Tools 104

Tools Content HootSuite Marketing 104

Social Media Strategies Summit

MAY 11, 2023

User-generated content (UGC) is an invaluable tool for higher ed social media marketers , helping them level up their content creation capabilities while building brand trust. Meanwhile, 93% of marketers agree that consumers are more likely to trust UGC than brand-created content. What is User-Generated Content?

Education 174

Education Examples UGC Content 174

Social Media Strategies Summit

MARCH 6, 2024

You spend time planning and creating content for multiple social media platforms. When HubSpot asked social media marketers about their biggest challenges, “ reaching our target audience ” came in second place, only behind “ creating engaging content.” Start with the basic stuff: demographic information. Sound familiar?

Social Media 215

Social Media How To Survey Analytics 215

Convince & Convert

OCTOBER 5, 2013

In this edition of The Baer Facts, I talk with Kyle Lacy of ExactTarget about the impact of Google’s big changes on content strategy and content marketing execution. As you no doubt are aware, Google announced that they have significantly changed the algorithm that determines search results. tweet this ).

Google 167

Google Content Adwords Paid Search 167

Sherrilynne Starkie

OCTOBER 21, 2013

You might be unwittingly embarking on one right now thanks to Google. The change automatically affects Google+ users who are over 18 years of age, although users can opt out. It means that anyone who has ever clicked +1 or wrote a Google review could be featured in a ‘shared endorsement’ Google ad.

Google 265

Google Privacy Advertising Social Networking 265

Social Media Strategies Summit

MARCH 4, 2022

Brands serve consumers hours of content every day, and attention spans are getting shorter. With all these challenges, ensuring that your blog content attracts and engages readers is harder than ever. Fortunately, there’s a trick you can implement to ensure your blog content doesn’t scare off visitors.

Content 171

Content How To Software Examples 171

Hootsuite

SEPTEMBER 17, 2020

Using Google Ads might be the best decision you make for your business. People use Google to search 3.5 That’s where Google Ads comes in. Google Ads allow you to advertise and promote your products and services when users search relevant keywords. What is Google Ads? How Google Ads work. billion times a day.

Adwords 145

Adwords Google Campaign Cost 145

Waxing UnLyrical

SEPTEMBER 12, 2019

Content marketing is all the rage, and for good reason: it works. With 70% of internet users saying they’d prefer to learn through content rather than ads , content marketing makes perfect sense. Still, there’s a lot more that goes into content marketing than simply writing a blog about a new product.

Content 150

Content Marketing Case Study Study 150

Convince & Convert

NOVEMBER 16, 2023

I’ve been fortunate enough to be in the content world for just over a decade. In that time, I had never been to Content Marketing World. The shift from its traditional Cleveland venue seemed symbolic: Just as the venue changed, so, too, has the content landscape. The Evolving Content Universe “Content is changing.”

Content 78

Content Marketing B2B SEO 78

Buffer Social

JULY 5, 2023

My content and keyword research was limited to what I saw on search engine results pages (SERPs) for a long time, especially at the beginning of my content writing journey. For instance, I would look at the content ranking for a specific keyword and try to emulate it in my content.

Research 77

Research Google Newsletter Curation 77

Waxing UnLyrical

APRIL 11, 2013

Google recently announced it is killing off several of its services, which it does from time to time. This time though, Google cut services for a tool that isn’t just “popular.” ” Google Reader is the bedrock for how many people collect information on the Internet.

Google Reader 275

Google Reader Google RSS Tweetdeck 275

Buffer Social

JULY 27, 2023

🤔 Question : I want to improve the quality of my social media content, but the most popular advice is to create high-quality content to satisfy Google and other search engines. What advice do you have for consistently generating high-quality content for social media? What is high-quality content?

Content 76

Content How To Guidelines Research 76

Buffer Social

JUNE 8, 2023

We’re firmly in the Information Age, which means we can have 25 synonyms for a word within seconds and get a boatload of facts about anything else we can think of with the tap of a touchscreen. Have ever taken a firehose of information and distilled it down to just a few drops? That’s been my challenge.

Team 67

Team Features Organization Questions 67

Visually SM

MAY 19, 2020

The most popular of these web analytics tools by far is Google Analytics. Depending on your preference and marketing goals, there are many other tools to use as an alternative or in conjunction with Google Analytics to optimize your strategy. This information becomes essential in understanding how user behavior changes over time.

Analytics 130

Analytics Tools Strategy Content 130

Hootsuite

JANUARY 11, 2022

Google Analytics is an important tool for any digital marketer. Providing details about social traffic and conversions, Google Analytics social media reports are an important resource to help you prove social ROI. What is Google Analytics? What is Google Analytics? A note about Google Analytics 4.

Analytics 145

Analytics Google Social Media HootSuite 145

Social Media Strategies Summit

FEBRUARY 1, 2024

But it’s not all bad news because those same rivals can be a major source of inspiration for your own social media strategy, helping you identify new opportunities and close gaps in your content calendar. Step #1: Identify Your Social Media Competitors Google might seem like an odd place to start a social media audit.

Analysis 186

Analysis Social Media How To Hashtag 186

Social Media Strategies Summit

SEPTEMBER 30, 2021

Investing in high-quality content is always an excellent way of reaching, engaging, and offering value to your audience. Industry experts will argue that the best way to create content is to produce articles, videos, visuals, etc., And what type of content will work to engage the people inhabiting it? This is the decision stage.

Content 169

Content Overview Examples Resources 169

Hootsuite

MAY 9, 2023

In this example, your marketing content is the high-end cuisine. Just like restaurants need ways for customers to access the food, you need a plan to get that A+ content to your audience. Content distribution is how you serve your content to your customers. What is content distribution? Educational content.

Tips 98

Tips Content HootSuite UGC 98

Idaconcpts

MARCH 5, 2011

In a move “to encourage a healthy web ecosystem,” Google recently announced a major change to its search algorithm – a move to devalue so-called “content farms” that primarily copy content from other websites, and sites that offer little or no value-added content for users.

Google 146

Google Content Technorati SEO 146

Social Media Strategies Summit

DECEMBER 1, 2022

There were fewer platforms, and users were still attracted by the novelty of social, which helped content cut through. Today, marketers face various social media-related challenges, from figuring out the right platforms to post on to developing new content ideas and turning them into engaging posts. Planning Content In Advance.

Content 151

Content How To Film UGC 151

agora pulse

AUGUST 19, 2020

What is content curation? How does it differ from content creation? The Content Creation versus Content Curation debate has been around a while. But first, let’s be clear on content creation vs Content Curation. Now, let’s look at content creation vs content curation in terms of the pros and cons.

Curation 130

Curation Content Curata Flipboard 130

Hootsuite

DECEMBER 7, 2020

Knowing how to set up Google Analytics is the first step to understanding: Who your website’s visitors are. What content they want to see from your business. Google Analytics is absolutely free. However, setting up Google Analytics can be hard (to put it mildly). Why you need Google Analytics. The best part?

Analytics 145

Analytics Google How To Overview 145

Buffer Social

JULY 27, 2022

💡 We're hosting an exclusive webinar where we walk through 10 ways to gain customers with your Google Business Profile. Publishing regularly on your Google Business Profile. ’ or ‘since when could you post on Google?’ The Google Business Profiles for popular locations in London.

Organization 96

Organization Google Real Estate Review 96

Hootsuite

JULY 22, 2020

Today, we’re looking at one of the simplest and most direct ways to stay in touch with your customers: Google My Business posts. Google serves 5 billion searches for “restaurants” alone every month. Unlike content for the other big social platforms, your Google My Business posts are designed for people who are already looking for you.

Google 145

Google HootSuite How To Pluck 145

BeingOptimist

AUGUST 9, 2023

Have you added your website to Google Search Console? If not, this guide is for you where you would learn about how to add your website to Google search console step by step. See What’s Popular : With Google Search Console, you can see which parts of your website are the most popular. Isn’t that pretty cool?

Google 74

Google Domain Name Badge URL 74

Hootsuite

MAY 23, 2023

Let’s nail your digital content with content creation tools! Cheesy jokes aside, this list of digital content creation tools is a must-have for your digital marketing toolbox. Craft perfect posts in seconds OwlyWriter AI instantly generates captions and content ideas for every social media network. See what we did there?

Tools 107

Tools HootSuite Content Meme 107

Sprout Social

MAY 10, 2019

By becoming familiar with some of the latest YouTube statistics, you’ll help ensure your marketing strategy for video content is on a path to success. As YouTube stats for marketers go, that’s great insight into where you could be spending your ad budget, or at the very least maintaining an active presence through video content of your own.

YouTube 111

YouTube Strategy B2B Marketing 111

Justin Levy

JULY 6, 2010

Justin Levy Marketing and Social Media Home About Archives Contact Disclosures Newsletter Speaking My Obsession: The Consumption of Information Written on July 6, 2010 by Justin Levy in consumption , information 4 Comments - Leave a comment! I have a confession to make: I’m addicted to consuming information.

RSS 216

RSS Overview Journal News 216

Small Business Mavericks

MARCH 21, 2014

If you haven’t heard of Google’s Webmaster Academy, don’t worry. Google Webmaster Central, however, recently announced that new content has been added to the educational program for webmasters. There does seem to be some useful content at Webmaster Academy. Communicating with Google about your site.

Google 98

Google Content Module Guidelines 98