Oktopost

MAY 23, 2023

But anyone who has been involved in content creation for more than 5 minutes will no doubt be a little cautious around the copy-paste routine. Content is king, but only if it’s original – only if it finds a way to offer some unique, never-seen-before vantage point on a subject that interests the widest audience possible, right?

Social Media 91

Social Media Content Marketing ROI 91

Ignite Social Media

MARCH 18, 2024

However, while Duke certainly has some inherent advantages being one of the premier brands in college basketball, I believe their approach contains numerous takeaways that any social media marketer can apply, no matter what industry you’re in. ” For many brands, social media is still under-resourced as an afterthought.

Social Media 96

Social Media Marketing Nielsen Resources 96

Webbiquity SMM

FEBRUARY 16, 2021

In the last few years, as Instagram has reached 1 billion monthly active users , the platform has become a goldmine for marketers. Today, over 25 million businesses invest time and effort into creating Instagram marketing strategies for their companies to raise brand awareness, increase brand loyalty, and find potential customers.

B2B 259

B2B Examples Company Instagram 259

Pam Moore

FEBRUARY 24, 2018

There is no doubt 2018 is going to be a year of massive fear, shock, change and wasted time for even the smartest business and marketing leaders. By now we should know that when it comes to social media and digital marketing, the only guarantee we have is change. They think “oh we will just create more content, and we'll be fine.”

Feed 167

Feed Feedly Metrics News 167

Sprout Social

OCTOBER 11, 2022

In the face of limited resources, changing algorithms and congested feeds, an employee advocacy program is a social team’s greatest asset. Advocacy programs help social marketers extend their brand’s reach beyond their bandwidth—without additional paid spend. The pillars of a content strategy for employee advocacy platform.

Strategy 130

Strategy Content Curation Press Release 130

Keyhole.co

JANUARY 20, 2024

As any small business owner knows, marketing can be pricey. Big businesses can throw massive budgets at expensive marketing strategies, but small businesses just don’t have that luxury. So how can a small business create an achievable marketing strategy that gets results? The answer is Facebook marketing.

Small Business 100

Small Business Engagement Strategy Facebook 100

Pam Moore

JULY 13, 2020

SocialZoomFactor · How to Create Irresistible Content 10-Point Checklist. Though many marketers think the answer is to create mounds and mounds of content and publish it everywhere for everyone to MAYBE see, this is also not the answer. Is Your Content IRRESISTIBLE? You need irresistible content. Winning! :).

eBook 141

eBook Content Findability Template 141

Ignite Social Media

AUGUST 2, 2022

But with the growing influence of video content, at Ignite Social Media, we believe that most brands need to be taking a hard look at the platform. However, before you go head-on and start creating content, you need to understand that it’s not just about posting any random content and expecting results.

Strategy 175

Strategy Marketing Banking Influencer 175

Sprout Social

DECEMBER 7, 2021

Over the past year, social has increased its influence on trends , industries and even markets. So who better to predict the future of social media marketing than the people behind the profiles? Here are their predictions on what’s in store for the future of social media marketing in 2022.

Social Media 145

Social Media Marketing Social Media Management Trends 145

Pam Moore

JANUARY 30, 2018

It is imperative you take the time to understand these changes if you plan to do any business marketing on Facebook in 2018. Take a listen to episode #243 of the Social Zoom Factor podcast and learn how you can get a grip on not only the recent announcement, but also how to get a grip on your Facebook marketing in 2018. SoundCloud.

Feed 167

Feed Feedly News Facebook 167

Oktopost

APRIL 21, 2022

Social listening and content development might sound like two totally different areas of digital marketing, but the truth is that they’re more connected than you think. Companies that leverage social listening during the creative process can develop content that’s more relevant to their audience’s interests.

Content 118

Content FAQ Sentiment Hashtag 118

Later

SEPTEMBER 1, 2019

Leveraging user-generated content (UGC) on Instagram can be the key to curating a beautiful Instagram feed. . The tricky part is sourcing, collecting and reposting the right UGC — so that you’re always sharing top-quality content that’s aligned with your overall aesthetic. . How to Use User-Generated Content on Instagram .

Curation 68

Curation Feed Feedly UGC 68

Pam Moore

MARCH 19, 2019

Do you ever feel like you are spinning your wheels when it comes to developing and integrating your content marketing strategy and plan into your business and overall marketing initiatives, campaigns and programs to achieve your business and marketing goals? Bottom line, content marketing for business requires work.

Strategy 113

Strategy Content Marketing Template 113

Keyhole.co

APRIL 3, 2024

It has become a global powerhouse for real-time news, conversations, and marketing. As X continues to blossom, its role in digital marketing has become more salient than ever. However, understanding how to leverage X for marketing purposes is more complex than it might seem.

Strategy 52

Strategy Twitter Tips Marketing 52

Later

JANUARY 27, 2021

While Instagram is great for sharing creative and engaging visual content, it’s also an effective platform for driving traffic and sales. While Instagram is great for sharing creative and engaging visual content, it’s also an effective platform for driving traffic and sales. But don’t just take our word for it. The best part?

Feed 56

Feed Feedly Instagram How To 56

Hootsuite

NOVEMBER 23, 2020

Content curation is a valuable strategy for all content marketers. More than simply re-sharing content, curation is a way to provide extra value to your followers while highlighting your own industry expertise. What is curated content? What is curated content? Benefits of content curation.

Curation 145

Curation HootSuite Tools Content 145

Sprout Social

OCTOBER 19, 2022

If one thing remains true, it’s that there will always be a need for content. Think of content as the connection point between brands and consumers. As companies grow their brands, the need to communicate with consumers and attract new customers puts the demand for content at an all-time high. How to find content creators.

Campaign 103

Campaign Content How To Influencer 103

Firebelly

MARCH 5, 2018

If it wasn’t hard enough explaining social media in general to my mom, having to explain my job in social media marketing was an even bigger banana to peel. I gave mom a general overview of “The Facebook,” its ability to deliver current events and relevant news stories, to be a resource, and to connect with friends far and wide.

Social Media 151

Social Media Marketing Overview Feed 151

Sprout Social

OCTOBER 9, 2023

There are a few universal questions that keep CMOs up during the quiet hours of the night: How do we do more with fewer resources? When Lisa Cole, Chief Marketing Officer at Cellebrite, stepped into her role last year, these were the questions constantly on her mind. And how do we make a greater impact without burning out our teams?

Team 110

Team Examples Marketing Training 110

Sprout Social

JANUARY 4, 2022

It’s no secret that video is becoming a staple in innovative brands’ marketing strategies. Of those social media marketers who use video, 93% say it’s a vital component of their strategies. Social media video marketing statistics. 26% of marketers state that Stories are the most valuable type of social content.

Statistics 141

Statistics Social Media Video Marketing 141

Ignite Social Media

APRIL 16, 2019

In our digital age, the road to consumer’s dollars is paved with good content. Luckily, we’re here to help start you off on the right foot by showing you how to create awareness content for the customer journey. Awareness Content for the Customer Journey. Engaging Consumers with Awareness Based Content.

Content 143

Content eBook Research Engagement 143

Sprout Social

OCTOBER 5, 2023

Think about it: From personal brands run by individual creators to large-scale corporate marketing efforts, the competition is heating up. Creator Studio is a dashboard content creators and brands use to manage their content, audience engagement and data analysis of their Facebook and Instagram accounts. What is Creator Studio?`

Instagram 103

Instagram Facebook Marketing Features 103

Sprout Social

FEBRUARY 16, 2023

Executing on a social media marketing strategy is like completing an obstacle course. Managing social through down markets requires an additional layer of focus, rigor and empathy. Dietrich is a former CMO, most notably the head of marketing who took Atlassian public in 2015. If you’re feeling the heat, we see you and hear you.

Social Media 110

Social Media Marketing Atlassian Team 110

Pam Moore

JULY 13, 2020

SocialZoomFactor · How to Create Irresistible Content 10-Point Checklist. Though many marketers think the answer is to create mounds and mounds of content and publish it everywhere for everyone to MAYBE see, this is also not the answer. Is Your Content IRRESISTIBLE? You need irresistible content. Winning! :).

eBook 78

eBook Content Findability Template 78

Later

JUNE 28, 2021

Micro influencer marketing is great for businesses who don’t have the budget to work with Macro influencers, and want to reach a more niche audience. But what is Micro influencer marketing, how much does it cost, and why should it be part of your social strategy? Table of Contents . What Is a Micro Influencer?

Influencer 133

Influencer How To Marketing Instagram 133

Buffer Social

AUGUST 9, 2018

For years, Pages were essentially hubs for content that businesses wanted to distribute to the News Feed. Essentially, the Facebook Page is becoming more like a website for your business — a destination people will come to when they want information, or even make a purchase or booking, as well as a place to engage with great content.

Feed 103

Feed Feedly News Facebook 103

Keyhole.co

JULY 18, 2023

If your business is yet to market itself on TikTok, you are missing a trick. But what else makes it the ideal marketing platform? TikTok users are active and engaged – the perfect marketing combination. TikTok for business accounts are aimed at companies and brands that want to use TikTok for marketing purposes.

Tips 52

Tips Marketing Trends Influencer 52

Pixlee

OCTOBER 16, 2020

2020 has taught us that it’s not always possible to plan life too far ahead—but this shouldn‘t stand completely true for your yearly marketing strategy. Preparation is key—it helps you manage stress, saves time, and gives you better control over content creation. Not all content is created equal. UGC is perfect for ads.

UGC 82

UGC Content Strategy How To 82

Ignite Social Media

MAY 4, 2020

Ephemeral, or disappearing, content in the form of Stories is taking center stage in the digital world. With the content capabilities across social showing no signs of slowing, many brand marketers are wondering how these new features may be beneficial. Twitter, LinkedIn, and YouTube now have their own Stories feature.

Social Media 121

Social Media Brands Content Real Estate 121

Pam Moore

AUGUST 2, 2020

SocialZoomFactor · Content Marketing: 20 Questions You MUST Answer for a Strategy that Converts to Customers. How do you create a content marketing plan that converts to real customers? A plan that helps you achieve your marketing and business goals at the highest level of ROI possible?

eBook 78

eBook Questions Strategy Template 78

Buffer Social

MAY 25, 2023

In our conversation, he shares great advice for entrepreneurs and small business owners looking to grow on social media with limited time and resources. “If someone initially labels me as a 'creator', I tend to be somewhat taken aback. “Entrepreneurship came before content creation.

Social Media 83

Social Media Content Newsletter How To 83

Likeable

AUGUST 23, 2021

Maybe your brand posts on social media but mostly repurposes web or print assets, and you’re ready to put resources into social-specific creative. So, when creating social media content, you should be thinking and designing mobile-first. seconds to consume mobile content on Facebook (vs. Here’s what you’re up against.

Social Media 81

Social Media Content Module Mobile 81

Ignite Social Media

AUGUST 2, 2022

But with the growing influence of video content, at Ignite Social Media, we believe that most brands need to be taking a hard look at the platform. However, before you go head-on and start creating content, you need to understand that it’s not just about posting any random content and expecting results.

Strategy 91

Strategy Marketing Banking Influencer 91

Sprout Social

MAY 26, 2020

Remote work and safer-at-home orders are shifting digital transformation plans everywhere into warp speed, and marketers are along for the ride. In the context of marketing and business, progressions in television, radio and internet-based communications repeatedly demonstrate the advantage held by media-literate brands. Let’s dig in.

Marketing 141

Marketing Class Skills Trends 141

Kikolani

APRIL 5, 2013

The Resources Mashup. Blogging / Content. 15 Insider Tips for Creating a Content Creation Machine – Check out these tips for making content creation faster, easier, and more effective. 48 Tweetable Stats To Make You An Online Marketing SmartyPants – line marketing stats. This Week on Kikolani.

Mashup 121

Mashup Resources FeedBlitz Google Reader 121

Kikolani

MARCH 22, 2013

The Resources Mashup. Blogging / Content. 9 Amazing Content Curation Resources – Content curation supplements original content for both broadly and narrowly focused topics. Through the editorial process, it adds original content and provides an opportunity to showcase relevant gems.

Mashup 128

Mashup Resources Klout FeedBlitz 128

The Realtime Report

FEBRUARY 20, 2024

By Bruno Teissier As video content capture and delivery continues to evolve, broadcasters are revisiting legacy workflows and business models in order to streamline processes and improve their competitive position in an increasingly complex market. There is more equipment than ever to capture, process and distribute content.

Industry 91

Industry Video Sports Compete 91